Extended model of mobile shopping acceptance: An empirical study of consumer behaviour
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Abstract
Suggested Citation
DOI: 10.15240/tul/001/2023-5-002
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References listed on IDEAS
- Rouibah, Kamel & Abbas, Hasan & Rouibah, Samia, 2011. "Factors affecting camera mobile phone adoption before e-shopping in the Arab world," Technology in Society, Elsevier, vol. 33(3), pages 271-283.
- Yang, Kiseol, 2012. "Consumer technology traits in determining mobile shopping adoption: An application of the extended theory of planned behavior," Journal of Retailing and Consumer Services, Elsevier, vol. 19(5), pages 484-491.
- Han Yu & Rong Zhang & Bin Liu, 2018. "Analysis on Consumers’ Purchase and Shopping Well-Being in Online Shopping Carnivals with Two Motivational Dimensions," Sustainability, MDPI, vol. 10(12), pages 1-18, December.
- Lorena Blasco-Arcas & Blanca I. Hernandez-Ortega & Julio Jimenez-Martinez, 2014. "Collaborating online: the roles of interactivity and personalization," The Service Industries Journal, Taylor & Francis Journals, vol. 34(8), pages 677-698, May.
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More about this item
Keywords
Technology acceptance model (TAM); theory of reasoned action (TRA); mobile shopping; mobile commerce; customer behaviour;All these keywords.
JEL classification:
- M30 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - General
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
Statistics
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