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Internet und die Bindung Ehrenamtlicher am Beispiel des Deutschen Roten Kreuzes

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  • Pierdzioch, Christian
  • Emrich, Eike

Abstract

Mittels Online-Befragung unter Ehrenamtlichen des Deutschen Roten Kreuzes (DRK) wurde untersucht, ob die Nutzung des Internets die Bindung der Ehrenamtlichen an das DRK beeinflusst. Die Bindung an das DRK wurde multidimensional gemessen anhand der Spendenbereitschaft der Ehrenamtlichen, der bekundeten Bereitschaft zur Ausdehnung des Ehrenamts und der Zufriedenheit mit dem ehrenamtlichen Engagement, wobei für zahlreiche sozioökonomische Faktoren kontrolliert wurde. Die empirischen Befunde zeigen, dass eine intensive ehrenamtsbezogene Nutzung des Internets, nicht aber die Intensität der Nutzung für die Freizeitgestaltung einen bindungsverstärkenden Effekt hat. Die Analyse leistet einen Beitrag zur Diskussion der Frage nach dem Einfluss der Internet-Nutzung bzw. der Intensität der Internet-Nutzung auf Sozialkapital und soziale Einbindung der Nutzer, indem diese Frage in einem ehrenamtsbezogenen Kontext anhand eines Mikro-Datensatzes für eine große Organisation der Sozialwirtschaft bei differenzierter Betrachtung unterschiedlicher Intensitäten und Formen der Internet-Nutzung diskutiert wird.

Suggested Citation

  • Pierdzioch, Christian & Emrich, Eike, 2014. "Internet und die Bindung Ehrenamtlicher am Beispiel des Deutschen Roten Kreuzes," Working Papers of the European Institute for Socioeconomics 5, European Institute for Socioeconomics (EIS), Saarbrücken.
    • Handle: RePEc:zbw:eiswps:5
    DOI: 10.22028/D291-23426
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    References listed on IDEAS

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    1. Hämmerle, Martin & Rullang, Christian & Pierdzioch, Christian & Emrich, Eike, 2014. "Die Sozialfigur des Ehrenamtlichen im Roten Kreuz - Ergebnisse einer vergleichenden empirischen Untersuchung," Working Papers of the European Institute for Socioeconomics 8, European Institute for Socioeconomics (EIS), Saarbrücken.

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