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Digital platform openness: Drivers, dimensions and outcomes

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  • Broekhuizen, T.L.J.
  • Emrich, O.
  • Gijsenberg, M.J.
  • Broekhuis, M.
  • Donkers, B.
  • Sloot, L.M.

Abstract

This multi-method study aims to shed light on digital platforms' decisions regarding their openness. Platform openness results from a series of decisions on how open a platform is regarding: (a) suppliers, (b) customers, (c) complementary service providers, as well as to (d) product categories and (e) channels. By conducting a scoping literature review, we analyze the current body of knowledge about the drivers, dimensions and outcomes of platform openness. Using an expert panel discussion and analysis of real-world digital platforms, we confront this existing knowledge with current business challenges to identify research challenges. We address how future research can advance platform research by tackling these challenges.

Suggested Citation

  • Broekhuizen, T.L.J. & Emrich, O. & Gijsenberg, M.J. & Broekhuis, M. & Donkers, B. & Sloot, L.M., 2021. "Digital platform openness: Drivers, dimensions and outcomes," Journal of Business Research, Elsevier, vol. 122(C), pages 902-914.
    • Handle: RePEc:eee:jbrese:v:122:y:2021:i:c:p:902-914
    DOI: 10.1016/j.jbusres.2019.07.001
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