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Characteristics of research on green marketing

Citations

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Cited by:

  1. Ehsan Shekarian & Simme Douwe Flapper, 2021. "Analyzing the Structure of Closed-Loop Supply Chains: A Game Theory Perspective," Sustainability, MDPI, vol. 13(3), pages 1-32, January.
  2. Minh-Tri Ha, 2021. "Optimizing Green Brand Equity: The Integrated Branding and Behavioral Perspectives," SAGE Open, , vol. 11(3), pages 21582440211, July.
  3. Pui Ng & Muhammad Butt & Kok Khong & Fon Ong, 2014. "Antecedents of Green Brand Equity: An Integrated Approach," Journal of Business Ethics, Springer, vol. 121(2), pages 203-215, May.
  4. Meenakshi Sharma & Akanksha Choubey, 2022. "Green banking initiatives: a qualitative study on Indian banking sector," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 24(1), pages 293-319, January.
  5. Hoang Viet Nguyen & Ninh Nguyen & Bach Khoa Nguyen & Antonio Lobo & Phuong Anh Vu, 2019. "Organic Food Purchases in an Emerging Market: The Influence of Consumers’ Personal Factors and Green Marketing Practices of Food Stores," IJERPH, MDPI, vol. 16(6), pages 1-17, March.
  6. Lam, Jasmine Siu Lee & Li, Kevin X., 2019. "Green port marketing for sustainable growth and development," Transport Policy, Elsevier, vol. 84(C), pages 73-81.
  7. Nicoleta Petrică, 2020. "Remanufactured products – study case of bucharest employees," Manager Journal, Faculty of Business and Administration, University of Bucharest, vol. 32(1), pages 98-115, December.
  8. Polonsky, Michael Jay, 2011. "Transformative green marketing: Impediments and opportunities," Journal of Business Research, Elsevier, vol. 64(12), pages 1311-1319.
  9. Sheng-Hsiung Chang, 2015. "The Influence of Green Viral Communications on Green Purchase Intentions: The Mediating Role of Consumers’ Susceptibility to Interpersonal Influences," Sustainability, MDPI, vol. 7(5), pages 1-21, April.
  10. Gregorio Martín‐de Castro & Javier Amores‐Salvadó & José E. Navas‐López, 2016. "Environmental Management Systems and Firm Performance: Improving Firm Environmental Policy through Stakeholder Engagement," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 23(4), pages 243-256, July.
  11. Jörg Firnkorn & Martin Müller, 2012. "Selling Mobility instead of Cars: New Business Strategies of Automakers and the Impact on Private Vehicle Holding," Business Strategy and the Environment, Wiley Blackwell, vol. 21(4), pages 264-280, May.
  12. Steffen Maas & Tassilo Schuster & Evi Hartmann, 2014. "Pollution Prevention and Service Stewardship Strategies in the Third‐Party Logistics Industry: Effects on Firm Differentiation and the Moderating Role of Environmental Communication," Business Strategy and the Environment, Wiley Blackwell, vol. 23(1), pages 38-55, January.
  13. Fuentes, Christian, 2015. "How green marketing works: Practices, materialities, and images," Scandinavian Journal of Management, Elsevier, vol. 31(2), pages 192-205.
  14. Kadri G Yilmaz & Sedat Belbag, 2016. "Prediction of Consumer Behavior Regarding Purchasing Remanufactured Products: A Logistics Regression Model," International Journal of Business and Social Research, LAR Center Press, vol. 6(2), pages 1-10, February.
  15. Timo Hilger & Florian Sahling & Horst Tempelmeier, 2016. "Capacitated dynamic production and remanufacturing planning under demand and return uncertainty," OR Spectrum: Quantitative Approaches in Management, Springer;Gesellschaft für Operations Research e.V., vol. 38(4), pages 849-876, October.
  16. Kadri G Yilmaz & Sedat Belbag, 2016. "Prediction of Consumer Behavior Regarding Purchasing Remanufactured Products: A Logistics Regression Model," International Journal of Business and Social Research, MIR Center for Socio-Economic Research, vol. 6(2), pages 1-10, February.
  17. Ivana First & Deepali Sinha Khetriwal, 2010. "Exploring the relationship between environmental orientation and brand value: is there fire or only smoke?," Business Strategy and the Environment, Wiley Blackwell, vol. 19(2), pages 90-103, February.
  18. Jan Vespermann & Andreas Wittmer, 2011. "Financial, ecological and managerial impacts of emission trading schemes: the case of Lufthansa," Business Strategy and the Environment, Wiley Blackwell, vol. 20(3), pages 174-191, March.
  19. S. Punitha & Yuhanis Abdul Aziz & Azmawani Abd Rahman, 2016. "Consumers¡¯ Perceptions of Green Marketing in the Hotel Industry," Asian Social Science, Canadian Center of Science and Education, vol. 12(1), pages 1-16, January.
