Kyung Hoon Kim

Personal Details

First Name:	Kyung Hoon
Middle Name:
Last Name:	Kim
Suffix:
RePEc Short-ID:	pki409
	http://www.kams.org

Affiliation

Graduate School of Business
Changwon National University

Changwon, South Korea
http://w3.changwon.ac.kr/kor/html/03_college/college_0201.php
RePEc:edi:cechakr (more details at EDIRC)

Citations

Many of the citations below have been collected in an experimental project, CitEc, where a more detailed citation analysis can be found. These are citations from works listed in RePEc that could be analyzed mechanically. So far, only a minority of all works could be analyzed. See under "Corrections" how you can help improve the citation analysis.

Articles

1. Kim, Kyung Hoon & Jeon, Byung Joo & Jung, Hong Seob & Lu, Wei & Jones, Joseph, 2012. "Effective employment brand equity through sustainable competitive advantage, marketing strategy, and corporate image," Journal of Business Research, Elsevier, vol. 65(11), pages 1612-1617.

   Cited by:

   1. Fan Zeng & Stacy Hyun Nam Lee & Chris Kwan Yu Lo, 2020. "The Role of Information Systems in the Sustainable Development of Enterprises: A Systematic Literature Network Analysis," Sustainability, MDPI, vol. 12(8), pages 1-29, April.
   2. Marques, Catarina & da Silva, Rui Vinhas & Davcik, Nebojsa S. & Faria, Rita Tamagnini, 2020. "The role of brand equity in a new rebranding strategy of a private label brand," Journal of Business Research, Elsevier, vol. 117(C), pages 497-507.
   3. Julio Cesar Ferro de Guimarães & Eliana Andréa Severo & César Ricardo Maia de Vasconcelos, 2017. "Sustainable Competitive Advantage: A Survey of Companies in Southern Brazil," Brazilian Business Review, Fucape Business School, vol. 14(3), pages 352-367, May.
   4. Jung, Jaesuk & Ko, Eunju & Woodside, Arch G., 2021. "How shoppers' configurations of demographics, sustainability assessments, and place-attractiveness assessments impact who shops in culturally traditional mega-markets," Journal of Business Research, Elsevier, vol. 122(C), pages 640-656.
   5. Agnieszka Izabela Baruk & Grzegorz Wesołowski, 2021. "The Effect of Using Social Media in the Modern Marketing Communication on the Shaping an External Employer’s Image," Energies, MDPI, vol. 14(14), pages 1-23, July.
   6. Wu, Chih-Wen, 2014. "The study of service innovation for digiservice on loyalty," Journal of Business Research, Elsevier, vol. 67(5), pages 819-824.
   7. Kaveh Moghaddam & Thomas Weber & Pouya Seifzadeh & Sara Azarpanah, 2021. "Internal Reputation of the Firm: CEO Retention and Firm Market Performance," Corporate Reputation Review, Palgrave Macmillan, vol. 24(4), pages 205-221, November.
   8. Rosa Maria Dangelico & Pierpaolo Pontrandolfo, 2015. "Being ‘Green and Competitive’: The Impact of Environmental Actions and Collaborations on Firm Performance," Business Strategy and the Environment, Wiley Blackwell, vol. 24(6), pages 413-430, September.
   9. Oriol Iglesias & Stefan Markovic & Jatinder Jit Singh & Vicenta Sierra, 2019. "Do Customer Perceptions of Corporate Services Brand Ethicality Improve Brand Equity? Considering the Roles of Brand Heritage, Brand Image, and Recognition Benefits," Journal of Business Ethics, Springer, vol. 154(2), pages 441-459, January.
   10. Gutiérrez, Angélica S. & Saint Clair, Julian K., 2018. "Do organizations' diversity signals threaten members of the majority group? The case of employee professional networks," Journal of Business Research, Elsevier, vol. 89(C), pages 110-120.
   11. Baum, Matthias & Sterzing, Anke & Alaca, Neslim, 2016. "Reactions towards diversity recruitment and the moderating influence of the recruiting firms' country-of-origin," Journal of Business Research, Elsevier, vol. 69(10), pages 4140-4149.
   12. Valentín Gallart-Camahort & Luis Callarisa Fiol & Javier Sánchez García, 2023. "Influence of the Internet on Retailer’s Perceived Quality in the Generation of Retailer’s Brand Equity," Vision, , vol. 27(1), pages 33-47, February.
   13. Bazrkar, Ardeshir, 2020. "The Investigation Of The Role Of Information Technology In Creating And Developing A Sustainable Competitive Advantage For Organizations Through The Implementation Of Knowledge Management," Journal of Tourism, Sustainability and Well-being, Cinturs - Research Centre for Tourism, Sustainability and Well-being, University of Algarve, vol. 8(4), pages 287-299.

