IDEAS home Printed from https://ideas.repec.org/a/wly/apecpp/v45y2023i1p4-21.html
   My bibliography  Save this article

Meet the meatless: Demand for new generation plant‐based meat alternatives

Author

Listed:
  • Shuoli Zhao
  • Lingxiao Wang
  • Wuyang Hu
  • Yuqing Zheng

Abstract

With the unique mimicry of the sensory experiences of meats, the plant‐based meat alternatives (PBMA) appeal to consumers outside the traditional vegetarian demographics. This study analyzes market expenditure data from 2017 to 2020 to evaluate the demand for PBMA in relation to meats. Results show that PBMA is a complement for beef and pork while a substitute for chicken, turkey, and fish. Although the current market demand for PBMA is still incomparable with meats, the growth of PBMA sales is significant. This study sheds light on marketing strategies and policies toward the future of PBMA and the fresh meat sector.

Suggested Citation

  • Shuoli Zhao & Lingxiao Wang & Wuyang Hu & Yuqing Zheng, 2023. "Meet the meatless: Demand for new generation plant‐based meat alternatives," Applied Economic Perspectives and Policy, John Wiley & Sons, vol. 45(1), pages 4-21, March.
  • Handle: RePEc:wly:apecpp:v:45:y:2023:i:1:p:4-21
    DOI: 10.1002/aepp.13232
    as

