IDEAS home Printed from https://ideas.repec.org/p/hal/wpaper/hal-00419266.html
   My bibliography  Save this paper

Le contrôle des réseaux de franchise

Author

Listed:
  • Catherine Goullet

    (CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine)

  • François Meyssonnier

    (LEMNA - Laboratoire d'économie et de management de Nantes Atlantique - IEMN-IAE Nantes - Institut d'Économie et de Management de Nantes - Institut d'Administration des Entreprises - Nantes - UN - Université de Nantes)

Abstract

La problématique du contrôle des réseaux de franchise est dégagée, prenant en compte la nature spécifique de ce type de réseau, les motivations et les comportements du franchiseur et des franchisés et les différentes dimensions du contrôle mis en oeuvre. Une analyse du contrôle au sein des réseaux de franchise est développée mettant en évidence ses diverses modalités et leur évolution au cours du temps. Une recherche exploratoire, fondée sur des entretiens, est effectuée auprès d'une dizaine de franchisés et franchiseurs. Les résultats semblent conforter la représentation proposée. Des propositions relatives aux leviers du contrôle des réseaux de franchise (contrôle de conformité des opérations, contrôle de gestion centré sur l'efficacité de l'exploitation et contrôle social) sont alors énoncées et un modèle global est développé avec plusieurs phases sur la durée du cycle de vie de la relation franchiseur-franchisé (avant le début de l'exploitation, au début des opérations, en phase de stabilisation de l'exploitation, au moment du renouvellement du contrat de franchise et après).

Suggested Citation

  • Catherine Goullet & François Meyssonnier, 2009. "Le contrôle des réseaux de franchise," Working Papers hal-00419266, HAL.
    • Handle: RePEc:hal:wpaper:hal-00419266
    Note: View the original document on HAL open archive server: https://hal.science/hal-00419266
    as

