IDEAS home Printed from https://ideas.repec.org/a/pal/crepre/v27y2024i1d10.1057_s41299-023-00161-3.html
   My bibliography  Save this article

Trust and Shout: The Reputation/Voice Tension in Schools and Hospitals

Author

Listed:
  • Dag Yngve Dahle

    (Østfold University College)

Abstract

Employee voice may represent a risk for reputation-sensitive organizations, as use of voice may harm organizations’ desired reputation at the same time as it offers an opportunity to boost reputation. As such, voice should not be treated as a one-dimensional construct. Using a more nuanced approach, reputation concern, control-oriented HRM, and heteronomy are tested as possible antecedents to two forms of voice, namely promotive and prohibitive voice, in public sector schools and hospitals, respectively. The study is based on quantitative data from a survey of Norwegian high school teachers (n = 1055) and hospital employees (n = 453), covering the two main sectors in the Norwegian welfare state. Main methods of analysis include path analysis and bootstrapping. Reputation concern is found to directly stimulate promotive, but not prohibitive, voice, in hospitals. In schools, reputation concern does not stimulate voice at all, but inhibits prohibitive voice both directly and indirectly through leader–member exchange (LMX). Control-oriented HRM inhibits both forms of voice in schools, but not in hospitals. Heteronomy inhibits both prohibitive and promotive voice directly and indirectly in both schools and hospitals. In sum, schools are more voice restrictive than hospitals. The present study is among the first to examine the two-dimensional construct of voice in relation to reputation concern, control-oriented HRM, and heteronomy, and to comparatively examine these relationships in schools and hospitals, which differ in their degree of marketization.

Suggested Citation

  • Dag Yngve Dahle, 2024. "Trust and Shout: The Reputation/Voice Tension in Schools and Hospitals," Corporate Reputation Review, Palgrave Macmillan, vol. 27(1), pages 52-69, February.
    • Handle: RePEc:pal:crepre:v:27:y:2024:i:1:d:10.1057_s41299-023-00161-3
    DOI: 10.1057/s41299-023-00161-3
    as