2. Kim, Kyung Hoon & Ko, Eunju & Xu, Bing & Han, Yoosun, 2012. "Increasing customer equity of luxury fashion brands through nurturing consumer attitude," Journal of Business Research, Elsevier, vol. 65(10), pages 1495-1499.

   Cited by:

   1. Adela-Laura POPA & Dinu Vlad SASU & Teodora Mihaela TARCZA, 2021. "Investigating The Importance Of Customer Lifetime Value In Modern Marketing - A Literature Review," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 30(2), pages 410-416, December.
   2. Yuan, Chun Lin & Kim, Juran & Kim, Sang Jin, 2016. "Parasocial relationship effects on customer equity in the social media context," Journal of Business Research, Elsevier, vol. 69(9), pages 3795-3803.
   3. O'Cass, Aron & Siahtiri, Vida, 2013. "In search of status through brands from Western and Asian origins: Examining the changing face of fashion clothing consumption in Chinese young adults," Journal of Retailing and Consumer Services, Elsevier, vol. 20(6), pages 505-515.
   4. Beatrice Lerma & Doriana Dal Palù & Marco Actis Grande & Claudia De Giorgi, 2017. "Could Black Be the New Gold? Design-Driven Challenges in New Sustainable Luxury Materials for Jewelry," Sustainability, MDPI, vol. 10(1), pages 1-14, December.
   5. Song Lin & Yasuhiro Yamakawa & Jing Li, 2019. "Emergent learning and change in strategy: empirical study of Chinese serial entrepreneurs with failure experience," International Entrepreneurship and Management Journal, Springer, vol. 15(3), pages 773-792, September.
   6. Jacob, Isaac & Khanna, Monica & Rai, Krupa A., 2020. "Attribution analysis of luxury brands: An investigation into consumer-brand congruence through conspicuous consumption," Journal of Business Research, Elsevier, vol. 116(C), pages 597-607.
   7. Achabou, Mohamed Akli & Dekhili, Sihem, 2013. "Luxury and sustainable development: Is there a match?," Journal of Business Research, Elsevier, vol. 66(10), pages 1896-1903.
   8. Kohsuke Matsuoka, 2020. "Exploring the interface between management accounting and marketing: a literature review of customer accounting," Journal of Management Control: Zeitschrift für Planung und Unternehmenssteuerung, Springer, vol. 31(3), pages 157-208, September.
   9. Chan, Hau-Ling & Wei, Xiaoyong & Guo, Shu & Leung, Wing-Hong, 2020. "Corporate social responsibility (CSR) in fashion supply chains: A multi-methodological study," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 142(C).
   10. Robertson, Jeandri & Botha, Elsamari & Ferreira, Caitlin & Pitt, Leyland, 2022. "How deep is your love? The brand love-loyalty matrix in consumer-brand relationships," Journal of Business Research, Elsevier, vol. 149(C), pages 651-662.
   11. Casaló, Luis V. & Flavián, Carlos & Ibáñez-Sánchez, Sergio, 2021. "Be creative, my friend! Engaging users on Instagram by promoting positive emotions," Journal of Business Research, Elsevier, vol. 130(C), pages 416-425.
   12. Stathopoulou, Anastasia & Balabanis, George, 2016. "The effects of loyalty programs on customer satisfaction, trust, and loyalty toward high- and low-end fashion retailers," Journal of Business Research, Elsevier, vol. 69(12), pages 5801-5808.
   13. Kilsheimer Eastman, Jacqueline & Iyer, Rajesh & Babin, Barry, 2022. "Luxury not for the masses: Measuring inconspicuous luxury motivations," Journal of Business Research, Elsevier, vol. 145(C), pages 509-523.
