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Links to commercial websites as a source of business information

Author

Listed:
  • Liwen Vaughan

    (University of Western Ontario)

  • Guozhu Wu

    (Shanghai Library/ISTIS)

Abstract

Websites of China's top 100 information technology (IT) companies were examined. Link count to a company's website was found to correlate with the company's revenue, profit, and research and development expenses. This suggests that Web hyperlinks to commercial sites can be a business performance indicator and thus a source of business information. This information is useful for Web business intelligence and Web data mining. As a comparison to IT companies, China's top 100 privately owned companies were also studied. No relationship between link count and the business performance measure was found for these companies due probably to the heterogeneous nature of this group. Data collection issues for webometrics research were also explored in the study.

Suggested Citation

  • Liwen Vaughan & Guozhu Wu, 2004. "Links to commercial websites as a source of business information," Scientometrics, Springer;Akadémiai Kiadó, vol. 60(3), pages 487-496, August.
    • Handle: RePEc:spr:scient:v:60:y:2004:i:3:d:10.1023_b:scie.0000034389.14825.bc
    DOI: 10.1023/B:SCIE.0000034389.14825.bc
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    References listed on IDEAS

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    1. Madnick, Stuart & Siegel, Michael, 2002. "Seizing the Opportunity: Exploiting Web Aggregation," Working papers 4351-01, Massachusetts Institute of Technology (MIT), Sloan School of Management.
    2. Liwen Vaughan & Mike Thelwall, 2003. "Scholarly use of the Web: What are the key inducers of links to journal Web sites?," Journal of the American Society for Information Science and Technology, Association for Information Science & Technology, vol. 54(1), pages 29-38, January.
    3. Mike Thelwall, 2001. "Extracting macroscopic information from Web links," Journal of the American Society for Information Science and Technology, Association for Information Science & Technology, vol. 52(13), pages 1157-1168.
    4. Alastair Smith & Mike Thelwall, 2002. "Web Impact Factors for Australasian universities," Scientometrics, Springer;Akadémiai Kiadó, vol. 54(3), pages 363-380, July.
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    Cited by:

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    5. Liwen Vaughan, 2016. "Uncovering information from social media hyperlinks: An investigation of twitter," Journal of the Association for Information Science & Technology, Association for Information Science & Technology, vol. 67(5), pages 1105-1120, May.
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    13. Bar-Ilan, Judit, 2008. "Informetrics at the beginning of the 21st century—A review," Journal of Informetrics, Elsevier, vol. 2(1), pages 1-52.
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