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The Effect of Customers' Social Media Participation on Customer Visit Frequency and Profitability: An Empirical Investigation

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  1. Syed Sardar Muhammad & Bidit Lal Dey & Vishanth Weerakkody, 2018. "Analysis of Factors that Influence Customers’ Willingness to Leave Big Data Digital Footprints on Social Media: A Systematic Review of Literature," Information Systems Frontiers, Springer, vol. 20(3), pages 559-576, June.
  2. Majumdar, Adrija & Bose, Indranil, 2019. "Do tweets create value? A multi-period analysis of Twitter use and content of tweets for manufacturing firms," International Journal of Production Economics, Elsevier, vol. 216(C), pages 1-11.
  3. Köster, Antonia & Kaltenecker, Natalie & Hess, Thomas, 2015. "Searching for new perspectives? Towards entrepreneurial orientation and the inclusion of the provider perspective in current information systems research," Working Papers 2/2015, University of Munich, Munich School of Management, Institute for Information Systems and New Media.
  4. Beth L. Fossen & David A. Schweidel, 2017. "Television Advertising and Online Word-of-Mouth: An Empirical Investigation of Social TV Activity," Marketing Science, INFORMS, vol. 36(1), pages 105-123, January.
  5. Fan Zeng & Stacy Hyun Nam Lee & Chris Kwan Yu Lo, 2020. "The Role of Information Systems in the Sustainable Development of Enterprises: A Systematic Literature Network Analysis," Sustainability, MDPI, vol. 12(8), pages 1-29, April.
  6. Marjeta Marolt & Hans-Dieter Zimmermann & Andreja Pucihar, 2020. "Enhancing Marketing Performance Through Enterprise-Initiated Customer Engagement," Sustainability, MDPI, vol. 12(9), pages 1-16, May.
  7. Bertschek, Irene & Kesler, Reinhold, 2022. "Let the user speak: Is feedback on Facebook a source of firms’ innovation?," Information Economics and Policy, Elsevier, vol. 60(C).
  8. Schaefers, Tobias & Falk, Tomas & Kumar, Ashish & Schamari, Julia, 2021. "More of the same? Effects of volume and variety of social media brand engagement behavior," Journal of Business Research, Elsevier, vol. 135(C), pages 282-294.
  9. Lim, Hyungsoo & Kim, Chul & Kannan, P.K., 2024. "Unveiling the web of interactions: Analyzing dynamic customer engagements across multiple websites," Journal of Business Research, Elsevier, vol. 183(C).
  10. Warut Khern-am-nuai & Karthik Kannan & Hossein Ghasemkhani, 2018. "Extrinsic versus Intrinsic Rewards for Contributing Reviews in an Online Platform," Information Systems Research, INFORMS, vol. 29(4), pages 871-892, December.
  11. Ji Wu & Haichuan Zhao & Haipeng (Allan) Chen, 2021. "Coupons or Free Shipping? Effects of Price Promotion Strategies on Online Review Ratings," Information Systems Research, INFORMS, vol. 32(2), pages 633-652, June.
  12. Tingting Song & Jinghua Huang & Yong Tan & Yifan Yu, 2019. "Using User- and Marketer-Generated Content for Box Office Revenue Prediction: Differences Between Microblogging and Third-Party Platforms," Service Science, INFORMS, vol. 30(1), pages 191-203, March.
  13. Halloran, Timothy J. & Lutz, Richard J., 2021. "Let's Give Them Something to Talk About: Which Social Media Engagements Predict Purchase Frequency?," Journal of Interactive Marketing, Elsevier, vol. 56(C), pages 83-95.
  14. Naveen Kumar & Liangfei Qiu & Subodha Kumar, 2022. "A Hashtag Is Worth a Thousand Words: An Empirical Investigation of Social Media Strategies in Trademarking Hashtags," Information Systems Research, INFORMS, vol. 33(4), pages 1403-1427, December.
