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Understanding Students' Perception, Expectations And The Need Of Innovating Educational Services In The Digital Economy Context

Author

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  • MUNTHIU Maria-Cristiana

    (Universite de Picardie Jules Verne, Amiens, France)

  • CETINA Iuliana

    (Bucharest Academy of Economic Studies, Romania)

Abstract

The online environment increasingly changes all societal aspects including students' behaviour, expectations and quality perception of educational services performance. These are all extremely important issues to be understood in order to satisfy them at the highest level possible. This paper aims at thoroughly analyzing the changes occurred in students' expectations and how educational services provided in universities and business schools have been adapted in order to meet their expectations. The objective is to clarify these aspects and to provide a theoretical basis for future researches on students' satisfaction concerning educational services in the online environment.

Suggested Citation

  • MUNTHIU Maria-Cristiana & CETINA Iuliana, 2016. "Understanding Students' Perception, Expectations And The Need Of Innovating Educational Services In The Digital Economy Context," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 68(3), pages 103-113, December.
    • Handle: RePEc:blg:reveco:v:68:y:2016:i:3:p:103-113
    as

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    File URL: http://economice.ulbsibiu.ro/revista.economica/archive/68308munthiu&cetina.pdf
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    References listed on IDEAS

    as
    1. Voss, Roediger & Gruber, Thorsten & Szmigin, Isabelle, 2007. "Service quality in higher education: The role of student expectations," Journal of Business Research, Elsevier, vol. 60(9), pages 949-959, September.
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    More about this item

    Keywords

    expectation; perception; education; online; service quality.;
    All these keywords.

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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