Success Factors and Sustainability of the K-Pop Industry: A Structural Equation Model and Fuzzy Set Analysis
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- Hyun-ju Choi, 2021. "Effect of Chief Executive Officer’s Sustainable Leadership Styles on Organization Members’ Psychological Well-Being and Organizational Citizenship Behavior," Sustainability, MDPI, vol. 13(24), pages 1-29, December.
- Tien-Chin Wang & Tsai-Yun Huang & Chien-Hui Lee, 2023. "Exploring the Preference of Corporations for Sponsorship Motives and the Impact of Sponsorship Motives on Sponsoring Intention in Post-Epidemic Era: Using Two Different Approaches—FPR and SEM," Sustainability, MDPI, vol. 15(10), pages 1-22, May.
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Keywords
success factors of K-pop; sustainability; eight countries; global viewers; structural equation model analysis; fuzzy set-quality comparative analysis;All these keywords.
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