IDEAS home Printed from https://ideas.repec.org/a/sae/sagope/v13y2023i4p21582440231210551.html
   My bibliography  Save this article

Factors Influencing University Students’ Behavioral Intention to Use Electric Car-Sharing Services in Guangzhou, China

Author

Listed:
  • Teng Yu
  • Yajun Zhang
  • Ai Ping Teoh
  • Anchao Wang
  • Chengliang Wang

Abstract

Along with reducing traffic congestion, electric car-sharing (ECS) can also solve travel demand, utilize idle resources, and enhance forms of transportation. Accordingly, university students are identified in Guangzhou, China as a promising customer group for ECS companies. Although university students in Guangzhou, China are unique in the context of ECS, few researchers have studied the factors that influence their willingness to use such services. Hence, this paper investigates the key determinants that affect university students’ behavioral intention (BI) to use ECS in Guangzhou, China. Based on an extension of the unified theory of acceptance and use of technology (UTAUT), this paper examines the effects of the constructs on BI to use ECS and the moderating role of trust in ECS. Based on results from a questionnaire of 486 university students in Guangzhou, China, conditional value (CV) was the most critical driver of BI, followed by personal attitude (PA) and sustainability (SUST). The moderating analysis showed that taking gender, education, and driving experience of university students as control variables, trust was found to have a significant positive moderating impact on the relationship between PA and BI to use ECS, and a significant negative moderating effect of trust on the relationship between CV and BI to use ECS. The implications of these findings are discussed.

Suggested Citation

  • Teng Yu & Yajun Zhang & Ai Ping Teoh & Anchao Wang & Chengliang Wang, 2023. "Factors Influencing University Students’ Behavioral Intention to Use Electric Car-Sharing Services in Guangzhou, China," SAGE Open, , vol. 13(4), pages 21582440231, November.
    • Handle: RePEc:sae:sagope:v:13:y:2023:i:4:p:21582440231210551
    DOI: 10.1177/21582440231210551
    as

