IDEAS home Printed from https://ideas.repec.org/a/eee/eurman/v36y2018i4p441-452.html
   My bibliography  Save this article

A visual perspective on value creation: Exploring patterns in business model diagrams

Author

Listed:
  • Havemo, Emelie

Abstract

This study was inspired by the diversity of styles found in the way companies represent their business model visually. Through the visual analysis of how 242 business model diagrams collected from websites and annual reports represent transformation of value, this study identifies a typology of four basic patterns of business model visualization. The typology adds to previous visualization research by proposing two new types of transformational diagram formats, namely transactive and cyclical structures. It is further argued that the typology can be used as a framework for researchers to describe, evaluate and compare the underlying logics of value creation in business model conceptualizations, and for practitioners to generate different business model designs by drawing on the benefits of visualization, such as a more holistic understanding of ideas, better buy-in and improved group communication.

Suggested Citation

  • Havemo, Emelie, 2018. "A visual perspective on value creation: Exploring patterns in business model diagrams," European Management Journal, Elsevier, vol. 36(4), pages 441-452.
    • Handle: RePEc:eee:eurman:v:36:y:2018:i:4:p:441-452
    DOI: 10.1016/j.emj.2017.12.002
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0263237317301536
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.emj.2017.12.002?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Doganova, Liliana & Eyquem-Renault, Marie, 2009. "What do business models do?: Innovation devices in technology entrepreneurship," Research Policy, Elsevier, vol. 38(10), pages 1559-1570, December.
    2. Christian Nielsen & Per Nikolaj Bukh, 2011. "What constitutes a business model: the perception of financial analysts," International Journal of Learning and Intellectual Capital, Inderscience Enterprises Ltd, vol. 8(3), pages 256-271.
    3. Raphael Amit & Christoph Zott, 2001. "Value creation in E‐business," Strategic Management Journal, Wiley Blackwell, vol. 22(6‐7), pages 493-520, June.
    4. Charles Baden-Fuller & Vincent Mangematin, 2013. "Business models: A challenging agenda," Post-Print hal-00869707, HAL.
    5. ., 2010. "Case Studies in Biopharmaceutical Business Models," Chapters, in: Innovation and Commercialisation in the Biopharmaceutical Industry, chapter 11, Edward Elgar Publishing.
    6. Liliana Doganova & Marie Eyquem-Renault, 2009. "What do business models do? Narratives, calculation and market exploration," Post-Print halshs-00347615, HAL.
    7. Jane Davison, 2015. "Visualising accounting: an interdisciplinary review and synthesis," Accounting and Business Research, Taylor & Francis Journals, vol. 45(2), pages 121-165, February.
    8. Gerard George & Adam J. Bock, 2011. "The Business Model in Practice and its Implications for Entrepreneurship Research," Entrepreneurship Theory and Practice, , vol. 35(1), pages 83-111, January.
    9. Charles Baden-Fuller & Vincent Mangematin, 2013. "Business models: A challenging agenda," Grenoble Ecole de Management (Post-Print) hal-00869707, HAL.
    10. Bhasker Mukerji & Bharat Maheshwari & Uma Kumar & Vinod Kumar, 2010. "Open source software: emerging business models," International Journal of Information and Decision Sciences, Inderscience Enterprises Ltd, vol. 2(4), pages 319-339.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Adam R. Szromek & Krzysztof Herman, 2019. "A Business Creation in Post-Industrial Tourism Objects: Case of the Industrial Monuments Route," Sustainability, MDPI, vol. 11(5), pages 1-17, March.
    2. Wissal Affes & Habib Affes, 2022. "Business Model and Firm Performance in Tunisian Firms: a Mediated Moderation Analysis," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 13(4), pages 2822-2839, December.
    3. Augusto Bianchini & Jessica Rossi & Marco Pellegrini, 2019. "Overcoming the Main Barriers of Circular Economy Implementation through a New Visualization Tool for Circular Business Models," Sustainability, MDPI, vol. 11(23), pages 1-33, November.
    4. Aleksandra Szewieczek & Beata Dratwińska-Kania & Aleksandra Ferens, 2021. "Business Model Disclosure in the Reporting of Public Companies—An Empirical Study," Sustainability, MDPI, vol. 13(18), pages 1-27, September.
    5. Globocnik, Dietfried & Faullant, Rita & Parastuty, Zulaicha, 2020. "Bridging strategic planning and business model management – A formal control framework to manage business model portfolios and dynamics," European Management Journal, Elsevier, vol. 38(2), pages 231-243.
    6. Ayesha Mubeen & Qasim Ali Nisar & Ataul Karim Patwary & Sumaira Rehman & Waqar Ahmad, 2024. "Greening your business: nexus of green dynamic capabilities, green innovation and sustainable performance," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 26(9), pages 22747-22773, September.
