Conjointanalyse
Editor
- Daniel Baier(Universität Bayreuth)Michael Brusch(Hochschule Anhalt)
Abstract
Individual chapters are listed in the "Chapters" tab
Suggested Citation
DOI: 10.1007/978-3-662-63364-9
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Book Chapters
The following chapters of this book are listed in IDEAS- Daniel Baier & Michael Brusch, 2021. "Conjointanalyse: Erfassung von Kundenpräferenzen im Überblick," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 3-34, Springer.
- Daniel Baier & Peter Kurz, 2021. "Conjointanalyse: Verbreitung und Validität kommerzieller Anwendungen im Zeitverlauf," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 35-49, Springer.
- Rolf Weiber & Lorenz Gabriel, 2021. "Identifikation präferenzbildender Merkmale und Ausprägungen bei Conjointanalysen," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 53-80, Springer.
- Axel Bichler & Volker Trommsdorff, 2021. "Präferenzmodelle bei der Conjointanalyse," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 81-93, Springer.
- Daniel Baier & Michael Brusch, 2021. "Konstruktion von Erhebungsdesigns bei der Conjointanalyse," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 95-116, Springer.
- Michael Brusch, 2021. "Präsentation der Stimuli bei der Conjointanalyse," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 117-134, Springer.
- Daniel Baier, 2021. "Bewertungsbasierte Conjointanalyse," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 137-183, Springer.
- Ingo Balderjahn & Doreen Hedergott & Dennis Appenfeller & Mathias Peyer, 2021. "Choice-Based Conjointanalyse," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 185-203, Springer.
- Benedikt M. Brand & Daniel Baier, 2021. "Adaptive Choice-Based Conjointanalyse," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 205-231, Springer.
- Winfried J. Steiner & Friederike Paetz & Peter Kurz & Maren Hein, 2021. "Latente Klassenmodelle bei der wahlbasierten Conjointanalyse," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 233-255, Springer.
- Bernhard Baumgartner & Winfried J. Steiner, 2021. "Hierarchisch bayesianische Methoden bei der Conjointanalyse," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 257-272, Springer.
- Wolfgang Gaul & Daniel Baier, 2021. "Simulation und Optimierung auf Basis der Conjointanalyse," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 275-306, Springer.
- Winfried J. Steiner & Bernhard Baumgartner & Peter Kurz, 2021. "Spieltheoretische Ansätze in der Conjointanalyse," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 307-325, Springer.
- Reinhold Decker & Claudia Bornemeyer, 2021. "Marktsegmentierung auf Basis individueller Nutzenmessungen – Methodik und Beispiele," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 329-345, Springer.
- Herbert Woratschek, 2021. "Ticketpreise im Sport – Können Conjointanalysen helfen Fanproteste zu vermeiden?," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 347-359, Springer.
- Bruno Neibecker & Thomas Kohler & Daniel Baier, 2021. "Produktdesign auf Basis von Conjointdaten," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 361-390, Springer.
- Daniel Baier & Michael Brusch, 2021. "Produktplanung durch Integration von QFD und Conjointanalyse," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 391-410, Springer.
- Stephan Baass & Michael Freiherr von Forstner, 2021. "Produktentwicklung am Beispiel von Flurförderzeugen," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 413-432, Springer.
- Stephan Szuppa, 2021. "Marktforschung für das „Intelligente Haus“," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 433-453, Springer.
- Steffen Männche & Frank Wartenberg & Daniel Baier, 2021. "Repositionierung eines antibakteriellen Arzneimittels," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 455-466, Springer.
- Petra Oexler, 2021. "Konzipierung und Umsetzung einer zielgruppen- und marktorientierten Citylogistik," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 467-478, Springer.
- Simon Himmel & Martina Ziefle, 2021. "Akzeptanzfaktoren für Mensch-Roboter-Kollaboration in der Industrie: Eine Conjoint-Studie," Springer Books, in: Daniel Baier & Michael Brusch (ed.), Conjointanalyse, edition 2, chapter 0, pages 479-494, Springer.
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