  20. Zhu, Qingyun & Sarkis, Joseph, 2016. "Green marketing and consumerism as social change in China: Analyzing the literature," International Journal of Production Economics, Elsevier, vol. 181(PB), pages 289-302.
  21. Christian Fuentes, 2014. "Green Materialities: Marketing and the Socio‐material Construction of Green Products," Business Strategy and the Environment, Wiley Blackwell, vol. 23(2), pages 105-116, February.
  22. Flora Poppelaars & Conny Bakker & Jo van Engelen, 2020. "Design for Divestment in a Circular Economy: Stimulating Voluntary Return of Smartphones through Design," Sustainability, MDPI, vol. 12(4), pages 1-19, February.
  23. Johan Jansson, 2011. "Consumer eco‐innovation adoption: assessing attitudinal factors and perceived product characteristics," Business Strategy and the Environment, Wiley Blackwell, vol. 20(3), pages 192-210, March.
  24. Radoslav Škapa, 2011. "Reverse logistics in the Czech Republic: Barriers to development," Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Mendel University Press, vol. 59(4), pages 363-370.
  25. Hervani, Aref Agahei & Sarkis, Joseph & Helms, Marilyn M., 2017. "Environmental goods valuations for social sustainability: A conceptual framework," Technological Forecasting and Social Change, Elsevier, vol. 125(C), pages 137-153.
  26. Francisco Entrena-Durán & Víctor-Manuel Muñoz-Sánchez & Antonio-Manuel Pérez-Flores, 2021. "Sustainability and Development: From Agrarian Development to the Paradigm of Sustainability," Sustainability, MDPI, vol. 13(11), pages 1-6, May.
  27. Sergio Rubio & Beatriz Jiménez-Parra & Antonio Chamorro-Mera & Francisco J. Miranda, 2019. "Reverse Logistics and Urban Logistics: Making a Link," Sustainability, MDPI, vol. 11(20), pages 1-17, October.
  28. Sunny Ham & Seoki Lee, 2011. "US Restaurant Companies' Green Marketing via Company Websites: Impact on Financial Performance," Tourism Economics, , vol. 17(5), pages 1055-1069, October.
  29. Christina W.Y. Wong & Kee‐Hung Lai & Kuo‐Chung Shang & Chin‐Shan Lu, 2014. "Uncovering the Value of Green Advertising for Environmental Management Practices," Business Strategy and the Environment, Wiley Blackwell, vol. 23(2), pages 117-130, February.
  30. Nitika Sharma & Raiswa Saha & V. Raja Sreedharan & Justin Paul, 2020. "Relating the role of green self‐concepts and identity on green purchasing behaviour: An empirical analysis," Business Strategy and the Environment, Wiley Blackwell, vol. 29(8), pages 3203-3219, December.
  31. Patrizia de Luca & Gabriella Schoier & Alice Vessio, 2017. "Cause-Related Marketing and Trust: Empirical Evidence on Pinkwashing," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2017(2), pages 51-73.
  32. Xiaomin Zhao & Xueli Bai & Zhihui Fan & Ting Liu, 2020. "Game Analysis and Coordination of a Closed-Loop Supply Chain: Perspective of Components Reuse Strategy," Sustainability, MDPI, vol. 12(22), pages 1-19, November.
  33. Lambertini, Luca & Pignataro, Giuseppe & Tampieri, Alessandro, 2020. "The effects of environmental quality misperception on investments and regulation," International Journal of Production Economics, Elsevier, vol. 225(C).
  34. Chao Chen & Shenle Pan & Zhu Wang & Ray Y. Zhong, 2017. "Using taxis to collect citywide E-commerce reverse flows: a crowdsourcing solution," International Journal of Production Research, Taylor & Francis Journals, vol. 55(7), pages 1833-1844, April.
  35. Nora Mustonen & Heikki Karjaluoto & Chanaka Jayawardhena, 2016. "Customer Environmental Values and Their Contribution to Loyalty in Industrial Markets," Business Strategy and the Environment, Wiley Blackwell, vol. 25(7), pages 512-528, November.
  36. Seema Bhardwaj & Kiran Nair & Muhammad Usman Tariq & Asad Ahmad & Asmita Chitnis, 2023. "The State of Research in Green Marketing: A Bibliometric Review from 2005 to 2022," Sustainability, MDPI, vol. 15(4), pages 1-16, February.
  37. Muhammad Waqas & Qian-li Dong & Naveed Ahmad & Yuming Zhu & Muhammad Nadeem, 2018. "Critical Barriers to Implementation of Reverse Logistics in the Manufacturing Industry: A Case Study of a Developing Country," Sustainability, MDPI, vol. 10(11), pages 1-25, November.
  38. María Manuela Palacios-González & Antonio Chamorro-Mera, 2020. "Analysis of Socially Responsible Consumption: A Segmentation of Spanish Consumers," Sustainability, MDPI, vol. 12(20), pages 1-15, October.
  39. Radu Ciobanu & Claudia-Elena Țuclea & Luciana-Floriana Holostencu & Diana-Maria Vrânceanu, 2022. "Decision-Making Factors in the Purchase of Ecologic Products," Sustainability, MDPI, vol. 14(15), pages 1-26, August.
