IDEAS home Printed from https://ideas.repec.org/a/aif/report/v8y2025i1p106-117.html
   My bibliography  Save this article

The Mediating Role of Self-Image in AI Adoption and Job Crafting: Evidence from Chinese High-Tech Enterprises

Author

Listed:
  • Yandong Yin

    (Centre of Postgraduate Studies, Asia Metropolitan University (AMU), Johor Bahru, Malaysia.)

Abstract

The rapid adoption of Artificial Intelligence (AI) is transforming workplaces, particularly in high-tech industries, with profound effects on employee behavior and psychology. This study examines how the intensity of AI adoption influences job crafting behaviors, emphasizing positive self-image as a mediating factor and work meaningfulness as a moderator. Drawing on conservation of resources theory and event system theory, the research adopts a mixed-methods approach that includes surveys and scenario-based experiments with 540 employees from Chinese high-tech enterprises. The results reveal that AI adoption intensity indirectly promotes job crafting through its impact on employees' need to maintain a positive self-image, especially in environments with low work meaningfulness. The study highlights the compensatory role of job crafting as employees strive to protect their self-image when faced with AI-induced disruptions. Additionally, it underscores the importance of fostering work meaningfulness to mitigate the negative effects of AI adoption on employees' psychological well-being. These findings offer valuable theoretical and practical insights for managing AI transitions in the workplace, providing strategies to enhance employee resilience and optimize job design. The study contributes to a deeper understanding of the complex dynamics between technology and organizational behavior in AI-dominated environments.

Suggested Citation

  • Yandong Yin, 2025. "The Mediating Role of Self-Image in AI Adoption and Job Crafting: Evidence from Chinese High-Tech Enterprises," Journal of Scientific Reports, IJSAB International, vol. 8(1), pages 106-117.
    • Handle: RePEc:aif:report:v:8:y:2025:i:1:p:106-117
    as

