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Communication Financiere Et Analyse De Discours. Une Reflexion Methodologique Autour Du Cas Saint-Gobain

Author

Listed:
  • Rahma Chekkar

    (LOG - Laboratoire Orléanais de Gestion (1998-2011) - UO - Université d'Orléans)

Abstract

Cette étude s'intéresse à l'analyse de du discours des dirigeants au fil du temps. Elle s'interroge en particulier sur l'évolution de la communication financière afin de savoir si l'évolution des rapports avec les actionnaires structure le discours des dirigeants. A travers l'étude du cas Saint-Gobain, cet article est l'occasion de faire le point sur l'utilisation de la statistique textuelle (Alceste).

Suggested Citation

  • Rahma Chekkar, 2005. "Communication Financiere Et Analyse De Discours. Une Reflexion Methodologique Autour Du Cas Saint-Gobain," Post-Print halshs-00581152, HAL.
    • Handle: RePEc:hal:journl:halshs-00581152
    Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-00581152
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    References listed on IDEAS

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    Cited by:

    1. Nathalie Duran, 2016. "Crowdlending : les échanges sociaux dans les communautés de prêt," Post-Print hal-01651380, HAL.
    2. Nathalie Duran, 2016. "Le crowdlending, une opportunité de mission originale pour l'expert comptable ?," Post-Print hal-01651395, HAL.
    3. Nathalie Duran, 2016. "Le crowdlending : une opportunité de mission originale pour l'expert-comptable ?," Post-Print hal-01900572, HAL.
    4. Nathalie Duran & Christel Dubrulle, 2017. "Les échecs du crowdlending, une étude exploratoire," Post-Print hal-01655014, HAL.

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