    Download full text from publisher

    File URL: https://hal.science/hal-00419266/document
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. van der Meer-Kooistra, Jeltje & Vosselman, Ed G. J., 2000. "Management control of interfirm transactional relationships: the case of industrial renovation and maintenance," Accounting, Organizations and Society, Elsevier, vol. 25(1), pages 51-77, January.
    2. Darr, Eric D. & Kurtzberg, Terri R., 2000. "An Investigation of Partner Similarity Dimensions on Knowledge Transfer," Organizational Behavior and Human Decision Processes, Elsevier, vol. 82(1), pages 28-44, May.
    3. Michel Kalika & Veronique Guilloux & Nathalie Dubost & Claire Gauzente, 2008. "How franchiser and franchisee relationships affect franchisees' satisfaction? The importance of fairness, communication and trust as ethical bases of relationship marketing," Post-Print halshs-00661481, HAL.
    4. Nooteboom, B. & Berger, H. & Noorderhaven, N.G., 1997. "Effects of trust and governance on relational risk," Other publications TiSEM 8e83932e-064c-40e8-afe7-4, Tilburg University, School of Economics and Management.
    5. repec:dau:papers:123456789/7932 is not listed on IDEAS
    6. Dant, Rajiv P. & Nasr, Nada I., 1998. "Control techniques and upward flow of information in franchising in distant markets: conceptualization and preliminary evidence," Journal of Business Venturing, Elsevier, vol. 13(1), pages 3-28, January.
    7. Veronique Guilloux & Nathalie Dubost & Michel Kalika & Claire Gauzente, 2008. "How franchiser and franchisee relationships affect franchisees' satisfaction? The importance of fairness, communication and trust as ethical bases of relationship marketing," International Journal of Entrepreneurship and Small Business, Inderscience Enterprises Ltd, vol. 6(1), pages 155-172.
    8. Hakansson, Hakan & Lind, Johnny, 2004. "Accounting and network coordination," Accounting, Organizations and Society, Elsevier, vol. 29(1), pages 51-72, January.
    9. Gwenaëlle Nogatchewsky, 2003. "L'exercice du contrôle dans la relation client-fournisseur," Post-Print halshs-00143127, HAL.
    10. Gassenheimer, Jule B. & Baucus, David B. & Baucus, Melissa S., 1996. "Cooperative arrangements among entrepreneurs: An analysis of opportunism and communication in franchise structures," Journal of Business Research, Elsevier, vol. 36(1), pages 67-79, May.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Gwenaëlle Nogatchewsky, 2005. "Les configurations de contrôle dans les relations client-fournisseur – Environnement, organisation du client, finalités et modalités du contrôle," Post-Print halshs-00145134, HAL.
    2. repec:dau:papers:123456789/2447 is not listed on IDEAS
    3. Gwenaëlle Nogatchewsky, 2005. "Les Configurations De Contrôle Dans Les Relations Client-Fournisseur Environnement - Organisation Du Client - Finalités Et Modalités Du Contrôle," Post-Print halshs-00581256, HAL.
    4. Catherine Goullet & François Meyssonnier, 2009. "Le contrôle des réseaux de franchise," Post-Print halshs-00456213, HAL.
    5. Gwenaëlle Nogatchewsky & Rachel Beaujolin-Bellet, 2005. "La rupture du contrôle par la confiance dans les relations client-fournisseur," Post-Print halshs-00143134, HAL.
    6. Ramírez-García, Carolina & Vélez-Elorza, María L. & Alvarez-ardet-Espejo, María Concepción, 2013. "¿Cómo controlan los franquiciadores españoles a sus franquiciados?," Revista de Contabilidad - Spanish Accounting Review, Elsevier, vol. 16(1), pages 1-10.
    7. Antonio Leotta, 2016. "Inter-firm coordination as an Information problem. The case of a divisionalized company," MANAGEMENT CONTROL, FrancoAngeli Editore, vol. 2016(2), pages 167-188.
    8. Binh Bui & Carolyn Fowler, 2022. "Carbon controls in a New Zealand electricity utility: An application of theoretical triangulation," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 62(4), pages 4423-4451, December.
    9. Giovanna Centorrino & Guido Noto & Daniela Rupo, 2022. "Management control in inter-firm relationships: Opportunities and challenges of blockchain technology adoption," MANAGEMENT CONTROL, FrancoAngeli Editore, vol. 2022(3), pages 65-88.
    10. Davies, Mark A.P. & Lassar, Walfried & Manolis, Chris & Prince, Melvin & Winsor, Robert D., 2011. "A model of trust and compliance in franchise relationships," Journal of Business Venturing, Elsevier, vol. 26(3), pages 321-340, May.
    11. O'Connor, Neale G. & Schloetzer, Jason D. & Romero, Jorge & Wu, Anne, 2022. "How multi-sourcing can influence management control: Case study evidence from the electronic products supply chain," The British Accounting Review, Elsevier, vol. 54(5).
    12. Guo, Shiau-Ling, 2023. "The governance implication of the geographic concentration of franchise activities for franchise relationships," Journal of Business Research, Elsevier, vol. 157(C).
    13. Sharlene Biswas & Chris Akroyd, 2022. "Collaborative inter‐organisational relationships and management control change," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 62(4), pages 4569-4586, December.
    14. Karine Fabre & Gwenaëlle Nogatchewsky & Anne Pezet, 2010. "Contribution à une histoire de l’externalisation:le cas Renault (1945-1975)," Revue Finance Contrôle Stratégie, revues.org, vol. 13(2), pages 145-188., June.
    15. Chenhall, Robert H. & Moers, Frank, 2015. "The role of innovation in the evolution of management accounting and its integration into management control," Accounting, Organizations and Society, Elsevier, vol. 47(C), pages 1-13.
    16. Liff, Roy & Wahlström, Gunnar, 2017. "Managerś assessment of thin and thick trust: The importance of benevolence in interbank relations," Scandinavian Journal of Management, Elsevier, vol. 33(3), pages 151-161.
    17. Griessmair, Michele & Hussain, Dildar & Windsperger, Josef, 2014. "Trust and the tendency towards multi-unit franchising: A relational governance view," Journal of Business Research, Elsevier, vol. 67(11), pages 2337-2345.
    18. Dekker, Henri C., 2004. "Control of inter-organizational relationships: evidence on appropriation concerns and coordination requirements," Accounting, Organizations and Society, Elsevier, vol. 29(1), pages 27-49, January.
    19. repec:hal:journl:hal-00926734 is not listed on IDEAS
    20. Carole Donada & Gwenaëlle Nogatchewsky, 2008. "Partenariat, vassalité, marché et seigneurie : 4 configurations de contrôle client-fournisseur," Post-Print halshs-00340597, HAL.
    21. Barthélemy, Jérôme, 2011. "Agency and institutional influences on franchising decisions," Journal of Business Venturing, Elsevier, vol. 26(1), pages 93-103, January.
    22. Blut, Markus & Backhaus, Christof & Heussler, Tobias & Woisetschläger, David M. & Evanschitzky, Heiner & Ahlert, Dieter, 2011. "What to Expect After the Honeymoon: Testing a Lifecycle Theory of Franchise Relationships," Journal of Retailing, Elsevier, vol. 87(3), pages 306-319.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:hal:wpaper:hal-00419266. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: CCSD (email available below). General contact details of provider: https://hal.archives-ouvertes.fr/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.