Lo sviluppo dei mercati esteri
[Foreign market development]
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References listed on IDEAS
- He, Xinming & Wei, Yingqi, 2011. "Linking market orientation to international market selection and international performance," International Business Review, Elsevier, vol. 20(5), pages 535-546, October.
- Musso, Fabio & Francioni, Barbara, 2011. "Foreign Markets Entry Mode Decision for Italian Small and Medium-Sized Enterprises," MPRA Paper 50067, University Library of Munich, Germany, revised 31 Oct 2011.
- Barbara Francioni, 2010. "Il processo di selezione dei mercati esteri per le piccole e medie imprese," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2010(4), pages 21-44.
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- Jody Evans & Felix T Mavondo, 2002. "Psychic Distance and Organizational Performance: An Empirical Examination of International Retailing Operations," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 33(3), pages 515-532, September.
- Wrona, Thomas & Trąpczyński, Piotr, 2012. "Re-explaining international entry modes – Interaction and moderating effects on entry modes of pharmaceutical companies into transition economies," European Management Journal, Elsevier, vol. 30(4), pages 295-315.
- Dimitratos, Pavlos & Plakoyiannaki, Emmanuella & Pitsoulaki, Antigoni & Tüselmann, Heinz Josef, 2010. "The global smaller firm in international entrepreneurship," International Business Review, Elsevier, vol. 19(6), pages 589-606, December.
- Musso, Fabio, 2006. "Strategie di internazionalizzazione fra economie distrettuali e filiere estese [Internationalization strategies: from local clusters to extended networks]," MPRA Paper 31118, University Library of Munich, Germany.
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More about this item
Keywords
International strategy; International markets development; Internationalization; International Marketing; Internazionalizzazione; Marketing internazionale; Strategia internazionale;All these keywords.
JEL classification:
- L21 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Business Objectives of the Firm
- M16 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - International Business Administration
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
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