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Country-specific strategy and new venture formation in Central and East Europe

Author

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  • Gil, Adrian
  • Nakos, George
  • Brouthers, Lance Eliot
  • Brouthers, Keith D.

Abstract

In this study, we examine the influence of three country-specific strategies (market-seeking, client-following and resource-seeking) on new venture formation decisions for firms entering Central and East Europe. We found that market-seeking and resource-seeking strategies tend to influence venture choice while no such relationship was found for firms pursuing a client-following investment strategy. We conclude by discussing the implications of our findings for future research on new venture formation.

Suggested Citation

  • Gil, Adrian & Nakos, George & Brouthers, Lance Eliot & Brouthers, Keith D., 2006. "Country-specific strategy and new venture formation in Central and East Europe," International Business Review, Elsevier, vol. 15(1), pages 1-13, February.
    • Handle: RePEc:eee:iburev:v:15:y:2006:i:1:p:1-13
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    Cited by:

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    2. Hollenstein, Heinz & Berger, Martin, 2015. "Choice of foreign R&D entry mode and its relation to firm performance: A firm-level analysis for Switzerland and Austria," Economics - The Open-Access, Open-Assessment E-Journal (2007-2020), Kiel Institute for the World Economy (IfW Kiel), vol. 9, pages 1-47.
    3. Canabal, Anne & White III, George O., 2008. "Entry mode research: Past and future," International Business Review, Elsevier, vol. 17(3), pages 267-284, June.
    4. Petrou, Andreas P. & Thanos, Ioannis C., 2014. "The “grabbing hand” or the “helping hand” view of corruption: Evidence from bank foreign market entries," Journal of World Business, Elsevier, vol. 49(3), pages 444-454.
    5. Zhi Shen & Francisco Puig & Justin Paul, 2017. "Foreign Market Entry Mode Research: A Review and Research Agenda," The International Trade Journal, Taylor & Francis Journals, vol. 31(5), pages 429-456, October.
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    7. Ahmad Arslan, 2012. "Impacts of institutional pressures and the strength of market supporting institutions in the host country on the ownership strategy of multinational enterprises: theoretical discussion and proposition," Journal of Management & Governance, Springer;Accademia Italiana di Economia Aziendale (AIDEA), vol. 16(1), pages 107-124, February.

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