  15. Chang Heon Lee & J. Leon Zhao, 2022. "Social media engagement and crowdfunding performance: The moderating role of product type and entrepreneurs' characteristics," Journal of the Association for Information Science & Technology, Association for Information Science & Technology, vol. 73(11), pages 1559-1578, November.
  16. Meire, Matthijs, 2021. "Customer comeback: Empirical insights into the drivers and value of returning customers," Journal of Business Research, Elsevier, vol. 127(C), pages 193-205.
  17. Woo-Jin Jung & Seungjun Yang & Hee-Woong Kim, 2020. "Design of sweepstakes-based social media marketing for online customer engagement," Electronic Commerce Research, Springer, vol. 20(1), pages 119-146, March.
  18. Afonso Vieira, Valter & Agnihotri, Raj & de Almeida, Marcos Inácio Severo & Lopes, Evandro Luiz, 2022. "How cashback strategies yield financial benefits for retailers: The mediating role of consumers’ program loyalty," Journal of Business Research, Elsevier, vol. 141(C), pages 200-212.
  19. Qiang Zhang & Ji Wu & J. Leon ZHAO & Liang Liang, 2024. "The antecedents and consequences of social interactions in firm-sponsored community: a social network perspective," Electronic Commerce Research, Springer, vol. 24(3), pages 1967-1995, September.
  20. Sinan Aral & Chrysanthos Dellarocas & David Godes, 2013. "Introduction to the Special Issue ---Social Media and Business Transformation: A Framework for Research," Information Systems Research, INFORMS, vol. 24(1), pages 3-13, March.
  21. Olsacher, Alexandra & Bade, Celina & Ehlers, Jan & Fehring, Leonard, 2023. "How to effectively communicate health information on social media depending on the audience's personality traits: An experimental study in the context of organ donation in Germany," Social Science & Medicine, Elsevier, vol. 335(C).
  22. Lili Jantyik & Jeremiás Máté Balogh & Áron Török, 2021. "What Are the Reasons Behind the Economic Performance of the Hungarian Beer Industry? The Case of the Hungarian Microbreweries," Sustainability, MDPI, vol. 13(5), pages 1-14, March.
  23. Dandan Qiao & Shun-Yang Lee & Andrew B. Whinston & Qiang Wei, 2020. "Financial Incentives Dampen Altruism in Online Prosocial Contributions: A Study of Online Reviews," Information Systems Research, INFORMS, vol. 31(4), pages 1361-1375, December.
  24. Lu, Qiang Steven & Miller, Rohan, 2019. "How Social Media Communications Combine with Customer Loyalty Management to Boost Green Retail Sales," Journal of Interactive Marketing, Elsevier, vol. 46(C), pages 87-100.
  25. Leila Meratian Esfahani & Lester W. Johnson, 2018. "Stakeholders’ Engagement and Strategic Management of Social Media," Journal of International Business Research and Marketing, Inovatus Services Ltd., vol. 3(6), pages 47-56, September.
  26. Sunčica Rogić & Ljiljana Kašćelan & Vladimir Kašćelan & Vladimir Đurišić, 2022. "Automatic customer targeting: a data mining solution to the problem of asymmetric profitability distribution," Information Technology and Management, Springer, vol. 23(4), pages 315-333, December.
  27. Chae, Heeju & Ko, Eunju, 2016. "Customer social participation in the social networking services and its impact upon the customer equity of global fashion brands," Journal of Business Research, Elsevier, vol. 69(9), pages 3804-3812.
  28. Ting Liu & Liu Tang, 2020. "Open innovation from the perspective of network embedding: knowledge evolution and development trend," Scientometrics, Springer;Akadémiai Kiadó, vol. 124(2), pages 1053-1080, August.
  29. Yanju Zhou & Yi Yu & Xiaohong Chen & Xiongwei Zhou, 2020. "Guanxi or Justice? An Empirical Study of WeChat Voting," Journal of Business Ethics, Springer, vol. 164(1), pages 201-225, June.
  30. Prithwiraj Mukherjee & Souvik Dutta & Arnaud De Bruyn, 2022. "Did clickbait crack the code on virality?," Journal of the Academy of Marketing Science, Springer, vol. 50(3), pages 482-502, May.