    Download full text from publisher

    File URL: https://journals.sagepub.com/doi/10.1177/21582440231210551
    Download Restriction: no
    File URL: https://libkey.io/10.1177/21582440231210551?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Jianfang Liang & Jingjun Li & Qinyuan Lei, 2022. "Exploring the Influence of Environmental Values on Green Consumption Behavior of Apparel: A Chain Multiple Mediation Model among Chinese Generation Z," Sustainability, MDPI, vol. 14(19), pages 1-26, October.
    2. Piali Haldar & Pooja Goel, 2019. "Willingness to use carsharing apps: an integrated TPB and TAM," International Journal of Indian Culture and Business Management, Inderscience Enterprises Ltd, vol. 19(2), pages 129-146.
    3. Li, Qing & Liao, Feixiong, 2020. "Incorporating vehicle self-relocations and traveler activity chains in a bi-level model of optimal deployment of shared autonomous vehicles," Transportation Research Part B: Methodological, Elsevier, vol. 140(C), pages 151-175.
    4. Greenblatt, Jeffery & Shaheen, Susan PhD, 2015. "Automated Vehicles, On-Demand Mobility and Environmental Impacts," Institute of Transportation Studies, Research Reports, Working Papers, Proceedings qt23r1h80t, Institute of Transportation Studies, UC Berkeley.
    5. Isaac Kofi Mensah & Zhao Tianyu & Guohua Zeng & Luo Chuanyong, 2019. "Determinants of the Continued Intention of College Students in China to Use DiDi Mobile Car-Sharing Services," SAGE Open, , vol. 9(4), pages 21582440198, December.
    6. Hossein Abouee‐Mehrizi & Opher Baron & Oded Berman & David Chen, 2021. "Adoption of Electric Vehicles in Car Sharing Market," Production and Operations Management, Production and Operations Management Society, vol. 30(1), pages 190-209, January.
    7. Roos, Daniel & Hahn, Rüdiger, 2017. "Does shared consumption affect consumers' values, attitudes, and norms? A panel study," Journal of Business Research, Elsevier, vol. 77(C), pages 113-123.
    8. Phasiri Manutworakit & Kasem Choocharukul, 2022. "Factors Influencing Battery Electric Vehicle Adoption in Thailand—Expanding the Unified Theory of Acceptance and Use of Technology’s Variables," Sustainability, MDPI, vol. 14(14), pages 1-16, July.
    9. Baltar, Fabiola & Brunet Icart, Ignasi, 2012. "Social research 2.0: virtual snowball sampling method using Facebook," Nülan. Deposited Documents 1875, Universidad Nacional de Mar del Plata, Facultad de Ciencias Económicas y Sociales, Centro de Documentación.
    10. Fred D. Davis & Richard P. Bagozzi & Paul R. Warshaw, 1989. "User Acceptance of Computer Technology: A Comparison of Two Theoretical Models," Management Science, INFORMS, vol. 35(8), pages 982-1003, August.
    11. Daniel Belanche & Marta Flavián & Alfredo Pérez-Rueda, 2020. "Mobile Apps Use and WOM in the Food Delivery Sector: The Role of Planned Behavior, Perceived Security and Customer Lifestyle Compatibility," Sustainability, MDPI, vol. 12(10), pages 1-21, May.
    12. Hyesun Hwang & Harim Yeo, 2022. "Inconsistency between subjective propensity and practice of sustainable consumption: Impact of the consumers' values‐in‐behavior and social participation," Sustainable Development, John Wiley & Sons, Ltd., vol. 30(6), pages 1796-1810, December.
    13. Efthymiou, Dimitrios & Antoniou, Constantinos & Waddell, Paul, 2013. "Factors affecting the adoption of vehicle sharing systems by young drivers," Transport Policy, Elsevier, vol. 29(C), pages 64-73.
    14. Yupeng Liu & Yutao Yang, 2018. "Empirical Examination of Users’ Adoption of the Sharing Economy in China Using an Expanded Technology Acceptance Model," Sustainability, MDPI, vol. 10(4), pages 1-17, April.
    15. Haoxiao Li & Haoyu Wen, 2019. "How Is Motivation Generated in Collaborative Consumption: Mediation Effect in Extrinsic and Intrinsic Motivation," Sustainability, MDPI, vol. 11(3), pages 1-13, January.
    16. Juho Hamari & Mimmi Sjöklint & Antti Ukkonen, 2016. "The sharing economy: Why people participate in collaborative consumption," Journal of the Association for Information Science & Technology, Association for Information Science & Technology, vol. 67(9), pages 2047-2059, September.
    17. Clewlow, Regina R., 2016. "Carsharing and sustainable travel behavior: Results from the San Francisco Bay Area," Transport Policy, Elsevier, vol. 51(C), pages 158-164.
    18. Martin, Elliot W & Shaheen, Susan A, 2011. "Greenhouse Gas Emission Impacts of Carsharing in North America," Institute of Transportation Studies, Research Reports, Working Papers, Proceedings qt6wr90040, Institute of Transportation Studies, UC Berkeley.
    19. Teng Yu & Jian Dai & Chengliang Wang, 2023. "Adoption of blended learning: Chinese university students’ perspectives," Palgrave Communications, Palgrave Macmillan, vol. 10(1), pages 1-16, December.
    20. Cheng, Xusen & Fu, Shixuan & de Vreede, Gert-Jan, 2018. "A mixed method investigation of sharing economy driven car-hailing services: Online and offline perspectives," International Journal of Information Management, Elsevier, vol. 41(C), pages 57-64.
