Fairplay Franchising
Author
Abstract
Individual chapters are listed in the "Chapters" tab
Suggested Citation
DOI: 10.1007/978-3-658-40766-7
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Book Chapters
The following chapters of this book are listed in IDEAS- Waltraud Martius, 2024. "Erste Regel: Wer die Kuh melken will, muss sie auch füttern," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 3-30, Springer.
- Waltraud Martius, 2024. "Zweite Regel: Wertschöpfung kommt von Wertschätzung," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 31-53, Springer.
- Waltraud Martius, 2024. "Dritte Regel: Erfolg braucht partnerschaftliche Führung," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 55-77, Springer.
- Waltraud Martius, 2024. "Vierte Regel: Franchising ist eine emotionale Heimat," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 79-95, Springer.
- Waltraud Martius, 2024. "Fünfte Regel: Das Potenzial der Soft-Faktoren ist stärker als man glaubt," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 97-120, Springer.
- Waltraud Martius, 2024. "Sechste Regel: Erfolg und Wachstum bringen auch Risiken mit sich," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 121-145, Springer.
- Waltraud Martius, 2024. "Siebte Regel: Systemführerschaft und Denken in Netzwerken schaffen Vorsprung," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 147-169, Springer.
- Waltraud Martius, 2024. "Achte Regel: Jeder Erfolg hat Spielregeln," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 171-181, Springer.
- Waltraud Martius, 2024. "Neunte Regel: Konsequenz ist wichtiger als Strenge," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 183-198, Springer.
- Waltraud Martius, 2024. "Zehnte Regel: Nachhaltigkeit ist Pflicht und Trumpf," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 199-248, Springer.
- Barbara Steiner, 2024. "Gedanken zu den Fairplay Franchising Spielregeln," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 249-253, Springer.
- Jan Schmelzle, 2024. "Fairness und Ethik im Franchising – Essenzielle Bestandteile für erfolgreiche Franchisesysteme," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 255-258, Springer.
- Waltraud Martius, 2024. "Die Besten der Besten in der deutschsprachigen Franchiseszene," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 259-263, Springer.
- Waltraud Martius, 2024. "Praxisgerechte Leistungen sind die Basis für Franchiseerfolg," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 267-270, Springer.
- Waltraud Martius, 2024. "Franchisepaket Modul 1: Franchisepartner," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 271-273, Springer.
- Waltraud Martius, 2024. "Franchisepaket Modul 2: Produkte und Dienstleistungen," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 275-276, Springer.
- Waltraud Martius, 2024. "Franchisepaket Modul 3: Standort/Betrieb," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 277-278, Springer.
- Waltraud Martius, 2024. "Franchisepaket Modul 4: Marketingservices," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 279-280, Springer.
- Waltraud Martius, 2024. "Franchisepaket Modul 5: Managementservices," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 281-283, Springer.
- Waltraud Martius, 2024. "Franchisepaket Modul 6: Trainingsservices," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 285-286, Springer.
- Waltraud Martius, 2024. "Franchisepaket Modul 7: Systemschutz," Springer Books, in: Fairplay Franchising, edition 4, chapter 0, pages 287-289, Springer.
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