IDEAS home Printed from https://ideas.repec.org/a/eee/teinso/v74y2023ics0160791x23000970.html
   My bibliography  Save this article

Quantitative dynamics of design thinking and creativity perspectives in company context

Author

Listed:
  • Georgiev, Georgi V.
  • Georgiev, Danko D.

Abstract

This study is intended to provide in-depth insights into how design thinking and creativity issues are understood and possibly evolve in the course of design discussions in a company context. For that purpose, we use the seminar transcripts of the Design Thinking Research Symposium 12 (DTRS12) dataset “Tech-centred Design Thinking: Perspectives from a Rising Asia,” which are primarily concerned with how Korean companies implement design thinking and what role designers currently play. We employed a novel method of information processing based on constructed dynamic semantic networks to investigate the seminar discussions according to company representatives and company size. We compared the quantitative dynamics in two seminars: the first involved managerial representatives of four companies, and the second involved specialized designers and management of a design center of single company. On the basis of dynamic semantic networks, we quantified the changes in four semantic measures—abstraction, polysemy, information content, and pairwise word similarity—in chronologically reconstructed individual design-thinking processes. Statistical analyses show that design thinking in the seminar with four companies, exhibits significant differences in the dynamics of abstraction, polysemy, and information content, compared to the seminar with the design center of single company. Both the decrease in polysemy and abstraction and the increase in information content in the individual design-thinking processes in the seminar with four companies indicate that design managers are focused on more concrete design issues, with more information and less ambiguous content to the final design product. By contrast, specialized designers manifest more abstract thinking and appear to exhibit a slightly higher level of divergence in their design processes. The results suggest that design thinking and creativity issues are articulated differently depending on designer roles and the company size.

