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The Use of Scanner Data for Economics Research

Author

Listed:
  • Martin O'Connell

    (Institute for Fiscal Studies, London, United Kingdom)

  • Pierre Dubois

    (Toulouse School of Economics, Toulouse, France)

  • Rachel Griffith

    (Institute for Fiscal Studies, London, United Kingdom)

Abstract

The adoption of barcode scanning technology in the 1970s gave rise to a new form of data: scanner data. Soon afterwards, researchers began using this new resource, and since then a large number of papers have exploited scanner data. The data provide detailed price, quantity, and product characteristic information for completely disaggregate products at high frequency, and they typically track a panel of stores and/or consumers. Their availability has led to advances, inter alia, in the study of consumer demand, the measurement of market power, firms’ strategic interactions and decision making, the evaluation of policy reforms, and the measurement of price dispersion and inflation. In this article we highlight some of the pros and cons of this data source, and we discuss some of the ways its availability to researchers has transformed the economics literature.

Suggested Citation

  • Martin O'Connell & Pierre Dubois & Rachel Griffith, 2022. "The Use of Scanner Data for Economics Research," Annual Review of Economics, Annual Reviews, vol. 14(1), pages 723-745, August.
  • Handle: RePEc:anr:reveco:v:14:y:2022:p:723-745
    DOI: 10.1146/annurev-economics-051520-024949
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    1. Di Cosmo, Valeria & Tiezzi, Silvia, 2023. "Let them Eat Cake? The Net Consumer Welfare Impact of Sin Taxes," MPRA Paper 116214, University Library of Munich, Germany.
    2. Fox, William F. & Hargaden, Enda Patrick & Luna, LeAnn, 2022. "Statutory incidence and sales tax compliance: Evidence from Wayfair," Journal of Public Economics, Elsevier, vol. 213(C).
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    4. Luca Dedola & Erwan Gautier & Chiara Osbat & Sergio Santoro, 2024. "Price Stickiness in the Euro Area," Working papers 958, Banque de France.
    5. Beck, Günter W. & Carstensen, Kai & Menz, Jan-Oliver & Schnorrenberger, Richard & Wieland, Elisabeth, 2023. "Nowcasting consumer price inflation using high-frequency scanner data: Evidence from Germany," Discussion Papers 34/2023, Deutsche Bundesbank.
    6. Ezgi Cengiz & Christian Rojas, 2024. "Are food manufacturers reducing sugar content? Evidence from scanner data," Agribusiness, John Wiley & Sons, Ltd., vol. 40(3), pages 571-595, July.
    7. Timiryanova, Venera, 2022. "Высокочастотные Данные, Характеризующие Розничную Торговлю: Интересы Государства, Предприятий И Научных Организаций [High-frequency retail data: the interests of the state, enterprises and scientif," MPRA Paper 115681, University Library of Munich, Germany.
    8. Annette Jäckle & Jonathan Burton & Mick P. Couper, 2023. "Understanding Society: minimising selection biases in data collection using mobile apps," Fiscal Studies, John Wiley & Sons, vol. 44(4), pages 361-376, December.

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    More about this item

    Keywords

    scanner data; demand estimation; market power; policy counterfactual; inflation;
    All these keywords.

    JEL classification:

    • C80 - Mathematical and Quantitative Methods - - Data Collection and Data Estimation Methodology; Computer Programs - - - General
    • D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis
    • D22 - Microeconomics - - Production and Organizations - - - Firm Behavior: Empirical Analysis
    • E31 - Macroeconomics and Monetary Economics - - Prices, Business Fluctuations, and Cycles - - - Price Level; Inflation; Deflation
    • L10 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - General

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