    21. Tandon, Anushree & Kaur, Puneet & Bhatt, Yogesh & Mäntymäki, Matti & Dhir, Amandeep, 2021. "Why do people purchase from food delivery apps? A consumer value perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 63(C).
    22. Vanduy Tran & Shengchuan Zhao & El Bachir Diop & Weiya Song, 2019. "Travelers’ Acceptance of Electric Carsharing Systems in Developing Countries: The Case of China," Sustainability, MDPI, vol. 11(19), pages 1-22, September.
    23. Thomas Leicht & Anis Chtourou & Kamel Ben Youssef, 2018. "Consumer innovativeness and intentioned autonomous car adoption," Post-Print hal-02511554, HAL.
    24. Bhattacharyya, Jishnu & Balaji, M.S. & Jiang, Yangyang, 2023. "Causal complexity of sustainable consumption: Unveiling the equifinal causes of purchase intentions of plant-based meat alternatives," Journal of Business Research, Elsevier, vol. 156(C).
    25. van den Berg, Vincent A.C. & Verhoef, Erik T., 2016. "Autonomous cars and dynamic bottleneck congestion: The effects on capacity, value of time and preference heterogeneity," Transportation Research Part B: Methodological, Elsevier, vol. 94(C), pages 43-60.
    26. Kamal Abubker Abrahim Sleiman & Lan Juanli & Hongzhen Lei & Ru Liu & Yuanxin Ouyang & Wenge Rong, 2021. "User Trust levels and Adoption of Mobile Payment Systems in China: An Empirical Analysis," SAGE Open, , vol. 11(4), pages 21582440211, November.
    27. Fa-Ping Wang & Jia-Li Yu & Peng Yang & Li-Xin Miao & Bin Ye, 2017. "Analysis of the Barriers to Widespread Adoption of Electric Vehicles in Shenzhen China," Sustainability, MDPI, vol. 9(4), pages 1-20, March.
    28. Susan Shaheen & Nelson Chan & Helen Micheaux, 2015. "One-way carsharing’s evolution and operator perspectives from the Americas," Transportation, Springer, vol. 42(3), pages 519-536, May.
    29. Muhammad Safdar & Arshad Jamal & Hassan M. Al-Ahmadi & Muhammad Tauhidur Rahman & Meshal Almoshaogeh, 2022. "Analysis of the Influential Factors towards Adoption of Car-Sharing: A Case Study of a Megacity in a Developing Country," Sustainability, MDPI, vol. 14(5), pages 1-25, February.
    30. Dorit Zimand-Sheiner & Ofrit Kol & Smadar Frydman & Shalom Levy, 2021. "To Be (Vaccinated) or Not to Be: The Effect of Media Exposure, Institutional Trust, and Incentives on Attitudes toward COVID-19 Vaccination," IJERPH, MDPI, vol. 18(24), pages 1-14, December.
    31. Shaheen, Susan PhD & Chan, Nelson & Micheaux, Helen, 2015. "One-Way Carsharing's Evolution and Operator Perspectives from the Americas," Institute of Transportation Studies, Research Reports, Working Papers, Proceedings qt83s1z8j4, Institute of Transportation Studies, UC Berkeley.
    32. Rosseel, Yves, 2012. "lavaan: An R Package for Structural Equation Modeling," Journal of Statistical Software, Foundation for Open Access Statistics, vol. 48(i02).
    33. Margarita Martínez-Díaz & Francesc Soriguera & Ignacio Pérez, 2018. "Technology: A Necessary but Not Sufficient Condition for Future Personal Mobility," Sustainability, MDPI, vol. 10(11), pages 1-24, November.
    34. Yongming Zhu & Yaru Wei & Zhihao Zhou & Hongbing Jiang, 2022. "Consumers’ Continuous Use Intention of O2O E-Commerce Platform on Community: A Value Co-Creation Perspective," Sustainability, MDPI, vol. 14(3), pages 1-12, January.
    35. Ransford A. Acheampong & Alhassan Siiba, 2020. "Modelling the determinants of car-sharing adoption intentions among young adults: the role of attitude, perceived benefits, travel expectations and socio-demographic factors," Transportation, Springer, vol. 47(5), pages 2557-2580, October.
    36. Cook, A. J. & Kerr, G. N. & Moore, K., 2002. "Attitudes and intentions towards purchasing GM food," Journal of Economic Psychology, Elsevier, vol. 23(5), pages 557-572, October.
    37. Hu, Jia-Wei & Javaid, Aneeque & Creutzig, Felix, 2021. "Leverage points for accelerating adoption of shared electric cars: Perceived benefits and environmental impact of NEVs," Energy Policy, Elsevier, vol. 155(C).
    38. Sheth, Jagdish N. & Newman, Bruce I. & Gross, Barbara L., 1991. "Why we buy what we buy: A theory of consumption values," Journal of Business Research, Elsevier, vol. 22(2), pages 159-170, March.
    39. Bojković, Nataša & Jeremić, Veljko & Petrović, Marijana & Tica, Slaven, 2019. "Preferences for car sharing service attributes among university students: Evidence from an emerging market," Journal of East European Management Studies, Nomos Verlagsgesellschaft mbH & Co. KG, vol. 24(4), pages 636-653.
    40. Leiming Li & Yu Zhang, 2023. "An extended theory of planned behavior to explain the intention to use carsharing: a multi-group analysis of different sociodemographic characteristics," Transportation, Springer, vol. 50(1), pages 143-181, February.
    41. Xin Jiang & Zhihua Ding & Rong Liu, 2019. "Can Chinese residential low-carbon consumption behavior intention be better explained? The role of cultural values," Natural Hazards: Journal of the International Society for the Prevention and Mitigation of Natural Hazards, Springer;International Society for the Prevention and Mitigation of Natural Hazards, vol. 95(1), pages 155-171, January.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Curtale, Riccardo & Liao, Feixiong & van der Waerden, Peter, 2021. "User acceptance of electric car-sharing services: The case of the Netherlands," Transportation Research Part A: Policy and Practice, Elsevier, vol. 149(C), pages 266-282.
