Measuring the part worth of the mode of transport in a trip package: An extended Bradley-Terry model for paired-comparison conjoint data
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- Jerry Wind & Paul E. Green & Douglas Shifflet & Marsha Scarbrough, 1989. "Courtyard by Marriott : Designing a Hotel Facility with Consumer-Based Marketing Models," Interfaces, INFORMS, vol. 19(1), pages 25-47, February.
- Lena Nerhagen, 2003. "Travel Mode Choice: Effects of Previous Experience on Choice Behaviour and Valuation," Tourism Economics, , vol. 9(1), pages 5-30, March.
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- Nasir Abbas & Muhammad Aslam, 2011. "Extending the Bradley--Terry model for paired comparisons to accommodate weights," Journal of Applied Statistics, Taylor & Francis Journals, vol. 38(3), pages 571-580, November.
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Keywords
Bradley-Terry Model Conjoint analysis Mode of transport;Statistics
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