IDEAS home Printed from https://ideas.repec.org/a/sae/sajbmc/v9y2020i3p359-374.html
   My bibliography  Save this article

Dr. Reddy’s Laboratories Ltd: Searching Its Glorious Days

Author

Listed:
  • Balaji Abraham
  • Rohit Kumar

Abstract

This case explores the phenomenon of organization decline and the dilemma around the different paths that may be traversed by Dr. Reddy’s Laboratories Ltd. There are multiple theories of organizational decline, and mostly they encompass both the external environment and the internal aspects of the firm, including the context of decision-making. Moreover, the organization decline-and-turnaround model highlights the different causes of decline, response factor, firm action and outcomes in a unified and comprehensive manner. To that end, based on secondary data sources and the study of the phenomenon of organization decline in a pharmaceutical industry setting, this case depicts the application of one of the organizational decline-and-turnaround models. The case highlights the company’s trigger for the decline, industry structure, market dynamics, current threats, the competitive landscape along with the fall and the way forward. The case attempts to trigger discussion in the classroom on why organizations decline from their seemingly high standards and what paths can be explored during the decline to enable turnaround.

Suggested Citation

  • Balaji Abraham & Rohit Kumar, 2020. "Dr. Reddy’s Laboratories Ltd: Searching Its Glorious Days," South Asian Journal of Business and Management Cases, , vol. 9(3), pages 359-374, December.
    • Handle: RePEc:sae:sajbmc:v:9:y:2020:i:3:p:359-374
    DOI: 10.1177/2277977920959583
    as

    Download full text from publisher

    File URL: https://journals.sagepub.com/doi/10.1177/2277977920959583
    Download Restriction: no
    File URL: https://libkey.io/10.1177/2277977920959583?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Mark Bergen & Margaret A. Peteraf, 2002. "Competitor identification and competitor analysis: a broad-based managerial approach," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 23(4-5), pages 157-169.
    2. Fernando A. Ribeiro Serra & Martinho Ribeiro Almeida & Manuel Portugal Ferreira, 2012. "Organizational decline: A yet largely neglected topic in organizational studies," Working Papers 88, globADVANTAGE, Polytechnic Institute of Leiria.
    3. Miller, Danny, 1992. "The icarus paradox: How exceptional companies bring about their own downfall," Business Horizons, Elsevier, vol. 35(1), pages 24-35.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Steffen Runge & Christian Schwens & Matthias Schulz, 2022. "The invention performance implications of coopetition: How technological, geographical, and product market overlaps shape learning and competitive tension in R&D alliances," Strategic Management Journal, Wiley Blackwell, vol. 43(2), pages 266-294, February.
    2. Pätäri, Satu & Puumalainen, Kaisu & Jantunen, Ari & Sandstrüm, Jaana, 2011. "The interface of the energy and forest sectors--Potential players in the bioenergy business," International Journal of Production Economics, Elsevier, vol. 131(1), pages 322-332, May.
    3. Dena Lawrence & Federica Pazzaglia & Karan Sonpar, 2011. "The Introduction of a Non-Traditional and Aggressive Approach to Banking: The Risks of Hubris," Journal of Business Ethics, Springer, vol. 102(3), pages 401-420, September.
    4. Davar Azarmi, 2016. "Factors Affecting Technology Innovation and Its Commercialisation in Firms," Modern Applied Science, Canadian Center of Science and Education, vol. 10(7), pages 1-36, July.
    5. Mohammed Hossain & Yasean A. Tahat & Naser AbuGhazaleh, 2024. "Unlocking the Sustainable Workplace Equality Policy (SWEP): Evidence from an Emerging Country," Sustainability, MDPI, vol. 16(2), pages 1-22, January.
    6. Blume, Brian D. & Covin, Jeffrey G., 2011. "Attributions to intuition in the venture founding process: Do entrepreneurs actually use intuition or just say that they do?," Journal of Business Venturing, Elsevier, vol. 26(1), pages 137-151, January.
    7. Shepherd, Dean A. & Covin, Jeffrey G. & Kuratko, Donald F., 2009. "Project failure from corporate entrepreneurship: Managing the grief process," Journal of Business Venturing, Elsevier, vol. 24(6), pages 588-600, November.
    8. Aurélien Acquier & Cedric Dalmasso, 2013. "Combining Strategic Agility and Sustainable Competitive Advantage: the need for Resource Sensitivity," Post-Print hal-01487685, HAL.
    9. Gautam Pant & Olivia R. L. Sheng, 2015. "Web Footprints of Firms: Using Online Isomorphism for Competitor Identification," Information Systems Research, INFORMS, vol. 26(1), pages 188-209, March.
    10. Christian Hofer & Jordan M. Barker & Laura D'Oria & Jonathan L. Johnson, 2022. "Broadening our understanding of interfirm rivalry: A call for research on how supply networks shape competitive behavior and performance," Journal of Supply Chain Management, Institute for Supply Management, vol. 58(2), pages 8-25, April.
    11. Yunshi Liu & Linda Wang & Li Zhao & David Ahlstrom, 2013. "Board turnover in Taiwan’s public firms: An empirical study," Asia Pacific Journal of Management, Springer, vol. 30(4), pages 1059-1086, December.
    12. Lee, Seung-Hyun & Beamish, Paul W. & Lee, Ho-Uk & Park, Jong-Hun, 2009. "Strategic choice during economic crisis: Domestic market position, organizational capabilities and export flexibility," Journal of World Business, Elsevier, vol. 44(1), pages 1-15, January.
    13. Gisela Casado Salguero & Manuel Ángel Fernández Gámez & Ignacio Aldeanueva Fernández & Daniel Ruíz Palomo, 2019. "Competitive Intelligence and Sustainable Competitive Advantage in the Hotel Industry," Sustainability, MDPI, vol. 11(6), pages 1-12, March.
    14. Mainali, Brijesh & Mahapatra, Krushna & Pardalis, Georgios, 2021. "Strategies for deep renovation market of detached houses," Renewable and Sustainable Energy Reviews, Elsevier, vol. 138(C).
    15. Moskovich, Yaffa & Achouch, Yuval, 2014. "Changes in a Kibbutz Plant's Life Cycle Induced by Cultural Change," Journal of Rural Cooperation, Hebrew University, Center for Agricultural Economic Research, vol. 42(2), pages 1-19.
    16. Zachary Sheaffer & Rita Mano‐Negrin, 2003. "Executives’ Orientations as Indicators of Crisis Management Policies and Practices," Journal of Management Studies, Wiley Blackwell, vol. 40(2), pages 573-606, March.
    17. Sam Rockwell, 2016. "Identity Processes to Trigger Turnaround in Response to Organizational Decline," International Journal of Business and Management, Canadian Center of Science and Education, vol. 11(3), pages 1-11, February.
    18. Wu, Jie & Zhao, Narisa & Yang, Tong, 2024. "Wisdom of crowds: SWOT analysis based on hybrid text mining methods using online reviews," Journal of Business Research, Elsevier, vol. 171(C).
    19. Ramon Corona, 2014. "A Comparative Analysis Of Major Us Retailers Based On Enterprise Marketing Efficiency," Global Journal of Business Research, The Institute for Business and Finance Research, vol. 8(4), pages 25-39.
    20. Wu, Jie & Ma, Zhenzhong & Liu, Zhiyang, 2019. "The moderated mediating effect of international diversification, technological capability, and market orientation on emerging market firms' new product performance," Journal of Business Research, Elsevier, vol. 99(C), pages 524-533.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:sae:sajbmc:v:9:y:2020:i:3:p:359-374. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: SAGE Publications (email available below). General contact details of provider: .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.