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Are people-oriented leaders perceived as less effective in task performance? Surprising results from two experimental studies

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  • Gartzia, Leire
  • Baniandrés, Josune

Abstract

In the leadership literature, there is consensus that leadership effectiveness is associated with two basic dimensions: people orientation and task orientation. The present work suggests that, when making judgments of leaders, observers tend to perceive these dimensions as opposed. In particular, data from two experimental studies indicate that people orientation of target leaders reduces the extent to which they are perceived as competent in task-related leadership activities such as managing a financial transaction, guaranteeing the quality of manufacturing processes or increasing profits. These findings are tested in relation to both male and female target leaders. Implications of these results for management research are discussed in terms of how people orientation and effectiveness in task-related managerial activities may be perceived by observers as two opposite sides of a continuum.

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  • Gartzia, Leire & Baniandrés, Josune, 2016. "Are people-oriented leaders perceived as less effective in task performance? Surprising results from two experimental studies," Journal of Business Research, Elsevier, vol. 69(2), pages 508-516.
    • Handle: RePEc:eee:jbrese:v:69:y:2016:i:2:p:508-516
    DOI: 10.1016/j.jbusres.2015.05.008
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    1. Gartzia, Leire & Baniandrés, Josune, 2019. "How Feminine is the Female Advantage? Incremental validity of gender traits over leader sex on employees' responses," Journal of Business Research, Elsevier, vol. 99(C), pages 125-139.
    2. Canterino, Filomena & Cirella, Stefano & Piccoli, Beatrice & Shani, Abraham B. (Rami), 2020. "Leadership and change mobilization: The mediating role of distributed leadership," Journal of Business Research, Elsevier, vol. 108(C), pages 42-51.
    3. Klus, Milan F. & Müller, Julia, 2018. "Identifying leadership skills required in the digital age," Discussion Papers of the Institute for Organisational Economics 11/2018, University of Münster, Institute for Organisational Economics.
    4. Weber, Ellen & Büttgen, Marion & Bartsch, Silke, 2022. "How to take employees on the digital transformation journey: An experimental study on complementary leadership behaviors in managing organizational change," Journal of Business Research, Elsevier, vol. 143(C), pages 225-238.

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