Shouting to Be Heard in Advertising
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DOI: 10.1287/mnsc.1120.1682
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- Simon P. Anderson & André de Palma, 2012. "Shouting to be Heard in Advertising," Working Papers hal-00742240, HAL.
References listed on IDEAS
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Citations
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Cited by:
- Bourreau, Marc & Doğan, Pınar & Hong, Sounman, 2015.
"Making money by giving it for free: Radiohead’s pre-release strategy for In Rainbows,"
Information Economics and Policy, Elsevier, vol. 32(C), pages 77-93.
- M. Bourreau & P. Dogan & Hong, S, "undated". "Making money by giving it for free: Radiohead's pre-release strategy for In Rainbows," Working Paper 85936, Harvard University OpenScholar.
- Bourreau, Marc & Dogan, Pinar & Hong, Sounman, 2014. "Making Money by Giving It for Free: Radiohead's Pre-release Strategy for In Rainbows," Working Paper Series rwp14-032, Harvard University, John F. Kennedy School of Government.
- Marc Bourreau & Pinar Doğan & Sounman Hong, 2015. "Making money by giving it for free: Radiohead’s pre-release strategy for In Rainbows," Post-Print hal-02085284, HAL.
- Simon P. Anderson & André De Palma, 2009.
"Information congestion,"
RAND Journal of Economics, RAND Corporation, vol. 40(4), pages 688-709, December.
- Simon P. Anderson & André de Palma, 2006. "Information Congestion," Virginia Economics Online Papers 364, University of Virginia, Department of Economics.
- Simon P. Anderson & André de Palma, 2008. "Information Congestion," Working Papers hal-00349516, HAL.
- Sanxi Li & Jun Yu & Mingsheng Zhang, 2024. "Search Prominence with Costly Product Returns," Papers 2410.06791, arXiv.org.
- Young Hou & Christopher W. Poliquin, 2023. "The effects of CEO activism: Partisan consumer behavior and its duration," Strategic Management Journal, Wiley Blackwell, vol. 44(3), pages 672-703, March.
- Jan Krämer & Daniel Schnurr & Michael Wohlfarth, 2019. "Winners, Losers, and Facebook: The Role of Social Logins in the Online Advertising Ecosystem," Management Science, INFORMS, vol. 65(4), pages 1678-1699, April.
- Ryoji Jinushi, 2024. "Costly Advertising and Information Congestion: Insights from Pigou's Successors," Working Papers e210, Tokyo Center for Economic Research.
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Keywords
information overload; congestion; advertising; lottery; junk mail; e-mail; telemarketing; multiple equilibria; ad caps;All these keywords.
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