  31. Kee-Young Kwahk & Byoungsoo Kim, 2017. "Effects of social media on consumers’ purchase decisions: evidence from Taobao," Service Business, Springer;Pan-Pacific Business Association, vol. 11(4), pages 803-829, December.
  32. Shu He & Huaxia Rui & Andrew B. Whinston, 2018. "Social Media Strategies in Product-Harm Crises," Information Systems Research, INFORMS, vol. 29(2), pages 362-380, June.
  33. Jose Benitez & Laura Ruiz & Ana Castillo & Javier Llorens, 2020. "How corporate social responsibility activities influence employer reputation: The role of social media capability," Post-Print hal-02462583, HAL.
  34. Zhe Zhang, 2019. "Sustained Participation in Virtual Communities from a Self-Determination Perspective," Sustainability, MDPI, vol. 11(23), pages 1-18, November.
  35. Sunghun Chung & Animesh Animesh & Kunsoo Han & Alain Pinsonneault, 2019. "Software Patents and Firm Value: A Real Options Perspective on the Role of Innovation Orientation and Environmental Uncertainty," Information Systems Research, INFORMS, vol. 30(3), pages 1073-1097, September.
  36. Antonia Köster & Christian Matt & Thomas Hess, 2021. "Do All Roads Lead to Rome? Exploring the Relationship Between Social Referrals, Referral Propensity and Stickiness to Video-on-Demand Websites," Business & Information Systems Engineering: The International Journal of WIRTSCHAFTSINFORMATIK, Springer;Gesellschaft für Informatik e.V. (GI), vol. 63(4), pages 349-366, August.
  37. Jin, S. Venus & Ryu, Ehri, 2020. "“I'll buy what she's #wearing†: The roles of envy toward and parasocial interaction with influencers in Instagram celebrity-based brand endorsement and social commerce," Journal of Retailing and Consumer Services, Elsevier, vol. 55(C).
  38. Hamilton, Mitchell & Kaltcheva, Velitchka D. & Rohm, Andrew J., 2016. "Social Media and Value Creation: The Role of Interaction Satisfaction and Interaction Immersion," Journal of Interactive Marketing, Elsevier, vol. 36(C), pages 121-133.
  39. Liu, Zhenyuan & Geng, Ruoqi & Tse, Ying Kei (Mike) & Han, Shuihua, 2023. "Mapping the relationship between social media usage and organizational performance: A meta-analysis," Technological Forecasting and Social Change, Elsevier, vol. 187(C).
  40. Yang Yang & Zhongqiu Li & Yingying Su & Shanshan Wu & Boyou Li, 2019. "Customers as Co-Creators: Antecedents of Customer Participation in Online Virtual Communities," IJERPH, MDPI, vol. 16(24), pages 1-15, December.
  41. Yili Hong & Chong (Alex) Wang & Paul A. Pavlou, 2016. "Comparing Open and Sealed Bid Auctions: Evidence from Online Labor Markets," Information Systems Research, INFORMS, vol. 27(1), pages 49-69, March.
  42. Abbasi, Amir Zaib & Tsiotsou, Rodoula H. & Hussain, Khalil & Rather, Raouf Ahmad & Ting, Ding Hooi, 2023. "Investigating the impact of social media images’ value, consumer engagement, and involvement on eWOM of a tourism destination: A transmittal mediation approach," Journal of Retailing and Consumer Services, Elsevier, vol. 71(C).
  43. Arsyad Lubis & Muhammad Akbar Siregar & Maksyum Syahri Lubis & Andre Hasudungan Lubis, 2019. "Does Information Technology Help Fish Marketing? A Review for A Preferability Fish Marketing in North Sumatera, Indonesia," International Journal of Science and Business, IJSAB International, vol. 3(4), pages 105-115.
  44. Wu He & Feng-Kwei Wang & Yong Chen & Shenghua Zha, 0. "An exploratory investigation of social media adoption by small businesses," Information Technology and Management, Springer, vol. 0, pages 1-12.