    Download full text from publisher

    File URL: https://doi.org/10.1002/aepp.13232
    Download Restriction: no

    File URL: https://libkey.io/10.1002/aepp.13232?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Alessie, Rob & Kapteyn, Arie, 1991. "Habit Formation, Interdependent References and Demographic Effects in the Almost Ideal Demand System," Economic Journal, Royal Economic Society, vol. 101(406), pages 404-419, May.
    2. András Fehér & Michał Gazdecki & Miklós Véha & Márk Szakály & Zoltán Szakály, 2020. "A Comprehensive Review of the Benefits of and the Barriers to the Switch to a Plant-Based Diet," Sustainability, MDPI, vol. 12(10), pages 1-18, May.
    3. Brian P. Poi, 2012. "Easy demand-system estimation with quaids," Stata Journal, StataCorp LP, vol. 12(3), pages 433-446, September.
    4. Arthur Lewbel & Krishna Pendakur, 2009. "Tricks with Hicks: The EASI Demand System," American Economic Review, American Economic Association, vol. 99(3), pages 827-863, June.
    5. David Tilman & Michael Clark, 2014. "Global diets link environmental sustainability and human health," Nature, Nature, vol. 515(7528), pages 518-522, November.
    6. Apostolidis, Chrysostomos & McLeay, Fraser, 2016. "Should we stop meating like this? Reducing meat consumption through substitution," Food Policy, Elsevier, vol. 65(C), pages 74-89.
    7. Paul Blacklow & Aaron Nicholas & Ranjan Ray, 2010. "Demographic Demand Systems With Application To Equivalence Scales Estimation And Inequality Analysis: The Australian Evidence," Australian Economic Papers, Wiley Blackwell, vol. 49(3), pages 161-179, September.
    8. Ray, Ranjan, 1983. "Measuring the costs of children : An alternative approach," Journal of Public Economics, Elsevier, vol. 22(1), pages 89-102, October.
    9. Van Loo, Ellen J. & Hoefkens, Christine & Verbeke, Wim, 2017. "Healthy, sustainable and plant-based eating: Perceived (mis)match and involvement-based consumer segments as targets for future policy," Food Policy, Elsevier, vol. 69(C), pages 46-57.
    10. Craig A. Gallet, 2010. "Meat Meets Meta: A Quantitative Review of the Price Elasticity of Meat," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 92(1), pages 258-272.
    11. Yuqing Zheng & Chen Zhen & James Nonnemaker & Daniel Dench, 2016. "Advertising, Habit Formation, and U.S. Tobacco Product Demand," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 98(4), pages 1038-1054.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Xu, Lei, 2024. "Household Food Waste Patterns: Exploring Categorical Price and Expenditure Elasticities Using a Demand System Approach," 2024 Annual Meeting, July 28-30, New Orleans, LA 343717, Agricultural and Applied Economics Association.
    2. Nouve, Yawotse & Zheng, Yuqing & Zhao, Shuoli & Kaiser, Harry M. & Dong, Diansheng, 2024. "A detailed demand analysis of plant-based meat alternatives vs. animal-based meat in the United States," 2024 Annual Meeting, July 28-30, New Orleans, LA 343798, Agricultural and Applied Economics Association.
    3. Samson Yaekob Assele & Michel Meulders & Helena Michiels & Nanou Flamant & Martina Vandebroek, 2023. "The Effect of Information Provision and Color Coding in Product Labeling on the Preference for Meat Substitutes," Sustainability, MDPI, vol. 15(22), pages 1-20, November.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. John Curtis & Brian Stanley, 2016. "Analysing Residential Energy Demand: An Error Correction Demand System Approach for Ireland," The Economic and Social Review, Economic and Social Studies, vol. 47(2), pages 185-211.
    2. Korir, Lilian & Rizov, Marian & Ruto, Eric, 2020. "Food security in Kenya: Insights from a household food demand model," Economic Modelling, Elsevier, vol. 92(C), pages 99-108.
    3. Nikodinoska, Dragana & Schröder, Carsten, 2016. "On the emissions–inequality and emissions–welfare trade-offs in energy taxation: Evidence on the German car fuels tax," Resource and Energy Economics, Elsevier, vol. 44(C), pages 206-233.
    4. van Dooren, C. & Keuchenius, C. & de Vries, J.H.M. & de Boer, J. & Aiking, H., 2018. "Unsustainable dietary habits of specific subgroups require dedicated transition strategies: Evidence from the Netherlands," Food Policy, Elsevier, vol. 79(C), pages 44-57.
    5. Zhaoxin Liu & Erik Ansink, 2024. "Price elasticities of meat, fish and plant-based meat substitutes: evidence from store-level Dutch supermarket scanner data," Tinbergen Institute Discussion Papers 24-046/VIII, Tinbergen Institute.
    6. Robin Winkler, 2015. "Feast or Famine: The Welfare Impact of Food Price Controls in Nazi Germany," Oxford Economic and Social History Working Papers _136, University of Oxford, Department of Economics.
    7. Brad R. Humphreys & Jane E. Ruseski & Jie Yang, 2020. "Household consumption decisions: will expanding sports betting impact health?," Review of Economics of the Household, Springer, vol. 18(4), pages 1079-1100, December.
    8. Hirsch, Stefan, 2022. "Product placement in the meat substitute sector: Evidence from a spatial demand model," 2022 Annual Meeting, July 31-August 2, Anaheim, California 322181, Agricultural and Applied Economics Association.
    9. Robin Winkler, 2015. "Feast or Famine: The Welfare Impact of Food Price Controls in Nazi Germany," Economics Series Working Papers Number 136, University of Oxford, Department of Economics.
    10. Benjamin DeMuth & Trey Malone & Brandon R. McFadden & Christopher A. Wolf, 2023. "Choice effects associated with banning the word “meat” on alternative protein labels," Applied Economic Perspectives and Policy, John Wiley & Sons, vol. 45(1), pages 128-144, March.
    11. Paul Fesenfeld, Lukas & Maier, Maiken & Brazzola, Nicoletta & Stolz, Niklas & Sun, Yixian & Kachi, Aya, 2023. "How information, social norms, and experience with novel meat substitutes can create positive political feedback and demand-side policy change," Food Policy, Elsevier, vol. 117(C).
    12. Yumin Li & Yan Jiang & Shiyuan Li, 2022. "Price and income elasticities of electricity in China: Estimation and policy implications," Regional Science Policy & Practice, Wiley Blackwell, vol. 14(S2), pages 76-90, November.
    13. Bazoche, Pascale & Guinet, Nicolas & Poret, Sylvaine & Teyssier, Sabrina, 2023. "Does the provision of information increase the substitution of animal proteins with plant-based proteins? An experimental investigation into consumer choices," Food Policy, Elsevier, vol. 116(C).
    14. repec:ags:aaea22:335681 is not listed on IDEAS
    15. Distante, Roberta & Verdolini, Elena & Tavoni, Massimo, 2016. "Distributional and Welfare Impacts of Renewable Subsidies in Italy," MITP: Mitigation, Innovation and Transformation Pathways 236238, Fondazione Eni Enrico Mattei (FEEM).
    16. Bonnet, Céline & Bouamra-Mechemache, Zohra & Réquillart, Vincent & Treich, Nicolas, 2020. "Viewpoint: Regulating meat consumption to improve health, the environment and animal welfare," Food Policy, Elsevier, vol. 97(C).
    17. Bruno Palialol & Paula Pereda, 2019. "In-kind transfers in Brazil: household consumption and welfare effects," Working Papers, Department of Economics 2019_26, University of São Paulo (FEA-USP).
    18. Li, Yumin & Jiang, Yan & Dong, Changgui, 2023. "Electricity cross-subsidies in China: Social equity, reverse Ramsey pricing, and welfare analysis," Economic Analysis and Policy, Elsevier, vol. 77(C), pages 403-417.
    19. Chantal Le Mouël & Anna Birgit Milford & Benjamin L. Bodirsky & Susanne Rolinski, 2019. "Drivers of meat consumption," Post-Print hal-02175593, HAL.
    20. Regmi, Madhav & Featherstone, Allen M., 2017. "Farm Households Consumption Heterogeneity And Rural Business Dynamics," 2017 Annual Meeting, February 4-7, 2017, Mobile, Alabama 252755, Southern Agricultural Economics Association.
    21. García-Germán, Sol & Romeo, Alessandro & Magrini, Emiliano & Balié, Jean, 2016. "The impact of food price shocks on weight loss: Evidence from the adult population of Tanzania," DARE Discussion Papers 1611, Georg-August University of Göttingen, Department of Agricultural Economics and Rural Development (DARE).

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:wly:apecpp:v:45:y:2023:i:1:p:4-21. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Wiley Content Delivery (email available below). General contact details of provider: https://doi.org/10.1002/(ISSN)2040-5804 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.