Suggested Citation

  • Georgiev, Georgi V. & Georgiev, Danko D., 2023. "Quantitative dynamics of design thinking and creativity perspectives in company context," Technology in Society, Elsevier, vol. 74(C).
    • Handle: RePEc:eee:teinso:v:74:y:2023:i:c:s0160791x23000970
    DOI: 10.1016/j.techsoc.2023.102292
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0160791X23000970
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.techsoc.2023.102292?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Geert Hofstede, 1985. "The Interaction Between National And Organizational Value Systems[1]," Journal of Management Studies, Wiley Blackwell, vol. 22(4), pages 347-357, July.
    2. Chen, Tai-Yueh & Chang, Wei-Chen & Hsieh, Kuo-Jung & Chang, Ching-Ter, 2022. "Advancing Taiwan's traditional craft products: A modular product design model of manufacturing technologies," Technology in Society, Elsevier, vol. 71(C).
    3. Selamat, Moch Akbar & Windasari, Nila Armelia, 2021. "Chatbot for SMEs: Integrating customer and business owner perspectives," Technology in Society, Elsevier, vol. 66(C).
    4. David Sánchez & Montserrat Batet, 2012. "A New Model to Compute the Information Content of Concepts from Taxonomic Knowledge," International Journal on Semantic Web and Information Systems (IJSWIS), IGI Global, vol. 8(2), pages 34-50, April.
    5. Spuzic, S. & Narayanan, R. & Abhary, K. & Adriansen, H.K. & Pignata, S. & Uzunovic, F. & Guang, Xu, 2016. "The synergy of creativity and critical thinking in engineering design: The role of interdisciplinary augmentation and the fine arts," Technology in Society, Elsevier, vol. 45(C), pages 1-7.
    6. Li, Liangqiang & Yang, Liang & Zhao, Meng & Liao, Miyan & Cao, Yunzhong, 2022. "Exploring the success determinants of crowdfunding for cultural and creative projects: An empirical study based on signal theory," Technology in Society, Elsevier, vol. 70(C).
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Baabdullah, Abdullah M. & Alalwan, Ali Abdallah & Algharabat, Raed S. & Metri, Bhimaraya & Rana, Nripendra P., 2022. "Virtual agents and flow experience: An empirical examination of AI-powered chatbots," Technological Forecasting and Social Change, Elsevier, vol. 181(C).
    2. Nisreen Ameen & Jyoti Choudrie & Paul Jones & Amitabh Anand, 2022. "Innovative Technologies and Small-Medium Sized Enterprises in Times of Crisis," Information Systems Frontiers, Springer, vol. 24(4), pages 1055-1060, August.
    3. Fang, Xing, 2022. "Why we hide good deeds? The selfless and anonymous donation behavior in crowdfunding," Technology in Society, Elsevier, vol. 71(C).
    4. Shin, Jiyoung & Moon, Jon Jungbien & Kang, Jingoo, 2023. "Where does ESG pay? The role of national culture in moderating the relationship between ESG performance and financial performance," International Business Review, Elsevier, vol. 32(3).
    5. Marta Widz & Nadine Kammerlander, 2023. "Entrepreneurial exit intentions in emerging economies: a neoinstitutional perspective," Small Business Economics, Springer, vol. 60(2), pages 615-638, February.
    6. Wen Zhang & Qiang Wang & Jian Li & Zhenzhong Ma & Gokul Bhandari & Rui Peng, 2023. "What makes deceptive online reviews? A linguistic analysis perspective," Palgrave Communications, Palgrave Macmillan, vol. 10(1), pages 1-14, December.
    7. Krista B. Lewellyn & Maureen I. Muller-Kahle, 2020. "The Corporate Board Glass Ceiling: The Role of Empowerment and Culture in Shaping Board Gender Diversity," Journal of Business Ethics, Springer, vol. 165(2), pages 329-346, August.
    8. Mohsni, Sana & Otchere, Isaac & Shahriar, Saquib, 2021. "Board gender diversity, firm performance and risk-taking in developing countries: The moderating effect of culture," Journal of International Financial Markets, Institutions and Money, Elsevier, vol. 73(C).
    9. Venkateswaran, Ramya Tarakad & George, Rejie, 2020. "When does culture matter? A multilevel study on the role of situational moderators," Journal of Business Research, Elsevier, vol. 116(C), pages 99-122.
    10. Serwaah, Priscilla & Shneor, Rotem & Nyarko, Samuel Anokye & Nielsen, Kristian Roed, 2024. "Explaining gender differences in crowdfunding contribution intentions," Technology in Society, Elsevier, vol. 76(C).
    11. Chen, Tai-Yueh & Chang, Wei-Chen & Hsieh, Kuo-Jung & Chang, Ching-Ter, 2022. "Advancing Taiwan's traditional craft products: A modular product design model of manufacturing technologies," Technology in Society, Elsevier, vol. 71(C).
    12. Guo, Wenshan & Luo, Qiangqiang, 2023. "Investigating the impact of intelligent personal assistants on the purchase intentions of Generation Z consumers: The moderating role of brand credibility," Journal of Retailing and Consumer Services, Elsevier, vol. 73(C).
    13. Cristian Carini & Laura Rocca & Monica Veneziani & Claudio Teodori, 2021. "Sustainability regulation and global corporate citizenship: A lesson (already) learned?," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 28(1), pages 116-126, January.
    14. Zogaj, Adnan & Mähner, Philipp M. & Yang, Linyu & Tscheulin, Dieter K., 2023. "It’s a Match! The effects of chatbot anthropomorphization and chatbot gender on consumer behavior," Journal of Business Research, Elsevier, vol. 155(PA).
    15. Gallucci, Carmen & Giakoumelou, Anastasia & Santulli, Rosalia & Tipaldi, Riccardo, 2023. "How financial literacy moderates the relationship between qualitative business information and the success of an equity crowdfunding campaign: Evidence from Mediterranean and Gulf Cooperation Council ," Technology in Society, Elsevier, vol. 75(C).
    16. Meub, Lukas & Proeger, Till, 2022. "Künstliche Intelligenz in Handwerk und Mittelstand: Ein Forschungsüberblick," ifh Forschungsberichte 1, Volkswirtschaftliches Institut für Mittelstand und Handwerk an der Universität Göttingen (ifh).
    17. Zhou, Cheng & Chang, Qian, 2024. "Informational or emotional? Exploring the relative effects of chatbots’ self-recovery strategies on consumer satisfaction," Journal of Retailing and Consumer Services, Elsevier, vol. 78(C).
    18. Sultana Jabeen & Danish Ahmed Siddiqui, 2019. "Culture, Motivational Attributes and Employees¡¯ Perception towards CSR Practices: Evidence From Pakistan," Human Resource Research, Macrothink Institute, vol. 3(1), pages 58-83, December.
    19. Ratka Jurkovic & Sasa Jurkovic & Matea Jambresic, 2018. "Ethical decision making in business - overview of some antecedents of individual ethical judgment," International Journal of Digital Technology and Economy, Algebra University College, vol. 3(1), pages 11-22, June.
    20. Tuğba Koç & Fatih Çevik, 2022. "Building Trust in E-Commerce: A Practical Trust Guide for Evaluation," Alphanumeric Journal, Bahadir Fatih Yildirim, vol. 10(2), pages 167-184, December.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:teinso:v:74:y:2023:i:c:s0160791x23000970. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: https://www.journals.elsevier.com/technology-in-society .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.