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Opening the ‘Non-Manufacturing’ envelope: The next big enterprise for international business research

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  • Hemant Merchant

    (Florida Atlantic University)

  • Ajai Gaur

    (Old Dominion University)

Abstract

Abstract and Key Results This study surveys recent work, published in four International Business journals, that has focused on the non-manufacturing sector which includes the ‘services’ sector. It documents the nature of scholarship in this area, identifies opportunities for future work, highlights some important challenges of undertaking such work, and suggest a few starting points for a more systematic study of this vital sector of the economy. Our findings highlight a largely barren academic landscape vis-à-vis recent academic work pertaining to the non-manufacturing sector in general and services sector per se in particular. Therein lies a monumental opportunity for our discipline as a whole.

Suggested Citation

  • Hemant Merchant & Ajai Gaur, 2008. "Opening the ‘Non-Manufacturing’ envelope: The next big enterprise for international business research," Management International Review, Springer, vol. 48(4), pages 379-396, April.
  • Handle: RePEc:spr:manint:v:48:y:2008:i:4:d:10.1007_s11575-008-0022-z
    DOI: 10.1007/s11575-008-0022-z
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    References listed on IDEAS

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    4. O'Higgins, Ciara & Andreeva, Tatiana & Goya, Nekane Aramburu, 2022. "The hows and whys of foreign operation mode combinations: The role of knowledge processes," Journal of World Business, Elsevier, vol. 57(2).
    5. Dynah A. Basuil & Deepak K. Datta, 2015. "Effects of Industry- and Region-Specific Acquisition Experience on Value Creation in Cross-Border Acquisitions: The Moderating Role of Cultural Similarity," Journal of Management Studies, Wiley Blackwell, vol. 52(6), pages 766-795, September.
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    7. Rammal, Hussain G. & Rose, Elizabeth L. & Ghauri, Pervez N. & Ørberg Jensen, Peter D. & Kipping, Matthias & Petersen, Bent & Scerri, Moira, 2022. "Economic nationalism and internationalization of services: Review and research agenda," Journal of World Business, Elsevier, vol. 57(3).

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