    2. Leiming Li & Yu Zhang, 2023. "An extended theory of planned behavior to explain the intention to use carsharing: a multi-group analysis of different sociodemographic characteristics," Transportation, Springer, vol. 50(1), pages 143-181, February.
    3. Isaac Kofi Mensah & Zhao Tianyu & Guohua Zeng & Luo Chuanyong, 2019. "Determinants of the Continued Intention of College Students in China to Use DiDi Mobile Car-Sharing Services," SAGE Open, , vol. 9(4), pages 21582440198, December.
    4. Golalikhani, Masoud & Oliveira, Beatriz Brito & Carravilla, Maria Antónia & Oliveira, José Fernando & Antunes, António Pais, 2021. "Carsharing: A review of academic literature and business practices toward an integrated decision-support framework," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 149(C).
    5. Zhang, Yu & Li, Leiming, 2022. "Research on travelers’ transportation mode choice between carsharing and private cars based on the logit dynamic evolutionary game model," Economics of Transportation, Elsevier, vol. 29(C).
    6. Xiaowei Chen & Hongyu Zheng & Ze Wang & Xiqun Chen, 2021. "Exploring impacts of on-demand ridesplitting on mobility via real-world ridesourcing data and questionnaires," Transportation, Springer, vol. 48(4), pages 1541-1561, August.
    7. Sweet, Matthias N. & Scott, Darren M., 2021. "Shared mobility adoption from 2016 to 2018 in the Greater Toronto and Hamilton Area: Demographic or geographic diffusion?," Journal of Transport Geography, Elsevier, vol. 96(C).
    8. Marc Kuhn & Viola Marquardt & Sarah Selinka, 2021. "“Is Sharing Really Caring?”: The Role of Environmental Concern and Trust Reflecting Usage Intention of “Station-Based” and “Free-Floating”—Carsharing Business Models," Sustainability, MDPI, vol. 13(13), pages 1-18, July.
    9. Shichao Sun & Yuanqian Liu & Yukun Yao & Zhengyu Duan & Xiaokun Wang, 2021. "The Determinants to Promote College Students’ Use of Car-Sharing: An Empirical Study at Dalian Maritime University, China," Sustainability, MDPI, vol. 13(12), pages 1-12, June.
    10. Liang, Jyun-Kai & Eccarius, Timo & Lu, Chung-Cheng, 2019. "Investigating factors that affect the intention to use shared parking: A case study of Taipei City," Transportation Research Part A: Policy and Practice, Elsevier, vol. 130(C), pages 799-812.
    11. Aguilera-García, Álvaro & Gomez, Juan & Antoniou, Constantinos & Vassallo, José Manuel, 2022. "Behavioral factors impacting adoption and frequency of use of carsharing: A tale of two European cities," Transport Policy, Elsevier, vol. 123(C), pages 55-72.
    12. Sk Abu Khalek & Anirban Chakraborty, 2023. "‘Do I share because I care?’: Investigating the factors influencing consumer's adoption of shared consumption," Business Strategy and the Environment, Wiley Blackwell, vol. 32(8), pages 5669-5685, December.
    13. Eliška Vejchodská & Hana Brůhová Foltýnová & Alena Rybičková, 2024. "Carsharing users’ behaviour and attitudes. The role of car availability in households," Transportation, Springer, vol. 51(5), pages 1785-1807, October.
    14. Jin, Fanglei & Yao, Enjian & An, Kun, 2020. "Analysis of the potential demand for battery electric vehicle sharing: Mode share and spatiotemporal distribution," Journal of Transport Geography, Elsevier, vol. 82(C).
    15. Joan Torrent-Sellens & Cristian Salazar-Concha & Pilar Ficapal-Cusí & Francesc Saigí-Rubió, 2021. "Using Digital Platforms to Promote Blood Donation: Motivational and Preliminary Evidence from Latin America and Spain," IJERPH, MDPI, vol. 18(8), pages 1-17, April.
    16. Stefan Illgen & Michael Höck, 2020. "Establishing car sharing services in rural areas: a simulation-based fleet operations analysis," Transportation, Springer, vol. 47(2), pages 811-826, April.
    17. Tyndall, Justin, 2019. "Free-floating carsharing and extemporaneous public transit substitution," Research in Transportation Economics, Elsevier, vol. 74(C), pages 21-27.
    18. Felipe F. Dias & Patrícia S. Lavieri & Venu M. Garikapati & Sebastian Astroza & Ram M. Pendyala & Chandra R. Bhat, 2017. "A behavioral choice model of the use of car-sharing and ride-sourcing services," Transportation, Springer, vol. 44(6), pages 1307-1323, November.
    19. Pan, Alexandra Q. & Martin, Elliot W. & Shaheen, Susan A., 2022. "Is access enough? A spatial and demographic analysis of one-way carsharing policies and practice," Transport Policy, Elsevier, vol. 127(C), pages 103-115.
    20. Scott B. Kelley & Bradley W. Lane & John M. DeCicco, 2019. "Pumping the Brakes on Robot Cars: Current Urban Traveler Willingness to Consider Driverless Vehicles," Sustainability, MDPI, vol. 11(18), pages 1-15, September.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:sae:sagope:v:13:y:2023:i:4:p:21582440231210551. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: SAGE Publications (email available below). General contact details of provider: .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.