   14. Hsin-Hui Lin & Hsien-Ta Li & Yi-Shun Wang & Timmy H. Tseng & Ya-Ling Kao & Min-Yi Wu, 2017. "Predicting customer lifetime value for hypermarket private label products," Journal of Business Economics and Management, Taylor & Francis Journals, vol. 18(4), pages 619-635, July.
   15. Regina Burnasheva & Yong GuSuh & Katherine Villalobos-Moron, 2019. "Factors Affecting Millennials’ Attitudes toward Luxury Fashion Brands: A Cross-Cultural Study," International Business Research, Canadian Center of Science and Education, vol. 12(6), pages 69-81, June.
   16. Hiroyasu Furukawa & Kyung-Tae Lee, 2023. "Environmentally Friendly Materialism: How It Is Generated and How Luxury Apparel Addresses Environmental Problems," Sustainability, MDPI, vol. 15(8), pages 1-18, April.
   17. Ajitha, S. & Sivakumar, V.J., 2017. "Understanding the effect of personal and social value on attitude and usage behavior of luxury cosmetic brands," Journal of Retailing and Consumer Services, Elsevier, vol. 39(C), pages 103-113.
   18. Choi, Eunha & Ko, Eunju & Kim, Angella J., 2016. "Explaining and predicting purchase intentions following luxury-fashion brand value co-creation encounters," Journal of Business Research, Elsevier, vol. 69(12), pages 5827-5832.
   19. Ko, Eunju & Megehee, Carol M., 2012. "Fashion marketing of luxury brands: Recent research issues and contributions," Journal of Business Research, Elsevier, vol. 65(10), pages 1395-1398.
   20. Hakan Karaosman & Gustavo Morales-Alonso & Mercedes Grijalvo, 2015. "Consumers’ responses to CSR in a cross-cultural setting," Cogent Business & Management, Taylor & Francis Journals, vol. 2(1), pages 1052916-105, December.
   21. Dahana, Wirawan Dony & Miwa, Yukihiro & Morisada, Makoto, 2019. "Linking lifestyle to customer lifetime value: An exploratory study in an online fashion retail market," Journal of Business Research, Elsevier, vol. 99(C), pages 319-331.
   22. Zollo, Lamberto & Filieri, Raffaele & Rialti, Riccardo & Yoon, Sukki, 2020. "Unpacking the relationship between social media marketing and brand equity: The mediating role of consumers’ benefits and experience," Journal of Business Research, Elsevier, vol. 117(C), pages 256-267.
   23. Kullak, Franziska S. & Baier, Daniel & Woratschek, Herbert, 2023. "How do customers meet their needs in in-store and online fashion shopping? A comparative study based on the jobs-to-be-done theory," Journal of Retailing and Consumer Services, Elsevier, vol. 71(C).
   24. Pangarkar, Aniruddha & Patel, Jayesh & Kumar, Sampath K., 2023. "Drivers of eWOM engagement on social media for luxury consumers: Analysis, implications, and future research directions," Journal of Retailing and Consumer Services, Elsevier, vol. 74(C).
   25. Ko, Eunju & Costello, John P. & Taylor, Charles R., 2019. "What is a luxury brand? A new definition and review of the literature," Journal of Business Research, Elsevier, vol. 99(C), pages 405-413.
   26. Klein, Jan F. & Falk, Tomas & Esch, Franz-Rudolf & Gloukhovtsev, Alexei, 2016. "Linking pop-up brand stores to brand experience and word of mouth: The case of luxury retail," Journal of Business Research, Elsevier, vol. 69(12), pages 5761-5767.

