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Análisis de los factores que influencian el gasto de los turistas culturales: el caso de los visitantes de museos de Medellín

Author

Listed:
  • Juan Brida
  • Pablo Daniel Monterubbianesi
  • Sandra Zapata-Aguirre

Abstract

El presente trabajo analiza los determinantes del gasto que realizan los turistas culturales, considerando el caso particular de los visitantes de tres diferentes museos de la ciudad de Medellín, Colombia. Con base en 434 cuestionarios recolectados entre los visitantes de los museos al finalizar su visita durante el periodo junio-octubre 2011 y utilizando un modelo econométrico doble-valla (double-hurdle), el trabajo estima el efecto de distintas variables en el monto y la probabilidad de gasto de los visitantes a un nivel microeconómico. Los resultados muestran que el gasto realizado en diversos rubros de la actividad turística eleva la probabilidad de gastar, así como la del monto a gastar en los rubros alojamiento, alimentos y bebidas. Particularmente se observa un incremento proporcional en el conjunto de los componentes principales dentro del gasto turístico, esto es, transporte, alojamiento y alimentación.

Suggested Citation

  • Juan Brida & Pablo Daniel Monterubbianesi & Sandra Zapata-Aguirre, 2013. "Análisis de los factores que influencian el gasto de los turistas culturales: el caso de los visitantes de museos de Medellín," Revista de Economía del Rosario, Universidad del Rosario, June.
    • Handle: RePEc:col:000151:012880
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    References listed on IDEAS

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    More about this item

    Keywords

    Gasto de los visitantes; museo; modelo doble-valla; comportamiento del gasto;
    All these keywords.

    JEL classification:

    • C19 - Mathematical and Quantitative Methods - - Econometric and Statistical Methods and Methodology: General - - - Other
    • D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis
    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism

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