Using the Concept of Precedence as an Approach to Explain the Logical Interaction and Interrelationships among Corporate Social Responsibilities: Battal 's CSR Train Vs. Carroll ′s CSR Pyramid
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Keywords
Corporate Social Responsibility. Corporate Reputation. Corporate Competitive Advantage . Stakeholders. Criticism. Expectations. Models.;JEL classification:
- M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
- L14 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Transactional Relationships; Contracts and Reputation
- D41 - Microeconomics - - Market Structure, Pricing, and Design - - - Perfect Competition
- D23 - Microeconomics - - Production and Organizations - - - Organizational Behavior; Transaction Costs; Property Rights
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