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The Rise and Stall of a Fair Trade Pioneer: The Cafédirect Story

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  • Iain Davies
  • Bob Doherty
  • Simon Knox

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  • Iain Davies & Bob Doherty & Simon Knox, 2010. "The Rise and Stall of a Fair Trade Pioneer: The Cafédirect Story," Journal of Business Ethics, Springer, vol. 92(1), pages 127-147, March.
    • Handle: RePEc:kap:jbuset:v:92:y:2010:i:1:p:127-147
    DOI: 10.1007/s10551-009-0145-6
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    References listed on IDEAS

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    1. Iain Davies, 2009. "Alliances and Networks: Creating Success in the UK Fair Trade Market," Journal of Business Ethics, Springer, vol. 86(1), pages 109-126, April.
    2. Spiggle, Susan, 1994. "Analysis and Interpretation of Qualitative Data in Consumer Research," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 21(3), pages 491-503, December.
    3. John Wilkinson, 2007. "Fair Trade: Dynamic and Dilemmas of a Market Oriented Global Social Movement," Journal of Consumer Policy, Springer, vol. 30(3), pages 219-239, September.
    4. Kirsty Golding & Ken Peattie, 2005. "In search of a golden blend: perspectives on the marketing of fair trade coffee," Sustainable Development, John Wiley & Sons, Ltd., vol. 13(3), pages 154-165.
    5. Laura T. Raynolds & Douglas Murray & Peter Leigh Taylor, 2004. "Fair trade coffee: building producer capacity via global networks," Journal of International Development, John Wiley & Sons, Ltd., vol. 16(8), pages 1109-1121.
    6. Caroline Wright, 2004. "Consuming lives, consuming landscapes: interpreting advertisements for cafédirect coffees," Journal of International Development, John Wiley & Sons, Ltd., vol. 16(5), pages 665-680.
    7. Peter Leigh Taylor & Douglas L. Murray & Laura T. Raynolds, 2005. "Keeping trade fair: governance challenges in the fair trade coffee initiative," Sustainable Development, John Wiley & Sons, Ltd., vol. 13(3), pages 199-208.
    8. Carolyn Strong, 1997. "The Role Of Fair Trade Principles Within Sustainable Development," Sustainable Development, John Wiley & Sons, Ltd., vol. 5(1), pages 1-10.
    9. William Low & Eileen Davenport, 2005. "Postcards from the edge: maintaining the 'alternative' character of fair trade," Sustainable Development, John Wiley & Sons, Ltd., vol. 13(3), pages 143-153.
    Full references (including those not matched with items on IDEAS)

    Citations

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    Cited by:

    1. Chris Mason & Bob Doherty, 2016. "A Fair Trade-off? Paradoxes in the Governance of Fair-trade Social Enterprises," Journal of Business Ethics, Springer, vol. 136(3), pages 451-469, July.
    2. Allison Loconto & Emmanuel Simbua, 2012. "Making Room for Smallholder Cooperatives in Tanzanian Tea Production: Can Fairtrade Do That?," Journal of Business Ethics, Springer, vol. 108(4), pages 451-465, July.
    3. Silviya Dimitrova, 2017. "Ethical Issues in Multinational Companies' Business," Izvestia Journal of the Union of Scientists - Varna. Economic Sciences Series, Union of Scientists - Varna, Economic Sciences Section, issue 1, pages 224-236, November.
    4. Eunmi Lee & Li Zhao, 2023. "Understanding Purchase Intention of Fair Trade Handicrafts through the Lens of Geographical Indication and Fair Trade Knowledge in a Brand Equity Model," Sustainability, MDPI, vol. 16(1), pages 1-20, December.
    5. Van Loo, Ellen J. & Caputo, Vincenzina & Nayga, Rodolfo M. & Seo, Han-Seok & Zhang, Baoyue & Verbeke, Wim, 2015. "Sustainability labels on coffee: Consumer preferences, willingness-to-pay and visual attention to attributes," Ecological Economics, Elsevier, vol. 118(C), pages 215-225.
    6. Paul Ingenbleek & Machiel Reinders, 2013. "The Development of a Market for Sustainable Coffee in The Netherlands: Rethinking the Contribution of Fair Trade," Journal of Business Ethics, Springer, vol. 113(3), pages 461-474, March.
    7. Ken Peattie & Anthony Samuel, 2018. "Fairtrade Towns as Unconventional Networks of Ethical Activism," Journal of Business Ethics, Springer, vol. 153(1), pages 265-282, November.
    8. Iain Davies & Lynette Ryals, 2010. "The Role of Social Capital in the Success of Fair Trade," Journal of Business Ethics, Springer, vol. 96(2), pages 317-338, October.
    9. Philip H. Howard & Daniel Jaffee, 2013. "Tensions Between Firm Size and Sustainability Goals: Fair Trade Coffee in the United States," Sustainability, MDPI, vol. 5(1), pages 1-18, January.
    10. Mike Bull & Rory Ridley-Duff, 2019. "Towards an Appreciation of Ethics in Social Enterprise Business Models," Journal of Business Ethics, Springer, vol. 159(3), pages 619-634, October.
    11. Nur Suhaili Ramli, 2017. "A review of marketing strategies from the European chocolate industry," Journal of Global Entrepreneurship Research, Springer;UNESCO Chair in Entrepreneurship, vol. 7(1), pages 1-17, December.
    12. Iain Davies & Zoe Lee & Ine Ahonkhai, 2012. "Do Consumers Care About Ethical-Luxury?," Journal of Business Ethics, Springer, vol. 106(1), pages 37-51, March.
    13. Iain A. Davies & Bob Doherty, 2019. "Balancing a Hybrid Business Model: The Search for Equilibrium at Cafédirect," Journal of Business Ethics, Springer, vol. 157(4), pages 1043-1066, July.
    14. Förg, Regina Maria Martha, 2023. "Chances and challenges for the members of the Fairtrade-supply chain: a case study of Chile and Switzerland," Junior Management Science (JUMS), Junior Management Science e. V., vol. 8(4), pages 993-1009.
    15. Sahasranamam, Sreevas & Nandakumar, M.K. & Pereira, Vijay & Temouri, Yama, 2021. "Knowledge capital in social and commercial entrepreneurship: Investigating the role of informal institutions," Journal of International Management, Elsevier, vol. 27(1).

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