  40. Cees J. Gelderman & Jos Schijns & Wim Lambrechts & Simon Vijgen, 2021. "Green marketing as an environmental practice: The impact on green satisfaction and green loyalty in a business‐to‐business context," Business Strategy and the Environment, Wiley Blackwell, vol. 30(4), pages 2061-2076, May.
  41. Podvorica Ganimete & Ukaj Fatos, 2019. "The Role of Consumers’ Behaviour in Applying Green Marketing: An Economic Analysis of the Non-alcoholic Beverages Industry in Kosova," Wroclaw Review of Law, Administration & Economics, Sciendo, vol. 9(1), pages 1-25, December.
  42. Shrikant Krupasindhu Panigrahi & Foo Weng Kar & Tan Ai Fen & Lam Kah Hoe & Melvin Wong, 2018. "A Strategic Initiative for Successful Reverse Logistics Management in Retail Industry," Global Business Review, International Management Institute, vol. 19(3_suppl), pages 151-175, June.
  43. Muhammad Mohsin Butt & Saadia Mushtaq & Alia Afzal & Kok Wei Khong & Fon Sim Ong & Pui Fong Ng, 2017. "Integrating Behavioural and Branding Perspectives to Maximize Green Brand Equity: A Holistic Approach," Business Strategy and the Environment, Wiley Blackwell, vol. 26(4), pages 507-520, May.
  44. Jyoti Dhingra Darbari & Devika Kannan & Vernika Agarwal & P. C. Jha, 2019. "Fuzzy criteria programming approach for optimising the TBL performance of closed loop supply chain network design problem," Annals of Operations Research, Springer, vol. 273(1), pages 693-738, February.
  45. Abdullah Al-Swidi & Redhwan Mohammed Saleh, 2021. "How green our future would be? An investigation of the determinants of green purchasing behavior of young citizens in a developing Country," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 23(9), pages 13436-13468, September.
  46. Hongyi Sun & Pei‐Lee Teh & Jonathan D. Linton, 2018. "Impact of environmental knowledge and product quality on student attitude toward products with recycled/remanufactured content: Implications for environmental education and green manufacturing," Business Strategy and the Environment, Wiley Blackwell, vol. 27(7), pages 935-945, November.
  47. Silviya Blagoeva (ed.), 2017. "Modern Logistics – Business And Education," Conferences of the Industrial business and logistics department, Publishing house Science and Economics Varna, number 1.
  48. Nicolae Al Pop & Mihaela Roman & Adina Săniuţă & Carmen Petrişoaia, 2012. "Relationship Marketing, Engine of Sustainable Development and Organisational Change in the Romanian Business Environment," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 14(32), pages 349-364, June.
  49. Mohammad Nurunnabi & Yazeed Alfakhri & Demah H. Alfakhri, 2018. "Consumer perceptions and corporate social responsibility: what we know so far," International Review on Public and Nonprofit Marketing, Springer;International Association of Public and Non-Profit Marketing, vol. 15(2), pages 161-187, June.
  50. Papadas, Karolos-Konstantinos & Avlonitis, George J. & Carrigan, Marylyn, 2017. "Green marketing orientation: Conceptualization, scale development and validation," Journal of Business Research, Elsevier, vol. 80(C), pages 236-246.
  51. Joseph Sarkis & Marilyn Michelle Helms & Aref A. Hervani, 2010. "Reverse logistics and social sustainability," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 17(6), pages 337-354, November.
  52. Josip Marić & Marco Opazo-Basáez, 2019. "Green Servitization for Flexible and Sustainable Supply Chain Operations: A Review of Reverse Logistics Services in Manufacturing," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 20(1), pages 65-80, December.
  53. Vinod Kumar & Zillur Rahman & A.A. Kazmi, 2013. "Sustainability Marketing Strategy: An Analysis of Recent Literature," Global Business Review, International Management Institute, vol. 14(4), pages 601-625, December.
  54. Papadas, Karolos-Konstantinos & Avlonitis, George J. & Carrigan, Marylyn & Piha, Lamprini, 2019. "The interplay of strategic and internal green marketing orientation on competitive advantage," Journal of Business Research, Elsevier, vol. 104(C), pages 632-643.
  55. Derek Voigt & Nelson Casarotto Filho & Mayara Atherino Macedo & Thais Guerra Braga & Rodrigo Ulisses Garbin da Rocha, 2019. "Performance Evaluation of Reverse Logistics: Opportunities for Future Research," Sustainability, MDPI, vol. 11(19), pages 1-17, September.
  56. Francisco José Torres‐Ruiz & Manuela Vega‐Zamora & Manuel Parras‐Rosa, 2018. "Sustainable Consumption: Proposal of a Multistage Model to Analyse Consumer Behaviour for Organic Foods," Business Strategy and the Environment, Wiley Blackwell, vol. 27(4), pages 588-602, May.
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