    Download full text from publisher

    File URL: https://ijsab.com/wp-content/uploads/1079.pdf
    Download Restriction: no
    File URL: https://www.ijsab.com/jsr-volume-8-issue-1/7560
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Peng Sun & Xiaode Zuo, 2023. "The Missing Piece: Incorporating Organizational Factors in Employee Motivation Research," International Journal of Science and Business, IJSAB International, vol. 25(1), pages 24-33.
    2. Peng Sun & Xiaode Zuo, 2023. "Unleashing the Power of Employee Helping Behavior: A Comprehensive Study," International Journal of Science and Business, IJSAB International, vol. 25(1), pages 34-66.
    3. Peng Sun & Xiaode Zuo & Xin Liu & Hui Huang & Mengting Wen, 2024. "Inclusive Leadership: Beyond Diversity to True Equity," International Journal of Science and Business, IJSAB International, vol. 33(1), pages 34-43.
    4. Peng Sun & Xiaode Zuo & Hui Huang & Mengting Wen, 2024. "Bridging Cultures: Strategies for Successful Cross-Cultural Collaboration between Chinese and Canadian Business Teams," International Journal of Science and Business, IJSAB International, vol. 32(1), pages 96-105.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Jing Zhang, 2025. "Cognition of Organizational Change and Employee Innovation: Mediating and Moderating Mechanisms in China's Business Service Industry," Journal of Scientific Reports, IJSAB International, vol. 8(1), pages 118-131.
    2. Rongqing Lan, 2025. "Trust and Decision-Making Speed in Enhancing International Cooperation Performance: Evidence from Chinese Technology Service Enterprises," Journal of Scientific Reports, IJSAB International, vol. 8(1), pages 27-39.
    3. Chen Chen, 2025. "Exploring Professional Self Identity, Psychological Capital, and Work Well-Being in China's Pharmaceutical Sales Sector," Journal of Scientific Reports, IJSAB International, vol. 8(1), pages 1-13.
    4. Zhihao Chen, 2025. "Venture Capital and Technological Commercialization: The Mediating Role of Resource Acquisition in Chinese Startups," Journal of Scientific Reports, IJSAB International, vol. 8(1), pages 14-26.
    5. Jinsuo Li, 2025. "Job Demands, Resources, and Performance: The Role of Occupational Commitment in China’s Construction Industry," Journal of Scientific Reports, IJSAB International, vol. 8(1), pages 52-66.
    6. Wei Zhang, 2024. "Driving Competitive Advantage: A Study of Dynamic Capability and Digital Maturity in the Electronic Manufacturing Industry," International Journal of Science and Business, IJSAB International, vol. 39(1), pages 1-21.
    7. Chenming Lu, 2024. "A Multi-Dimensional Examination of the Impact of Humble Leadership on Employee Innovation," International Journal of Science and Business, IJSAB International, vol. 39(1), pages 126-142.
    8. Chenjie Li, 2025. "Big Data Capabilities and Service-Oriented Transformation: Evidence from Chinese Manufacturing Enterprises," Journal of Scientific Reports, IJSAB International, vol. 8(1), pages 40-51.
    9. Lina Long, 2024. "Exploring the Role of Self-Efficacy and Employability in Predicting Turnover Intention among Post-90s Employees," International Journal of Science and Business, IJSAB International, vol. 38(1), pages 165-187.
    10. Zhihong Xiao, 2025. "The Role of Team Psychological Capital and Knowledge Collaboration in Collaborative Innovation Performance: Evidence from TCM Enterprises," Journal of Scientific Reports, IJSAB International, vol. 8(1), pages 80-92.
    11. Binyu Liu, 2025. "Entrepreneurial Opportunity Identification as a Mediator: The Impact of Risk Perception on Serial Entrepreneurship Intention in Chinese Catering Enterprises," Journal of Scientific Reports, IJSAB International, vol. 8(1), pages 67-79.
    12. Hui Ding, 2024. "Unraveling the Nexus between Entrepreneurial Orientation, Effect Reasoning, and Digital Transformation in Enterprises," International Journal of Science and Business, IJSAB International, vol. 39(1), pages 143-161.
    13. Ronghua Yi, 2025. "The Impact of Psychological Ownership and Team Identification on Team Performance in Chinese Industrial Parks," Journal of Scientific Reports, IJSAB International, vol. 8(1), pages 93-105.
    14. Fengming Fan, 2024. "The Impact of Digital Capabilities on Sustainable Development in Guangdong's Manufacturing Sector: A Corporate Entrepreneurship Perspective," International Journal of Science and Business, IJSAB International, vol. 38(1), pages 54-75.
    15. Yujie Zhang, 2024. "Exploring the Nexus: IT Capabilities, Digital Transformation, and Innovation in Traditional Manufacturing," International Journal of Science and Business, IJSAB International, vol. 39(1), pages 22-45.
    16. Lijun Fan, 2024. "Exploring the Nexus of Corporate Social Responsibility, Innovation Capability, and Organizational Performance: Evidence from Rural Commercial Banks in China," International Journal of Science and Business, IJSAB International, vol. 38(1), pages 35-53.
    17. Xiaodong Bai, 2024. "Unveiling the Impact of Value Propositions on Value Creation in Chinese Health Service Enterprises: A Customer Participation Perspective," International Journal of Science and Business, IJSAB International, vol. 38(1), pages 1-17.
    18. Su Han, 2024. "Bridging Passion and Performance: The Mediating Role of Improvisation Behavior in New Startup Ventures," International Journal of Science and Business, IJSAB International, vol. 38(1), pages 76-98.
    19. Jin Li, 2024. "Enhancing Innovation Capabilities: The Role of Market Orientation and Collaboration in Guangdong's IoT Sector," International Journal of Science and Business, IJSAB International, vol. 38(1), pages 99-119.
    20. Quping Zhan, 2024. "Unraveling the Impact of Digital Transformation on Book Publishing: Organizational Performance and Content Quality Insights," International Journal of Science and Business, IJSAB International, vol. 39(1), pages 60-81.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aif:report:v:8:y:2025:i:1:p:106-117. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Farjana Rahman (email available below). General contact details of provider: .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.