Place brands across U.S. cities and growth in local high-technology sectors
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DOI: 10.1016/j.jbusres.2021.02.055
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- Culasso, Francesca & Gavurova, Beata & Crocco, Edoardo & Giacosa, Elisa, 2023. "Empirical identification of the chief digital officer role: A latent Dirichlet allocation approach," Journal of Business Research, Elsevier, vol. 154(C).
- Reynolds, Laura & Peattie, Ken & Koenig-Lewis, Nicole & Doering, Heike, 2024. "There’s a time and place: Navigating omni-temporality in the place branding process," Journal of Business Research, Elsevier, vol. 170(C).
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Keywords
Place Brands; Cities; Tech Growth; Latent Dirichlet Allocation;All these keywords.
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