  45. Yuan, Ruizhi & Chen, Yanyan & Mandler, Timo, 2024. "It takes two to tango: The role of interactivity in enhancing customer engagement on sharing economy platforms," Journal of Business Research, Elsevier, vol. 178(C).
  46. Zhepeng Lv & Yue Jin & Jinghua Huang, 2021. "MGC, consumers’ engagement with MGC, WOM and consumers’ purchase intention: the case of Weibo platform," Information Systems and e-Business Management, Springer, vol. 19(2), pages 495-516, June.
  47. Yoonseock Son & Wonseok Oh & Sang Pil Han & Sungho Park, 2020. "When Loyalty Goes Mobile: Effects of Mobile Loyalty Apps on Purchase, Redemption, and Competition," Information Systems Research, INFORMS, vol. 31(3), pages 835-847, September.
  48. Hailiang Chen & Prabuddha De & Yu Jeffrey Hu, 2015. "IT-Enabled Broadcasting in Social Media: An Empirical Study of Artists’ Activities and Music Sales," Information Systems Research, INFORMS, vol. 26(3), pages 513-531, September.
  49. Xitong Li & Hongwei Zhu & Luo Zuo, 2021. "Reporting Technologies and Textual Readability: Evidence from the XBRL Mandate," Information Systems Research, INFORMS, vol. 32(3), pages 1025-1042, September.
  50. Kamboj, Shampy & Sarmah, Bijoylaxmi & Gupta, Shivam & Dwivedi, Yogesh, 2018. "Examining branding co-creation in brand communities on social media: Applying the paradigm of Stimulus-Organism-Response," International Journal of Information Management, Elsevier, vol. 39(C), pages 169-185.
  51. Hajer Kefi & Sitesh Indra & Talel Abdessalem, 2016. "Social media marketing analytics : a multicultural approach applied to the beauty & cosmetic sector," Post-Print hal-01456580, HAL.
  52. Reza Mousavi & Bin Gu, 2019. "The Impact of Twitter Adoption on Lawmakers’ Voting Orientations," Service Science, INFORMS, vol. 30(1), pages 133-153, March.
  53. Dokyun Lee & Kartik Hosanagar & Harikesh S. Nair, 2018. "Advertising Content and Consumer Engagement on Social Media: Evidence from Facebook," Management Science, INFORMS, vol. 64(11), pages 5105-5131, November.
  54. Sheshadri Chatterjee & Nripendra P. Rana & Yogesh K. Dwivedi, 2022. "Assessing Consumers’ Co‐production and Future Participation On Value Co‐creation and Business Benefit: an F-P-C-B Model Perspective," Information Systems Frontiers, Springer, vol. 24(3), pages 945-964, June.
  55. Martín-Rojas, Rodrigo & Garrido-Moreno, Aurora & García-Morales, Víctor J., 2020. "Fostering Corporate Entrepreneurship with the use of social media tools," Journal of Business Research, Elsevier, vol. 112(C), pages 396-412.
  56. Wu He & Feng-Kwei Wang & Yong Chen & Shenghua Zha, 2017. "An exploratory investigation of social media adoption by small businesses," Information Technology and Management, Springer, vol. 18(2), pages 149-160, June.
  57. Sunghun Chung & Animesh Animesh & Kunsoo Han & Alain Pinsonneault, 2020. "Financial Returns to Firms’ Communication Actions on Firm-Initiated Social Media: Evidence from Facebook Business Pages," Information Systems Research, INFORMS, vol. 31(1), pages 258-285, March.
  58. Braojos-Gomez, Jessica & Benitez-Amado, Jose & Javier Llorens-Montes, F., 2015. "How do small firms learn to develop a social media competence?," International Journal of Information Management, Elsevier, vol. 35(4), pages 443-458.
  59. Kyungmin Choi & Sunghan Ryu & Daegon Cho, 2019. "When a loss becomes a gain: different effects of substitute versus complementary loss leaders in a multi-sided platform," Electronic Markets, Springer;IIM University of St. Gallen, vol. 29(4), pages 681-691, December.