    Download full text from publisher

    File URL: http://link.springer.com/10.1057/s41299-023-00161-3
    File Function: Abstract
    Download Restriction: Access to the full text of the articles in this series is restricted.
    File URL: https://libkey.io/10.1057/s41299-023-00161-3?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Schaarschmidt, Mario & Walsh, Gianfranco, 2020. "Social media-driven antecedents and consequences of employees' awareness of their impact on corporate reputation," Journal of Business Research, Elsevier, vol. 117(C), pages 718-726.
    2. Noort, Mark C. & Reader, Tom W. & Gillespie, Alex, 2019. "Speaking up to prevent harm: a systematic review of the safety voice literature," LSE Research Online Documents on Economics 100774, London School of Economics and Political Science, LSE Library.
    3. Helm, Sabrina, 2011. "Employees' awareness of their impact on corporate reputation," Journal of Business Research, Elsevier, vol. 64(7), pages 657-663, July.
    4. Wæraas, Arild & Dahle, Dag Yngve, 2020. "When reputation management is people management: Implications for employee voice," European Management Journal, Elsevier, vol. 38(2), pages 277-287.
    5. Miles, Sandra Jeanquart & Mangold, W. Glynn, 2005. "Positioning Southwest Airlines through employee branding," Business Horizons, Elsevier, vol. 48(6), pages 535-545.
    6. Sea-Jin Chang & Arjen van Witteloostuijn & Lorraine Eden, 2010. "From the Editors: Common method variance in international business research," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 41(2), pages 178-184, February.
    7. Shih Yung Chou & Katelin Barron, 2016. "Employee voice behavior revisited: its forms and antecedents," Management Research Review, Emerald Group Publishing Limited, vol. 39(12), pages 1720-1737, December.
    8. Joonas Rokka & Katariina Karlsson & Janne Tienari, 2014. "Balancing acts: Managing employees and reputation in social media," Post-Print hal-01064176, HAL.
    9. Cravens, Karen S. & Oliver, Elizabeth Goad, 2006. "Employees: The key link to corporate reputation management," Business Horizons, Elsevier, vol. 49(4), pages 293-302.
    10. Boukis, Achilleas & Punjaisri, Khanyapuss & Balmer, John M.T. & Kaminakis, Kostas & Papastathopoulos, Avraam, 2021. "Unveiling front-line employees’ brand construal types during corporate brand promise delivery: A multi-study analysis," Journal of Business Research, Elsevier, vol. 131(C), pages 673-685.
    11. Frances Bowen & Kate Blackmon, 2003. "Spirals of Silence: The Dynamic Effects of Diversity on Organizational Voice," Journal of Management Studies, Wiley Blackwell, vol. 40(6), pages 1393-1417, September.
    12. Joonas Rokka & Katariina Karlsson & Janne Tienari, 2014. "Balancing acts : Managing employees and reputation in social media," Post-Print hal-02313354, HAL.
    13. Mats Alvesson & Hugh Willmott, 2002. "Identity Regulation as Organizational Control: Producing the Appropriate Individual," Journal of Management Studies, Wiley Blackwell, vol. 39(5), pages 619-644, July.
    14. Ulrika Leijerholt & Galina Biedenbach & Peter Hultén, 2022. "Internal brand management in the public sector: the effects of internal communication, organizational practices, and PSM on employees’ brand perceptions," Public Management Review, Taylor & Francis Journals, vol. 24(3), pages 442-465, March.
    15. Shih Yung Chou & Katelin Barron, 2016. "Employee voice behavior revisited: its forms and antecedents," Management Research Review, Emerald Group Publishing Limited, vol. 39(12), pages 1720-1737, December.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Wæraas, Arild & Dahle, Dag Yngve, 2020. "When reputation management is people management: Implications for employee voice," European Management Journal, Elsevier, vol. 38(2), pages 277-287.
    2. Korzynski, Pawel & Mazurek, Grzegorz & Haenlein, Michael, 2020. "Leveraging employees as spokespeople in your HR strategy: How company-related employee posts on social media can help firms to attract new talent," European Management Journal, Elsevier, vol. 38(1), pages 204-212.
    3. Saidatul Rahah Hamidi & Maizatul Akmar Ismail & Shuhaida Mohamed Shuhidan & Shamsiah Abd Kadir, 2023. "Corporate Reputation in Industry 4.0: A Systematic Literature Review and Bibliometric Analysis," SAGE Open, , vol. 13(4), pages 21582440231, October.
    4. Inocencia M. Martínez-León & Isabel Olmedo-Cifuentes & Gary Davies, 2023. "The Virtuous Circle of Internal Corporate Reputation and Financial Performance," Corporate Reputation Review, Palgrave Macmillan, vol. 26(2), pages 97-110, May.
    5. Gianfranco Walsh & Mario Schaarschmidt & Lefa Teng, 2020. "Cross-cultural Assessment of a Short Scale to Measure Employees’ Company Reputation-Related Social Media Competence," Corporate Reputation Review, Palgrave Macmillan, vol. 23(2), pages 78-91, May.
    6. Sakka, Georgia & Ahammad, Mohammad Faisal, 2020. "Unpacking the relationship between employee brand ambassadorship and employee social media usage through employee wellbeing in workplace: A theoretical contribution," Journal of Business Research, Elsevier, vol. 119(C), pages 354-363.
    7. Walsh, Gianfranco & Schaarschmidt, Mario & von Kortzfleisch, Harald, 2016. "Employees' Company Reputation-related Social Media Competence: Scale Development and Validation," Journal of Interactive Marketing, Elsevier, vol. 36(C), pages 46-59.
    8. Martin Vejačka, 2017. "Social Media Marketing in Comparison With Other Forms of Marketing in the Slovak Banking Sector," Tržište/Market, Faculty of Economics and Business, University of Zagreb, vol. 29(1), pages 23-38.
    9. Felix, Reto & Rauschnabel, Philipp A. & Hinsch, Chris, 2017. "Elements of strategic social media marketing: A holistic framework," Journal of Business Research, Elsevier, vol. 70(C), pages 118-126.
    10. Alessandra Mazzei & Silvia Ravazzani, 2017. "Internal Branding and Employee Brand Consistent Behaviours: The Role of Enablement-Oriented Communication," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2017(1), pages 121-139.
    11. sophie de villartay & Fabienne Berger-Remy & Nathalie Fleck-Dousteyssier, 2023. "When employees relay employer brand communication : application to video testimonials [Lorsque les collaborateurs relaient la communication marque employeur : application aux témoignages vidéos]," Post-Print hal-04381689, HAL.
    12. Nha Nguyen & Gaston LeBlanc, 2018. "The Combined Effects of Service Offering and Service Employees on the Perceived Corporate Reputation," Athens Journal of Business & Economics, Athens Institute for Education and Research (ATINER), vol. 4(2), pages 129-146, April.
    13. Joo Y. Park & Chang Soo Sung & Il Im, 2017. "Does Social Media Use Influence Entrepreneurial Opportunity? A Review of its Moderating Role," Sustainability, MDPI, vol. 9(9), pages 1-16, September.
    14. Lin, Xiaolin & Li, Yibai & Wang, Xuequn, 2017. "Social commerce research: Definition, research themes and the trends," International Journal of Information Management, Elsevier, vol. 37(3), pages 190-201.
    15. Atthaphon Mumi & Michael Obal & Yi Yang, 2019. "Investigating social media as a firm’s signaling strategy through an IPO," Small Business Economics, Springer, vol. 53(3), pages 631-645, October.
    16. Maria da Graça Marques Casimiro Almeida & Arnaldo Fernandes Matos Coelho, 2019. "The Antecedents of Corporate Reputation and Image and Their Impacts on Employee Commitment and Performance: The Moderating Role of CSR," Corporate Reputation Review, Palgrave Macmillan, vol. 22(1), pages 10-25, February.
    17. Kitchin, P.J. & Paramio-Salcines, Juan L. & Walters, Geoff, 2020. "Managing organizational reputation in response to a public shaming campaign," Sport Management Review, Elsevier, vol. 23(1), pages 66-80.
    18. Alessandra Mazzei & Alfonsa Butera, 2016. "Brand consistent behavior of employees on social media: the role of social media governance and policies," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2016(4), pages 85-106.
    19. Mohammad Mahmoudi Maymand & Rasoul Sanavi Fard, 2015. "Effect of Employee Branding on Market Share in Iranian Banking Industry (Case Study: Mellat Bank)," Journal of Asian Scientific Research, Asian Economic and Social Society, vol. 5(2), pages 73-91, February.
    20. Schaarschmidt, Mario & Walsh, Gianfranco, 2020. "Social media-driven antecedents and consequences of employees' awareness of their impact on corporate reputation," Journal of Business Research, Elsevier, vol. 117(C), pages 718-726.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:pal:crepre:v:27:y:2024:i:1:d:10.1057_s41299-023-00161-3. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.palgrave.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.