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Free Admission To Museums And Monuments: An Exploration Of Some Perceptions Of The Audiences

Author

Listed:
  • Marine Le Gall-Ely

    (ICI - Laboratoire Information, Coordination, Incitations - UEB - Université européenne de Bretagne - European University of Brittany - UBO - Université de Brest - Télécom Bretagne - IMT - Institut Mines-Télécom [Paris] - IBSHS - Institut Brestois des Sciences de l'Homme et de la Société - UBO - Université de Brest)

  • Caroline Urbain

    (LEMNA - Laboratoire d'économie et de management de Nantes Atlantique - IEMN-IAE Nantes - Institut d'Économie et de Management de Nantes - Institut d'Administration des Entreprises - Nantes - UN - Université de Nantes)

  • Dominique Bourgeon

    (LEG - Laboratoire d'Economie et de Gestion - UB - Université de Bourgogne - CNRS - Centre National de la Recherche Scientifique)

  • Anne Gombault

    (Chaire ACME BEM - Bordeaux Management School (BEM))

  • Christine Petr

    (CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique)

Abstract

This paper considers the theme of the audiences' perceptions of free admission in national French museums and monuments. The results show that, from an individual perspective, perceptions of free admission are linked to perceptions of price, of money and of payment, hence complementing perceptions expressed in a collective perspective (a symbolic, political measure, causing either adhesion or rejection). These perspectives are generally put forward by both advocates and opponents of the measure in their discussions. This different vision of free admission has managerial implications for managers of museums and monuments.

Suggested Citation

  • Marine Le Gall-Ely & Caroline Urbain & Dominique Bourgeon & Anne Gombault & Christine Petr, 2008. "Free Admission To Museums And Monuments: An Exploration Of Some Perceptions Of The Audiences," Post-Print hal-00522838, HAL.
    • Handle: RePEc:hal:journl:hal-00522838
    Note: View the original document on HAL open archive server: https://hal.science/hal-00522838
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    References listed on IDEAS

    as
    1. Gilles Laurent & Pierre Chandon & Brian Wansink, 2000. "A Benefit Congruency Framework of Sales Promotion Effectiveness," Post-Print hal-00458440, HAL.
    2. Dominique Bourgeon-Renault & Caroline Urbain & Christine Petr & Marine Le Gall-Ely & Anne Gombault, 2006. "An Experiential Approach to the Consumption Value of Arts and Culture: The Case of Museums and Monuments," Post-Print halshs-00112576, HAL.
    3. Daniel Kahneman & Amos Tversky, 2013. "Prospect Theory: An Analysis of Decision Under Risk," World Scientific Book Chapters, in: Leonard C MacLean & William T Ziemba (ed.), HANDBOOK OF THE FUNDAMENTALS OF FINANCIAL DECISION MAKING Part I, chapter 6, pages 99-127, World Scientific Publishing Co. Pte. Ltd..
    4. Stephen Bailey & Peter Falconer, 1998. "Charging for Admission to Museums and Galleries: A Framework for Analysing the Impact on Access," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 22(2), pages 167-177, June.
    5. LAURENT, Gilles & CHANDON, Pierre & WANSINK, Brian, 2000. "A benefit congruency framework of sales promotion effectiveness," HEC Research Papers Series 698, HEC Paris.
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