3. Kim, Kyung Hoon & Kim, Kang Sik & Kim, Dong Yul & Kim, Jong Ho & Kang, Suk Hou, 2008. "Brand equity in hospital marketing," Journal of Business Research, Elsevier, vol. 61(1), pages 75-82, January.

   Cited by:

   1. Minh-Tri Ha, 2021. "Optimizing Green Brand Equity: The Integrated Branding and Behavioral Perspectives," SAGE Open, , vol. 11(3), pages 21582440211, July.
   2. Wuryanti Kuncoro & Hanifah Azhar Windyasari, 2021. "Consumer Purchasing Decision Improvement Model through Brand Image, Religiosity, Brand Ambassador and Brand Awareness," International Business Research, Canadian Center of Science and Education, vol. 14(8), pages 1-42, August.
   3. Jalal Hanaysha, 2016. "Testing the Effect of Service Quality on Brand Equity of Automotive Industry: Empirical Insights from Malaysia," Global Business Review, International Management Institute, vol. 17(5), pages 1060-1072, October.
   4. Sandeep Kumar & Sidheswar Patra, 2017. "Does Promotion Mix Really Help to Enhance Brand Equity: A Literature Review," Indian Journal of Commerce and Management Studies, Educational Research Multimedia & Publications,India, vol. 8(2), pages 80-86, May.
   5. Jeong-Joon Kim & Chul-Jin Lee, 2022. "A Tourist’s Gaze on Local Tourism Governance: The Relationship among Local Tourism Governance and Brand Equity, Tourism Attachment for Sustainable Tourism," Sustainability, MDPI, vol. 14(24), pages 1-19, December.
   6. Sarker, Moniruzzaman & Mohd-Any, Amrul Asraf & Kamarulzaman, Yusniza, 2021. "Validating a consumer-based service brand equity (CBSBE) model in the airline industry," Journal of Retailing and Consumer Services, Elsevier, vol. 59(C).
   7. Utkal Khandelwal & Kushagra Kulshreshtha & Vikas Tripathi, 2019. "Importance of Consumer-based Green Brand Equity: Empirical Evidence," Paradigm, , vol. 23(1), pages 83-97, June.
   8. Bianca MITU & Diego Oswaldo Camacho VEGA, 2014. "Consumer's Participation on Brand Pages on Facebook," Management Dynamics in the Knowledge Economy, College of Management, National University of Political Studies and Public Administration, vol. 2(4), pages 87-106, April.
   9. Amin Ansary & Nik M. Hazrul Nik Hashim, 2018. "Brand image and equity: the mediating role of brand equity drivers and moderating effects of product type and word of mouth," Review of Managerial Science, Springer, vol. 12(4), pages 969-1002, October.
   10. U. Thiripurasundari & P. Natarajan, 2011. "Empirical Evidence on Dynamic of Brand Equity: Indian Car Industry," Indian Journal of Commerce and Management Studies, Educational Research Multimedia & Publications,India, vol. 2(5), pages 55-69, July.
   11. Ion Plumb & Andreea Zamfir, 2009. "Managing Service Quality within the Knowledge-Based Economy: Opportunities and Challenges," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 11(26), pages 373-382, June.
   12. Ala'Eddin Mohammad Khalaf Ahmad & Hussein M. Al-Borie & Eyad Abdulqader Kamal & Fatemah Abdulaziz Abdulfattah & Alaa Yasser Abdullah Rhbeini, 2016. "The Impact of Brand Equity on Patients¡¯ Purchasing Behaviors in Private Dental Practice in Jeddah, Saudi Arabia," Journal of Business Administration Research, Journal of Business Administration Research, Sciedu Press, vol. 5(2), pages 41-55, October.
   13. Ajimon George & Jobin Sahadevan, 2019. "A Conceptual Framework of Antecedents of Service Loyalty in Health Care: Patients’ Perspective," IIM Kozhikode Society & Management Review, , vol. 8(1), pages 50-59, January.
   14. Iglesias, Oriol & Markovic, Stefan & Rialp, Josep, 2019. "How does sensory brand experience influence brand equity? Considering the roles of customer satisfaction, customer affective commitment, and employee empathy," Journal of Business Research, Elsevier, vol. 96(C), pages 343-354.
   15. Yu-Shan Chen, 2010. "The Drivers of Green Brand Equity: Green Brand Image, Green Satisfaction, and Green Trust," Journal of Business Ethics, Springer, vol. 93(2), pages 307-319, May.
   16. Hanna Górska-Warsewicz, 2022. "Consumer or Patient Determinants of Hospital Brand Equity—A Systematic Literature Review," IJERPH, MDPI, vol. 19(15), pages 1-36, July.
   17. Azarnoush Ansari & Arash Riasi, 2016. "Customer Clustering Using a Combination of Fuzzy C-Means and Genetic Algorithms," International Journal of Business and Management, Canadian Center of Science and Education, vol. 11(7), pages 1-59, June.
   18. Esen ŞAHİN & Melis ATTAR & Aboobakr NIAVAND, 2020. "The Influence of Advertising on Brand Equity of Chabahar Free Zone Tourism Destination (Iran)," Istanbul Management Journal, Istanbul University Business School, vol. 0(88), pages 21-55, June.
   19. Seo, Eun-Ju & Park, Jin-Woo, 2018. "A study on the effects of social media marketing activities on brand equity and customer response in the airline industry," Journal of Air Transport Management, Elsevier, vol. 66(C), pages 36-41.
