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The Sharing Economy and Business Model Design: A Configurational Approach

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  • Feifei Jiang
  • Xiaoying Zheng
  • Di Fan
  • Pengxiang Zhang
  • Sali Li

Abstract

The rapid growth of the sharing economy has attracted a recent surge of academic interest. However, few studies to date address performance variation among sharing platforms. Building on the notion of business model design and applying a configurational approach, we develop a conceptual model that investigates what combinations of design elements can enhance the performance of sharing platforms. Data from 189 platforms and fuzzy‐set qualitative comparative analysis (fsQCA) reveal six business model designs, each with its own performance implications. Of these, four configurations lead to high performance and two lead to low performance. Our study advances current understanding of the sharing economy and sheds important light on business model research.

Suggested Citation

  • Feifei Jiang & Xiaoying Zheng & Di Fan & Pengxiang Zhang & Sali Li, 2021. "The Sharing Economy and Business Model Design: A Configurational Approach," Journal of Management Studies, Wiley Blackwell, vol. 58(4), pages 949-976, June.
    • Handle: RePEc:bla:jomstd:v:58:y:2021:i:4:p:949-976
    DOI: 10.1111/joms.12711
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    4. Shouheng Sun & Shengjie Dong & Qi Wu & Xuejiao Tian, 2023. "How to Survive in the Shadow of Sharing Economy Giants: Business Model Innovation for Small and Medium-Sized Platforms," SAGE Open, , vol. 13(3), pages 21582440231, September.
    5. Gideon D. Markman & Marvin Lieberman & Michael Leiblein & Li‐Qun Wei & Yonggui Wang, 2021. "The Distinctive Domain of the Sharing Economy: Definitions, Value Creation, and Implications for Research," Journal of Management Studies, Wiley Blackwell, vol. 58(4), pages 927-948, June.
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    9. Cossey, Jozef & Dedeurwaerdere, Tom & Périlleux, Anaïs, 2023. "Inherently unstable? Scaling, mission drift, and the comparative performance of community-based platforms in the sharing economy," Ecological Economics, Elsevier, vol. 212(C).

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