    7. Richard W. Butler & Adam R. Szromek, 2019. "Incorporating the Value Proposition for Society with Business Models of Health Tourism Enterprises," Sustainability, MDPI, vol. 11(23), pages 1-19, November.
    8. Corsaro, Daniela, 2019. "Capturing the broader picture of value co-creation management," European Management Journal, Elsevier, vol. 37(1), pages 99-116.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Belussi, Fiorenza & Orsi, Luigi & Savarese, Maria, 2019. "Mapping Business Model Research: A Document Bibliometric Analysis," Scandinavian Journal of Management, Elsevier, vol. 35(3).
    2. Hanna Rydehell, 2019. "Stakeholder Roles In Business Model Development In New Technology-Based Firms," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 24(04), pages 1-38, May.
    3. Gasparin, Marta & Green, William & Lilley, Simon & Quinn, Martin & Saren, Mike & Schinckus, Christophe, 2021. "Business as unusual: A business model for social innovation," Journal of Business Research, Elsevier, vol. 125(C), pages 698-709.
    4. Patrizia Di Tullio & Diego Valentinetti & Michele Antonio Rea, 2018. "Integrating The Business Model Puzzle: A Systematic Literature Review," International Journal of Business Research and Management (IJBRM), Computer Science Journals (CSC Journals), vol. 9(1), pages 1-46, June.
    5. Göran Roos, 2014. "Business Model Innovation to Create and Capture Resource Value in Future Circular Material Chains," Resources, MDPI, vol. 3(1), pages 1-27, March.
    6. Kajsa Ahlgren Ode & Céline Louche, 2022. "A business model pattern arrives... and then? A translation perspective on business model innovation in established firms," Post-Print hal-03633349, HAL.
    7. Li, Feng, 2020. "The digital transformation of business models in the creative industries: A holistic framework and emerging trends," Technovation, Elsevier, vol. 92.
    8. Ales Novak, 2014. "Business Model Literature Overview," FINANCIAL REPORTING, FrancoAngeli Editore, vol. 2014(1), pages 79-130.
    9. Sharmelly, Rifat & Ray, Pradeep Kanta, 2021. "Managing resource-constrained innovation in emerging markets: Perspectives from a business model," Technology in Society, Elsevier, vol. 65(C).
    10. Budler, Marko & Župič, Ivan & Trkman, Peter, 2021. "The development of business model research: A bibliometric review," Journal of Business Research, Elsevier, vol. 135(C), pages 480-495.
    11. Andreas Reuschl & Victor Tiberius & Matthias Filser & Yixin Qiu, 2022. "Value configurations in sharing economy business models," Review of Managerial Science, Springer, vol. 16(1), pages 89-112, January.
    12. Sebastian Schroedel, 2023. "The Sustainable Business Model Database: 92 Patterns That Enable Sustainability in Business Model Innovation," Sustainability, MDPI, vol. 15(10), pages 1-27, May.
    13. Palo, Teea & Åkesson, Maria & Löfberg, Nina, 2019. "Servitization as business model contestation: A practice approach," Journal of Business Research, Elsevier, vol. 104(C), pages 486-496.
    14. Laudien, Sven M. & Reuter, Ute & Sendra Garcia, Francisco Javier & Botella-Carrubi, Dolores, 2024. "Digital advancement and its effect on business model design: Qualitative-empirical insights," Technological Forecasting and Social Change, Elsevier, vol. 200(C).
    15. Thomas Clauss & Ricarda B. Bouncken & Sven Laudien & Sascha Kraus, 2019. "BUSINESS MODEL RECONFIGURATION AND INNOVATION IN SMEs: A MIXED-METHOD ANALYSIS FROM THE ELECTRONICS INDUSTRY," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 24(02), pages 1-35, April.
    16. Gasparin, Marta & Quinn, Martin & Green, William & Saren, Michael & Conway, Steve, 2022. "Stories of value: Business model innovation adding value propositions articulated by Slow Storytelling," Journal of Business Research, Elsevier, vol. 149(C), pages 101-111.
    17. Arash Rezazadeh & Ana Carvalho, 2018. "A value-based approach to business model innovation: Defining the elements of the concept," NIPE Working Papers 12/2018, NIPE - Universidade do Minho.
    18. Sarel Gronum & John Steen & Martie-Louise Verreynne, 2016. "Business model design and innovation: Unlocking the performance benefits of innovation," Australian Journal of Management, Australian School of Business, vol. 41(3), pages 585-605, August.
    19. Albøge, Kristian Groth & Andersen, Jesper Gyldenlev & Lueg, Rainer & Nielsen, Kristian Posselt, 2015. "A framework for business model development in technology-driven start-ups," Die Unternehmung - Swiss Journal of Business Research and Practice, Nomos Verlagsgesellschaft mbH & Co. KG, vol. 69(1), pages 67-80.
    20. Thomas Moellers & Lars von der Burg & Bastian Bansemir & Max Pretzl & Oliver Gassmann, 2019. "System dynamics for corporate business model innovation," Electronic Markets, Springer;IIM University of St. Gallen, vol. 29(3), pages 387-406, September.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:eurman:v:36:y:2018:i:4:p:441-452. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/wps/find/journaldescription.cws_home/115/description#description .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.