The Social Media Manifesto
Author
Abstract
Individual chapters are listed in the "Chapters" tab
Suggested Citation
DOI: 10.1057/9781137271426
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Citations
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Cited by:
- Marcos Hideyuki Yokoyama, 2013. "Social Network Sites, Motivations and Social Capital: Comparative Study of Japan and Brazil," Discussion Papers in Economics and Business 13-28, Osaka University, Graduate School of Economics.
- Agnieszka Izabela Baruk & Grzegorz Wesołowski, 2021. "The Effect of Using Social Media in the Modern Marketing Communication on the Shaping an External Employer’s Image," Energies, MDPI, vol. 14(14), pages 1-23, July.
Book Chapters
The following chapters of this book are listed in IDEAS- Jed Hallam, 2013. "Introduction," Palgrave Macmillan Books, in: The Social Media Manifesto, pages 1-6, Palgrave Macmillan.
- Jed Hallam, 2013. "The Death of “Brand”," Palgrave Macmillan Books, in: The Social Media Manifesto, chapter 0, pages 7-15, Palgrave Macmillan.
- Jed Hallam, 2013. "Embracing Convergence," Palgrave Macmillan Books, in: The Social Media Manifesto, chapter 0, pages 16-21, Palgrave Macmillan.
- Jed Hallam, 2013. "Embracing Complexity," Palgrave Macmillan Books, in: The Social Media Manifesto, chapter 0, pages 22-28, Palgrave Macmillan.
- Jed Hallam, 2013. "The Role of Data," Palgrave Macmillan Books, in: The Social Media Manifesto, chapter 0, pages 29-42, Palgrave Macmillan.
- Jed Hallam, 2013. "An Introduction to Social Business," Palgrave Macmillan Books, in: The Social Media Manifesto, chapter 0, pages 43-45, Palgrave Macmillan.
- Jed Hallam, 2013. "Leadership," Palgrave Macmillan Books, in: The Social Media Manifesto, chapter 0, pages 46-62, Palgrave Macmillan.
- Jed Hallam, 2013. "Marketing and Advertising," Palgrave Macmillan Books, in: The Social Media Manifesto, chapter 0, pages 63-81, Palgrave Macmillan.
- Jed Hallam, 2013. "Public Relations," Palgrave Macmillan Books, in: The Social Media Manifesto, chapter 0, pages 82-98, Palgrave Macmillan.
- Jed Hallam, 2013. "Sales," Palgrave Macmillan Books, in: The Social Media Manifesto, chapter 0, pages 99-109, Palgrave Macmillan.
- Jed Hallam, 2013. "Research and Development," Palgrave Macmillan Books, in: The Social Media Manifesto, chapter 0, pages 110-116, Palgrave Macmillan.
- Jed Hallam, 2013. "Human Resources," Palgrave Macmillan Books, in: The Social Media Manifesto, chapter 0, pages 117-129, Palgrave Macmillan.
- Jed Hallam, 2013. "Customer Service," Palgrave Macmillan Books, in: The Social Media Manifesto, chapter 0, pages 130-139, Palgrave Macmillan.
- Jed Hallam, 2013. "Leadership (Redux)," Palgrave Macmillan Books, in: The Social Media Manifesto, chapter 0, pages 140-142, Palgrave Macmillan.
- Jed Hallam, 2013. "Conclusion," Palgrave Macmillan Books, in: The Social Media Manifesto, chapter 0, pages 143-154, Palgrave Macmillan.
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