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Australian films at the Australian box office: Performance, distribution, and subsidies

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  • W. D. Walls

    (University of Calgary)

  • J. McKenzie

Abstract

In recent years, Australian films have failed to capture the public’s attention at the Australian box office. Why? Do Australians have an aversion to their own films? Or does the release strategy—advertising/publicity expenditure and opening number of screens—explain the lacklustre performance? We find that even though Australian films are generally advertised more heavily and released more widely than non-Australian films, ceteris paribus, they earn less at the box office. We also analyse a subsample of our data for which Film Finance Corporation funding information is available and find that government subsidies have no impact on a film’s financial success at the box office.

Suggested Citation

  • W. D. Walls & J. McKenzie, "undated". "Australian films at the Australian box office: Performance, distribution, and subsidies," Working Papers 2014-52, Department of Economics, University of Calgary, revised 23 Sep 2014.
    • Handle: RePEc:clg:wpaper:2014-52
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    6. Sangkil Moon & Barry Bayus & Youjae Yi & Junhee Kim, 2015. "Local consumers’ reception of imported and domestic movies in the Korean movie market," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 39(1), pages 99-121, February.
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    motion-picture industry; film subsidies;

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