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A holistic approach to manage environmental quality by using the Kano model and social cognitive theory

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  • Elina Dace
  • Agnis Stibe
  • Lelde Timma

Abstract

Since its first proposition in 1984, the Kano model has been used extensively in a variety of contexts within industries and academic research demonstrating its wide applicability. The Kano model allows for describing the relationship between an objective aspect and a subjective aspect. Yet is this relevant for environmental quality as well? In this study, we explore the cases where the Kano model is used for assessing environmental quality and its perception by consumers and identify the potential influencing factors for its application with this respect. We find that the Kano model can serve as an effective tool for converging towards environmental quality and sustainability by indicating the direction from a social and behavioral choice perspective. We propose an integration of the Kano model with Bandura's triangle (a concept of the social cognitive theory) to create an instrument for driving change of customer attitude and behavior via changing the perception of environmental quality.

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  • Elina Dace & Agnis Stibe & Lelde Timma, 2020. "A holistic approach to manage environmental quality by using the Kano model and social cognitive theory," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 27(2), pages 430-443, March.
    • Handle: RePEc:wly:corsem:v:27:y:2020:i:2:p:430-443
    DOI: 10.1002/csr.1828
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    2. Óscar González-Yebra & José Ángel Aznar-Sánchez & Juan Francisco Velasco-Muñoz & Belén López-Felices, 2023. "A methodological proposal for the sociocultural valuation of ecosystem services," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 69(2), pages 68-77.
    3. Wenzhen Huang & Linhui Hu & Yalong Xing, 2022. "Sustainable Renewal Strategies for Older Communities from the Perspective of Living Experience," Sustainability, MDPI, vol. 14(5), pages 1-16, February.
    4. Hamid Reza Fazeli & Qingjin Peng, 2023. "Integrated approaches of BWM-QFD and FUCOM-QFD for improving weighting solution of design matrix," Journal of Intelligent Manufacturing, Springer, vol. 34(3), pages 1003-1020, March.
    5. Yauwseph Tandiono & Hsin Rau, 2022. "An Enhanced Model Using the Kano Model, QFDE, and TRIZ with a Component-Based Approach for Sustainable and Innovative Product Design," Sustainability, MDPI, vol. 15(1), pages 1-17, December.
    6. Ming-Tsang Lu & Hsi-Peng Lu & Chiao-Shan Chen, 2022. "Exploring the Key Priority Development Projects of Smart Transportation for Sustainability: Using Kano Model," Sustainability, MDPI, vol. 14(15), pages 1-19, July.
    7. Xiao, Quan & Wan, Shanshan & Zhang, Xing & Siponen, Mikko & Qu, Lu & Li, Xia, 2022. "How consumers’ perceptions differ towards the design features of mobile live streaming shopping platform: A mixed-method investigation of respondents from Taobao Live," Journal of Retailing and Consumer Services, Elsevier, vol. 69(C).
    8. Rohit Gupta & Sukhpreet Kaur, 2024. "A 2‐1‐1 multi‐level perspective of understanding the relationship between green human resource management practices, green psychological climate, and green employee behavior," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 31(5), pages 4068-4084, September.
    9. Amir Hossein Sheikh Azadi & Vahid Shamsi Nesary & Omid Kebriyaii & Mohammad Khalilzadeh & Jurgita Antucheviciene, 2023. "Design of a Green Supply Chain Based on the Kano Model Considering Pricing," Sustainability, MDPI, vol. 15(17), pages 1-20, August.

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