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Willingness to Pay for Organic Foods: A Comparison between Survey Data and Panel Data from Denmark

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  • Katrin, Millock
  • Hansen, Lars Gårn

Abstract

We present a project aiming at estimating the willingness to pay for organic foods through panel data and a survey. The panel data is based on weekly reporting of household purchases by 2000 Danish households with information on their demographic and socio-economic characteristics. Detailed information on organic foods exist from 1997. A questionnaire asking consumers to distinguish and rank various food attributes will be sent out to all households in the sample in June 2002. For survey purposes, organic foods are defined as products carrying the Danish state label guaranteeing public control and certification of organic production. The food product attributes include environmental concerns, animal welfare, and food safety (health concerns). Here we present the results from the pilot study sent out in 2001 to 400 randomly chosen households, representatively distributed on geographical regions however. Among the results we note that the order of valued attributes do not differ across organic product types and that avoidance of chemicals is the highest valued attribute. We also present some preliminary estimations on purchase data in order to compare the contingent valuation results with observed willingness to pay. Both valuation methods entail uncertainty, and a comparison may indicate the magnitude of this.

Suggested Citation

  • Katrin, Millock & Hansen, Lars Gårn, 2002. "Willingness to Pay for Organic Foods: A Comparison between Survey Data and Panel Data from Denmark," MPRA Paper 47588, University Library of Munich, Germany.
    • Handle: RePEc:pra:mprapa:47588
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    References listed on IDEAS

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    Cited by:

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    4. Adam Pawlewicz, 2020. "Change of Price Premiums Trend for Organic Food Products: The Example of the Polish Egg Market," Agriculture, MDPI, vol. 10(2), pages 1-22, February.
    5. Razzolini, Tiziano, 2013. "How much trustworthy and salubrious an organic jam should be? The impact of organic logo on the Italian jam market," Food Policy, Elsevier, vol. 43(C), pages 1-13.
    6. Saunders, Caroline M. & Emanuelsson, Martin, 2005. "ARGOS - Modelling the Economic, Environmental, and Social Implications for New Zealand from Different Scenarios Relating to the Demand and Supply of Organic Products," 2005 International Congress, August 23-27, 2005, Copenhagen, Denmark 24724, European Association of Agricultural Economists.
    7. Céline Bonnet & Zohra Bouamra-Mechemache, 2016. "Organic Label, Bargaining Power, and Profit-sharing in the French Fluid Milk Market," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 98(1), pages 113-133.
    8. Marietta Kiss & Kontor Eniko & Kun Andras Istvan, 2015. "The Effect Of 'Organic' Labels On Consumer Perception Of Chocolates," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(1), pages 448-457, July.
    9. Saunders, Caroline M. & Emanuelsson, Martin, 2005. "Modelling the implications for New Zealand trade and producer returns from different scenarios relating to the demand and supply of organic products," 2005 Conference (49th), February 9-11, 2005, Coff's Harbour, Australia 137946, Australian Agricultural and Resource Economics Society.
    10. Kiriaki M. Keramitsoglou & Katja Lozar Manfreda & Charalampia Anastasiou & Knut Kalgraff Skjak & Konstantinos P. Tsagarakis, 2018. "Mode comparison study on willingness to buy and willingness to pay for organic foods: paper-and-pencil versus computerized questionnaire," Electronic Commerce Research, Springer, vol. 18(3), pages 587-603, September.
    11. Hamzaoui-Essoussi, Leila & Sirieix, Lucie & Zahaf, Mehdi, 2013. "Trust orientations in the organic food distribution channels: A comparative study of the Canadian and French markets," Journal of Retailing and Consumer Services, Elsevier, vol. 20(3), pages 292-301.
    12. Atanasoaie George Sebastian, 2013. "The Price On The Organic Product Market," Annals - Economy Series, Constantin Brancusi University, Faculty of Economics, vol. 4, pages 100-106, August.
    13. Wier, Mette & Hansen, Lars Gaarn & Andersen, Laura Mørch, 2003. "Consumer preferences for organic foods," MPRA Paper 60539, University Library of Munich, Germany.
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    15. Wheeler, Sarah Ann, 2008. "What influences agricultural professionals' views towards organic agriculture?," Ecological Economics, Elsevier, vol. 65(1), pages 145-154, March.
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    More about this item

    Keywords

    Willingness to Pay Organic Foods;

    JEL classification:

    • D1 - Microeconomics - - Household Behavior
    • Q1 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture

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