IDEAS home Printed from https://ideas.repec.org/a/bla/apacel/v36y2022i2p32-51.html
   My bibliography  Save this article

Barriers to e‐commerce adoption: evidence from the retail and food and beverage sectors in Malaysia

Author

Listed:
  • Andrew Jia‐Yi Kam
  • Siew Yean Tham

Abstract

There is a continuing interest in small and medium enterprises (SMEs)' e‐commerce adoption, especially from South‐east Asia, including Malaysia. The objective of this study is to examine the key determinants of SMEs embracing e‐commerce in the retail and food and beverage sector in the Klang Valley. Using a Logit model, the findings show that organisational barriers are the most important barriers to SMEs' adoption of e‐commerce, followed by environmental barriers. The findings imply that one‐size‐fits‐all policies should not be used since the barriers are different between adopters and non‐adopters and the scale of their operations. Analysis within variables between adopters and non‐adopters using a decision‐maker, technology, organisation‐environment framework indicates that young leaders are important in adopting e‐commerce. Importantly, technology is not everything when it comes to e‐commerce adoption. It matters more to small firms. Therefore, policy needs to take firm heterogeneity.

Suggested Citation

  • Andrew Jia‐Yi Kam & Siew Yean Tham, 2022. "Barriers to e‐commerce adoption: evidence from the retail and food and beverage sectors in Malaysia," Asian-Pacific Economic Literature, The Crawford School, The Australian National University, vol. 36(2), pages 32-51, November.
  • Handle: RePEc:bla:apacel:v:36:y:2022:i:2:p:32-51
    DOI: 10.1111/apel.12365
    as

