Purchase Intention Of Young People’S Fashion Products
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More about this item
Keywords
purchase decision; religious commitment; social values; normative beliefs; materialism; product knowledge.;All these keywords.
JEL classification:
- M30 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - General
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
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