  60. Ramah Al Balawi & Yuheng Hu & Liangfei Qiu, 2023. "Brand Crisis and Customer Relationship Management on Social Media: Evidence from a Natural Experiment from the Airline Industry," Information Systems Research, INFORMS, vol. 34(2), pages 442-462, June.
  61. Naveen Kumar & Liangfei Qiu & Subodha Kumar, 2018. "Exit, Voice, and Response on Digital Platforms: An Empirical Investigation of Online Management Response Strategies," Information Systems Research, INFORMS, vol. 29(4), pages 849-870, December.
  62. Xie-Carson, Li & Benckendorff, Pierre & Hughes, Karen, 2023. "Not so different after all? A netnographic exploration of user engagement with non-human influencers on social media," Journal of Business Research, Elsevier, vol. 167(C).
  63. Xiaoxiao Liu & Mingye Hu & Bo Sophia Xiao & Jingbo Shao, 2022. "Is my doctor around me? Investigating the impact of doctors’ presence on patients’ review behaviors on an online health platform," Journal of the Association for Information Science & Technology, Association for Information Science & Technology, vol. 73(9), pages 1279-1296, September.
  64. Sarah Gelper & Ralf van der Lans & Gerrit van Bruggen, 2021. "Competition for Attention in Online Social Networks: Implications for Seeding Strategies," Management Science, INFORMS, vol. 67(2), pages 1026-1047, February.
  65. Reo Song & Ho Kim & Gene Moo Lee & Sungha Jang, 2019. "Does Deceptive Marketing Pay? The Evolution of Consumer Sentiment Surrounding a Pseudo-Product-Harm Crisis," Journal of Business Ethics, Springer, vol. 158(3), pages 743-761, September.
  66. Mark Rowland Bruce & Adebayo Felix Adekoya & Samuel Boateng & Peter Appiahene, 2023. "Prevalent User-centered Monetization Techniques in Social Media," International Review of Management and Marketing, Econjournals, vol. 13(1), pages 19-28, January.
  67. Xitong Li, 2018. "Impact of Average Rating on Social Media Endorsement: The Moderating Role of Rating Dispersion and Discount Threshold," Information Systems Research, INFORMS, vol. 29(3), pages 739-754, September.
  68. Kawaljeet Kaur Kapoor & Kuttimani Tamilmani & Nripendra P. Rana & Pushp Patil & Yogesh K. Dwivedi & Sridhar Nerur, 2018. "Advances in Social Media Research: Past, Present and Future," Information Systems Frontiers, Springer, vol. 20(3), pages 531-558, June.
  69. Yan Leng & Xiaowen Dong & Esteban Moro & Alex Pentland, 2024. "Long-Range Social Influence in Phone Communication Networks on Offline Adoption Decisions," Information Systems Research, INFORMS, vol. 35(1), pages 318-338, March.
  70. Jessica Braojos & Jose Benitez & Javier Llorens, 2019. "How do social commerce-IT capabilities influence firm performance? Theory and empirical evidence," Post-Print hal-02057780, HAL.
  71. Wu He & Feng-Kwei Wang, 2016. "A process-based framework of using social media to support innovation process," Information Technology and Management, Springer, vol. 17(3), pages 263-277, September.
  72. Oberoi, Poonam & Patel, Chirag & Haon, Christophe, 2017. "Technology sourcing for website personalization and social media marketing: A study of e-retailing industry," Journal of Business Research, Elsevier, vol. 80(C), pages 10-23.
  73. Haoyu Liu & Kim Hua Tan & Xianfeng Wu, 2023. "Who’s watching? Classifying sports viewers on social live streaming services," Annals of Operations Research, Springer, vol. 325(1), pages 743-765, June.
  74. Jiyong Park & Min-Seok Pang & Junetae Kim & Byungtae Lee, 2021. "The Deterrent Effect of Ride-Sharing on Sexual Assault and Investigation of Situational Contingencies," Information Systems Research, INFORMS, vol. 32(2), pages 497-516, June.
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