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Quality function deployment in failure recovery and prevention

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  • Hsi-Tien Chen

Abstract

This paper presents a strategic model for proactively recovering and preventing service failures; it employs an analytical hierarchy process (AHP) to measure the severity of failure categories and ultimately employs quality function deployment (QFD) to identify the execution order of proactive recovery and prevention strategies. Questionnaires on AHP and QFD were used to collect data. The results show that the three most important strategies, ‘Educational training of employees,’ ‘Managerial level professional expertise and leadership,’ and ‘Staff appraisal, reward, and punishment systems,’ are within the purview of human resources management. Human resource management plays a key role in service failure and recovery management. For individual failure categories, business managers can select those that are most severe and execute proactive recovery and failure prevention strategies. We propose a methodology for designing service recovery systems and that addresses the gap in academic research on proactive recovery and service failure prevention.

Suggested Citation

  • Hsi-Tien Chen, 2016. "Quality function deployment in failure recovery and prevention," The Service Industries Journal, Taylor & Francis Journals, vol. 36(13-14), pages 615-637, October.
  • Handle: RePEc:taf:servic:v:36:y:2016:i:13-14:p:615-637
    DOI: 10.1080/02642069.2016.1272588
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    1. Yoram Wind & Thomas L. Saaty, 1980. "Marketing Applications of the Analytic Hierarchy Process," Management Science, INFORMS, vol. 26(7), pages 641-658, July.
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    Cited by:

    1. Mohammed Said Obeidat & Tarek Qasim & Aseel Khanfar, 2018. "Implementing the AHP multi-criteria decision approach in buying an apartment in Jordan," Journal of Property Research, Taylor & Francis Journals, vol. 35(1), pages 53-71, January.
    2. Bugdol Marek & Puciato Daniel, 2023. "Punishment of employees – its causes, types, and consequences, as well as factors determining punishment for poor quality," International Journal of Contemporary Management, Sciendo, vol. 59(4), pages 1-17, December.

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