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The Usefulness And Influence Of Information Sources On Commercial Farms

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  • Gloy, Brent A.
  • Akridge, Jay T.
  • Whipker, Linda D.

Abstract

The usefulness of several information sources is examined for U.S. farms with sales in excess of $100,000. The results indicate that crop/livestock-specific magazines and general farm magazines are the most useful information sources. Analyses indicate that the types and number of different commodities that the farm produced, as well as Internet use, are the most consistent predictors of attitudes toward various information sources. However, characteristics that explain attitudes toward different information sources vary substantially across the information sources.

Suggested Citation

  • Gloy, Brent A. & Akridge, Jay T. & Whipker, Linda D., 2000. "The Usefulness And Influence Of Information Sources On Commercial Farms," 2000 Annual meeting, July 30-August 2, Tampa, FL 21735, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    • Handle: RePEc:ags:aaea00:21735
    DOI: 10.22004/ag.econ.21735
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    References listed on IDEAS

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    1. Gloy, Brent A. & Akridge, Jay T., 1999. "Segmenting The Commercial Producer Market For Agricultural Inputs," 1999 Annual meeting, August 8-11, Nashville, TN 21592, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    2. Gerald F. Ortmann & George F. Patrick & Wesley N. Musser & D. Howard Doster, 1993. "Use of private consultants and other sources of information by large cornbelt farmers," Agribusiness, John Wiley & Sons, Ltd., vol. 9(4), pages 391-402.
    3. Kool, Maarten, 1994. "Vendor Loyalty of Farmers: Characterisation, Description and Analysis," European Review of Agricultural Economics, Oxford University Press and the European Agricultural and Applied Economics Publications Foundation, vol. 21(2), pages 287-307.
    4. Maarten Kool & Matthew T. G. Meulenberg & Douwe-Frits Broens, 1997. "Extensiveness of farmers' buying processes," Agribusiness, John Wiley & Sons, Ltd., vol. 13(3), pages 301-318.
    5. Stephen A. Ford & Emerson M. Babb, 1989. "Farmer sources and uses of information," Agribusiness, John Wiley & Sons, Ltd., vol. 5(5), pages 465-476.
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    Cited by:

    1. Vergara, Oscar & Coble, Keith H. & Knight, Thomas O. & Patrick, George F. & Baquet, Alan E., 2003. "The Economic Factors Influencing Producers' Demand For Farm Managers," 2003 Annual Meeting, February 1-5, 2003, Mobile, Alabama 35227, Southern Agricultural Economics Association.
    2. Taragola, Nicole & Van Huylenbroeck, Guido & Van Lierde, Dirk, 2002. "Use of Information, Product Innovation and Financial Performance on Belgian Glasshouse Holdings," 13th Congress, Wageningen, The Netherlands, July 7-12, 2002 6991, International Farm Management Association.
    3. Vergara, Oscar & Coble, Keith H. & Hudson, Darren & Knight, Thomas O. & Patrick, George F. & Baquet, Alan E., 2005. "Target Markets for Grain and Cotton Marketing Consultants and Market Information Systems," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 30(01), pages 1-17, April.
    4. Rejesus, Roderick M. & Knight, Thomas O. & Jaramillo, Mauricio & Coble, Keith H. & Patrick, George F. & Baquet, Alan E., 2008. "Preference for Risk Management Information Sources: Implications for Extension and Outreach Programming," Agricultural and Resource Economics Review, Northeastern Agricultural and Resource Economics Association, vol. 37(01), pages 1-11, April.

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