   20. Fayez B. Shriedeh & Noor Hasmini Abd. Ghani, 2017. "Service Quality as an Antecedent of Brand Equity: Empirical Evidence in the Medical Tourism from Jordan," International Review of Management and Marketing, Econjournals, vol. 7(1), pages 15-19.
   21. Sajid Tufail & Rashid Saeed & Hashim Zameer & Muhammad Bilal & Bilal Naeem, 2014. "Impact of Sponsorship and Publicity on Brand Equity," International Journal of Academic Research in Business and Social Sciences, Human Resource Management Academic Research Society, International Journal of Academic Research in Business and Social Sciences, vol. 4(12), pages 15-23, December.
   22. Abdelbaset M. Alkhawaldeh & Salniza Md. Salleh & Fairol Bin Halim, 2016. "Brand Equity and Brand Loyalty: New Perspective," International Review of Management and Marketing, Econjournals, vol. 6(4), pages 722-730.
   23. Yu Chen & Yuandi Wang & Ruifeng Hu, 2020. "Sustainability by High–Speed Rail: The Reduction Mechanisms of Transportation Infrastructure on Haze Pollution," Sustainability, MDPI, vol. 12(7), pages 1-18, April.
   24. Hajli, Nick & Shanmugam, Mohana & Papagiannidis, Savvas & Zahay, Debra & Richard, Marie-Odile, 2017. "Branding co-creation with members of online brand communities," Journal of Business Research, Elsevier, vol. 70(C), pages 136-144.
   25. Das, Gopal & Agarwal, James & Malhotra, Naresh K. & Varshneya, Geetika, 2019. "Does brand experience translate into brand commitment?: A mediated-moderation model of brand passion and perceived brand ethicality," Journal of Business Research, Elsevier, vol. 95(C), pages 479-490.
   26. Azzam Rifi & Rania B. Mostafa, 2022. "Brand credibility and customer-based brand equity: a service recovery perspective," Journal of Financial Services Marketing, Palgrave Macmillan, vol. 27(1), pages 1-16, March.
   27. Elena García-de-Soto-Camacho & Miguel Angel Garcia-Gordillo & Rosa María Vaca-Acosta, 2023. "Dimensions That Influence the Creation of Brand Value of a Music Event and Its Influence on Attendee Satisfaction," Social Sciences, MDPI, vol. 12(3), pages 1-13, March.
   28. Thi Hong Nguyet Nguyen & Nguyen Khanh Hai Tran & Khoa Do, 2023. "An empirical research of corporate social responsibility on creating the green brand equity: An exploratory of Vietnamese consumers' perception in the bank industry," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 30(3), pages 1292-1299, May.
   29. Tsuen-Ho Hsu & Li-Chu Hung & Jia-Wei Tang, 2012. "An analytical model for building brand equity in hospitality firms," Annals of Operations Research, Springer, vol. 195(1), pages 355-378, May.
   30. Tasci, Asli D.A., 2018. "Testing the cross-brand and cross-market validity of a consumer-based brand equity (CBBE) model for destination brands," Tourism Management, Elsevier, vol. 65(C), pages 143-159.
   31. Chiachi Tsan & Hsin-Fu Chen, 2013. "Formation of Brand Evidence in Retail Banks," Diversity, Technology, and Innovation for Operational Competitiveness: Proceedings of the 2013 International Conference on Technology Innovation and Industrial Management,, ToKnowPress.
   32. Kamboj, Shampy & Sarmah, Bijoylaxmi & Gupta, Shivam & Dwivedi, Yogesh, 2018. "Examining branding co-creation in brand communities on social media: Applying the paradigm of Stimulus-Organism-Response," International Journal of Information Management, Elsevier, vol. 39(C), pages 169-185.
   33. Ketelhöhn, Niels & Sanz, Luis, 2016. "Healthcare management priorities in Latin America: Framework and responses," Journal of Business Research, Elsevier, vol. 69(9), pages 3835-3838.
   34. José Álvarez-García & María del Carmen Cortés-Domínguez & María de la Cruz del Río-Rama & Biagio Simonetti, 2020. "Influence of brand equity on the behavioral attitudes of customers: Spanish Tourist Paradores," Quality & Quantity: International Journal of Methodology, Springer, vol. 54(5), pages 1401-1427, December.
   35. Whelan, Susan & Davies, Gary & Walsh, Margaret & Bourke, Rita, 2010. "Public sector corporate branding and customer orientation," Journal of Business Research, Elsevier, vol. 63(11), pages 1164-1171, November.
   36. Ching-Hsun Chang & Yu-Shan Chen, 2014. "Managing green brand equity: the perspective of perceived risk theory," Quality & Quantity: International Journal of Methodology, Springer, vol. 48(3), pages 1753-1768, May.
   37. Kilian, Karsten & Müller, Michael, 2016. "Markencontrolling: Markenerfolg messbar machen," PraxisWISSEN Marketing: German Journal of Marketing, AfM – Arbeitsgemeinschaft für Marketing, vol. 1(01/2016), pages 1-21.
   38. Shahriar AZIZI & Shahram Jamali KAPAK, 2013. "Factors Affecting Overall Brand Equity: The Case Of Shahrvand Chain Store," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, vol. 0(1), pages 91-103, May.
   39. Ulrika Leijerholt & Galina Biedenbach & Peter Hultén, 2019. "Branding in the public sector: a systematic literature review and directions for future research," Journal of Brand Management, Palgrave Macmillan, vol. 26(2), pages 126-140, March.

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