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Evaluating the Effects of Peer Information and Social Influence on Food Purchase in Social Settings

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  • Langer, Melissa
  • Davidson, Kelly A.
  • McFadden, Brandon
  • Messer, Kent D.

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Suggested Citation

  • Langer, Melissa & Davidson, Kelly A. & McFadden, Brandon & Messer, Kent D., 2020. "Evaluating the Effects of Peer Information and Social Influence on Food Purchase in Social Settings," 2020 Annual Meeting, July 26-28, Kansas City, Missouri 304536, Agricultural and Applied Economics Association.
    • Handle: RePEc:ags:aaea20:304536
    DOI: 10.22004/ag.econ.304536
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    References listed on IDEAS

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    1. Raghuram Iyengar & Christophe Van den Bulte & Thomas W. Valente, 2011. "Opinion Leadership and Social Contagion in New Product Diffusion," Marketing Science, INFORMS, vol. 30(2), pages 195-212, 03-04.
    2. Vishal Narayan & Vithala R. Rao & Carolyne Saunders, 2011. "How Peer Influence Affects Attribute Preferences: A Bayesian Updating Mechanism," Marketing Science, INFORMS, vol. 30(2), pages 368-384, 03-04.
    3. Ariely, Dan & Levav, Jonathan, 2000. "Sequential Choice in Group Settings: Taking the Road Less Traveled and Less Enjoyed," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 27(3), pages 279-290, December.
    4. David Godes & Dina Mayzlin, 2004. "Using Online Conversations to Study Word-of-Mouth Communication," Marketing Science, INFORMS, vol. 23(4), pages 545-560, June.
    5. Lisa A. House & Mark C. House & Joy Mullady, 2008. "Do recommendations matter? social networks, trust, and product adoption," Agribusiness, John Wiley & Sons, Ltd., vol. 24(3), pages 332-341.
    6. McFadden, Daniel L & Train, Kenneth E, 1996. "Consumers' Evaluation of New Products: Learning from Self and Others," Journal of Political Economy, University of Chicago Press, vol. 104(4), pages 683-703, August.
    7. John Bernard, 2005. "Evidence of affiliation of values in a repeated trial auction experiment," Applied Economics Letters, Taylor & Francis Journals, vol. 12(11), pages 687-691.
    8. Brown, Jacqueline Johnson & Reingen, Peter H, 1987. "Social Ties and Word-of-Mouth Referral Behavior," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 14(3), pages 350-362, December.
    9. Timothy J. Richards & Stephen F. Hamilton & William J. Allender, 2014. "Social Networks and New Product Choice," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 96(2), pages 489-516.
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    Keywords

    Institutional and Behavioral Economics; Research Methods/Statistical Methods; Marketing;
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