    Download full text from publisher

    File URL: https://doi.org/10.1111/apel.12365
    Download Restriction: no

    File URL: https://libkey.io/10.1111/apel.12365?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Bianco, Ana M. & Martínez, Elena, 2009. "Robust testing in the logistic regression model," Computational Statistics & Data Analysis, Elsevier, vol. 53(12), pages 4095-4105, October.
    2. Thong, J. Y. L. & Yap, C. S., 1995. "CEO characteristics, organizational characteristics and information technology adoption in small businesses," Omega, Elsevier, vol. 23(4), pages 429-442, August.
    3. Sanjay Lama & Sojen Pradhan & Anup Shrestha, 2020. "Exploration and implication of factors affecting e-tourism adoption in developing countries: a case of Nepal," Information Technology & Tourism, Springer, vol. 22(1), pages 5-32, March.
    4. Mira Kartiwi & Husnayati Hussin & Mohd Adam Suhaimi & Mohamed Razi Mohamed Jalaldeen & Mohammad Ruhul Amin, 2018. "Impact of external factors on determining E-commerce benefits among SMEs in Malaysia," Journal of Global Entrepreneurship Research, Springer;UNESCO Chair in Entrepreneurship, vol. 8(1), pages 1-12, December.
    5. Fariba Safari & Narges Safari & Alireza Hasanzadeh & Ali Rajabzadeh Ghatari, 2015. "Factors affecting the adoption of cloud computing in small and medium enterprises," International Journal of Business Information Systems, Inderscience Enterprises Ltd, vol. 20(1), pages 116-137.
    6. Ibrahim Elbeltagi & Yahya Al Sharji & Glenn Hardaker & Ahmed Elsetouhi, 2013. "The Role of the Owner-Manager in SMEs’ Adoption of Information and Communication Technology in the United Arab Emirates," Journal of Global Information Management (JGIM), IGI Global, vol. 21(2), pages 23-50, April.
    7. Abed, Salma S., 2020. "Social commerce adoption using TOE framework: An empirical investigation of Saudi Arabian SMEs," International Journal of Information Management, Elsevier, vol. 53(C).
    8. Kurnia, Sherah & Choudrie, Jyoti & Mahbubur, Rahim Md & Alzougool, Basil, 2015. "E-commerce technology adoption: A Malaysian grocery SME retail sector study," Journal of Business Research, Elsevier, vol. 68(9), pages 1906-1918.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Yot Amornkitvikai & Siew Yean Tham & Charles Harvie & Wonlop Writthym Buachoom, 2022. "Barriers and Factors Affecting the E-Commerce Sustainability of Thai Micro-, Small- and Medium-Sized Enterprises (MSMEs)," Sustainability, MDPI, vol. 14(14), pages 1-28, July.
    2. Marieme Chouki & Mohamed Talea & Chafik Okar & Razane Chroqui, 2020. "Barriers to Information Technology Adoption Within Small and Medium Enterprises: A Systematic Literature Review," International Journal of Innovation and Technology Management (IJITM), World Scientific Publishing Co. Pte. Ltd., vol. 17(01), pages 1-42, February.
    3. Ghazanfar Ali Abbasi & Noor Fareen Abdul Rahim & Hongyan Wu & Mohammad Iranmanesh & Benjamin Ng Chee Keong, 2022. "Determinants of SME’s Social Media Marketing Adoption: Competitive Industry as a Moderator," SAGE Open, , vol. 12(1), pages 21582440211, January.
    4. Gianluca Vagnani & Corrado Gatti & Luca Proietti, 2019. "A conceptual framework of the adoption of innovations in organizations: a meta-analytical review of the literature," Journal of Management & Governance, Springer;Accademia Italiana di Economia Aziendale (AIDEA), vol. 23(4), pages 1023-1062, December.
    5. Jia, Junbo & Xu, Yusen & Li, Wenli, 2024. "A study on the strategic momentum of SMEs’ digital transformation: Evidence from China," Technological Forecasting and Social Change, Elsevier, vol. 200(C).
    6. John Jeansson & Shahrokh Nikou & Siw Lundqvist & Leif Marcusson & Anna Sell & Pirkko Walden, 2017. "SMEs’ online channel expansion: value creating activities," Electronic Markets, Springer;IIM University of St. Gallen, vol. 27(1), pages 49-66, February.
    7. Srivastava, Deepak Kumar & Kumar, Vikas & Ekren, Banu Yetkin & Upadhyay, Arvind & Tyagi, Mrinal & Kumari, Archana, 2022. "Adopting Industry 4.0 by leveraging organisational factors," Technological Forecasting and Social Change, Elsevier, vol. 176(C).
    8. Samiaji Sarosa, 2012. "The Adoption Of Tailor-made IT-based Accounting Systems Within Indonesian SMEs From Actor Network Theory Perspective," International Journal of Business Research and Management (IJBRM), Computer Science Journals (CSC Journals), vol. 3(5), pages 265-278, October.
    9. Jingjing Hao & Haoming Shi & Victor Shi & Chenchen Yang, 2020. "Adoption of Automatic Warehousing Systems in Logistics Firms: A Technology–Organization–Environment Framework," Sustainability, MDPI, vol. 12(12), pages 1-14, June.
    10. Sunday C. Eze & Vera C. A. Chinedu-Eze & Hart O. Awa, 2021. "Key Success Factors (KSFs) Underlying the Adoption of Social Media Marketing Technology," SAGE Open, , vol. 11(2), pages 21582440211, April.
    11. Alsaad, Abdallah & Taamneh, Abdallah, 2019. "The effect of international pressures on the cross-national diffusion of business-to-business e-commerce," Technology in Society, Elsevier, vol. 59(C).
    12. Jamil Paolo Francisco & Tristan Canare & Jean Rebecca Labios, 2018. "Obstacles and Enablers of Internationalization of Philippine SMEs Through Participation in Global Value Chains," Working Papers id:12905, eSocialSciences.
    13. Zohreh Hajiha, 2011. "Effective Factors on Alignment of Accounting Information Systems in Manufacturing Companies: Evidence from Iran," Information Management and Business Review, AMH International, vol. 3(3), pages 158-170.
    14. Guych Nuryyev & Yu-Ping Wang & Jennet Achyldurdyyeva & Bih-Shiaw Jaw & Yi-Shien Yeh & Hsien-Tang Lin & Li-Fan Wu, 2020. "Blockchain Technology Adoption Behavior and Sustainability of the Business in Tourism and Hospitality SMEs: An Empirical Study," Sustainability, MDPI, vol. 12(3), pages 1-21, February.
    15. Zakia Jabeen & Jabir Ali & Nadia Yusuf, 2021. "Difference in business obstacles faced by firms across sizes: evidence from enterprise survey data of India," Journal of Global Entrepreneurship Research, Springer;UNESCO Chair in Entrepreneurship, vol. 11(1), pages 71-81, December.
    16. Yunhee Kim & Jae Young Choi & Yeonbae Kim, 2011. "Complementarity and contextuality in the adoption of information systems," Applied Economics Letters, Taylor & Francis Journals, vol. 18(16), pages 1613-1618.
    17. Al-Omoush, Khaled Saleh & Ancillo, Antonio de Lucas & Gavrila, Sorin Gavrila, 2022. "The role of cultural values in social commerce adoption in the Arab world: An empirical study," Technological Forecasting and Social Change, Elsevier, vol. 176(C).
    18. Naruemon Choochinprakarn, 2015. "Strategic Uses of Electronic Commerce for Thai Travel Small and Medium Enterprises (SMEs)," Proceedings of Business and Management Conferences 2303915, International Institute of Social and Economic Sciences.
    19. Ramzi El-Haddadeh, 0. "Digital Innovation Dynamics Influence on Organisational Adoption: The Case of Cloud Computing Services," Information Systems Frontiers, Springer, vol. 0, pages 1-15.
    20. Sohn, Stefanie, 2024. "Consumer perceived risk of using autonomous retail technology," Journal of Business Research, Elsevier, vol. 171(C).

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:bla:apacel:v:36:y:2022:i:2:p:32-51. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Wiley Content Delivery (email available below). General contact details of provider: https://onlinelibrary.wiley.com/journal/14678411 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.