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Price cue utilization in product evaluations : The moderating role of motivation and attribute information

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  • Mitra, Anusree

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  • Mitra, Anusree, 1995. "Price cue utilization in product evaluations : The moderating role of motivation and attribute information," Journal of Business Research, Elsevier, vol. 33(3), pages 187-195, July.
    • Handle: RePEc:eee:jbrese:v:33:y:1995:i:3:p:187-195
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    1. Maheswaran, Durairaj & Sternthal, Brian, 1990. "The Effects of Knowledge, Motivation, and Type of Message on Ad Processing and Product Judgments," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 17(1), pages 66-73, June.
    2. Lichtenstein, Donald R & Bloch, Peter H & Black, William C, 1988. "Correlates of Price Acceptability," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 15(2), pages 243-252, September.
    3. Hong, Sung-Tai & Wyer, Robert S, Jr, 1990. "Determinants of Product Evaluation: Effects of the Time Interval between Knowledge of a Product's Country of Origin and Information about Its Specific Attributes," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 17(3), pages 277-288, December.
    4. Petty, Richard E & Cacioppo, John T & Schumann, David, 1983. "Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 10(2), pages 135-146, September.
    5. Peter M. Guadagni & John D. C. Little, 1983. "A Logit Model of Brand Choice Calibrated on Scanner Data," Marketing Science, INFORMS, vol. 2(3), pages 203-238.
    6. Kardes, Frank R, 1988. "Spontaneous Inference Processes in Advertising: The Effects of Conclusion Omission and Involvement on Persuasion," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 15(2), pages 225-233, September.
    7. Rao, Akshay R & Monroe, Kent B, 1988. "The Moderating Effect of Prior Knowledge on Cue Utilization in Product Evaluations," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 15(2), pages 253-264, September.
    8. Erickson, Gary M & Johansson, Johny K, 1985. "The Role of Price in Multi-attribute Product Evaluations," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 12(2), pages 195-199, September.
    9. Wright, Peter, 1980. "Message-Evoked Thoughts: Persuasion Research Using Thought Verbalizations," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 7(2), pages 151-175, Se.
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    Cited by:

    1. repec:ehl:lserod:33114 is not listed on IDEAS
    2. Samson, Alain & Voyer, Benjamin G., 2012. "Two minds, three ways: dual system and dual process models in consumer psychology," LSE Research Online Documents on Economics 47252, London School of Economics and Political Science, LSE Library.
    3. Roy, Abhik & Henry, Walter, 1995. "Special issue on Pricing Strategy and the Marketing Mix," Journal of Business Research, Elsevier, vol. 33(3), pages 183-185, July.
    4. De Maeyer, Peter & Estelami, Hooman, 2011. "Consumer perceptions of third party product quality ratings," Journal of Business Research, Elsevier, vol. 64(10), pages 1067-1073, October.
    5. Samson, Alain & Voyer, Benjamin G., 2014. "Emergency purchasing situations: Implications for consumer decision-making," Journal of Economic Psychology, Elsevier, vol. 44(C), pages 21-33.
    6. Alain Samson & Benjamin G. Voyer, 2012. "Two minds, three ways: dual system and dual process models in consumer psychology," AMS Review, Springer;Academy of Marketing Science, vol. 2(2), pages 48-71, December.
    7. I. Vermeir & P. Van Kenhove, 2004. "The Influence of Need for Closure and Perceived Time Pressure on Search Effort for Price and Promotional Information in a Grocery Shopping Context," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 04/267, Ghent University, Faculty of Economics and Business Administration.
    8. Kwon, Kyoung-Nan & Schumann, David W. & Fairhurst, Ann, 2010. "Consideration of an expected future deal in assessing the value of a present deal: Forward-looking bargain shopping," Journal of Business Research, Elsevier, vol. 63(1), pages 84-90, January.
    9. Fetai Besnik & Sadiku-Dushi Nora & Ismaili Raman, 2017. "Measuring the Impact of Extrinsic Cues on Consumers’ Purchasing Decision for Food Products," Studia Universitatis Babeș-Bolyai Oeconomica, Sciendo, vol. 62(3), pages 33-46, December.

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