Exploring young consumers’ intention toward green products: applying an extended theory of planned behavior
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DOI: 10.1007/s10668-020-01018-z
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- Becerra, Enrique P & Carrete, Lorena & Arroyo, Pilar, 2023. "A study of the antecedents and effects of green self-identity on green behavioral intentions of young adults," Journal of Business Research, Elsevier, vol. 155(PB).
- Tuğba Yeğin & Muhammad Ikram, 2022. "Analysis of Consumers’ Electric Vehicle Purchase Intentions: An Expansion of the Theory of Planned Behavior," Sustainability, MDPI, vol. 14(19), pages 1-27, September.
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- Tewari, Alok & Mathur, Smriti & Srivastava, Smriti & Gangwar, Divya, 2022. "Examining the role of receptivity to green communication, altruism and openness to change on young consumers’ intention to purchase green apparel: A multi-analytical approach," Journal of Retailing and Consumer Services, Elsevier, vol. 66(C).
- Nosi, Costanza & D'Agostino, Antonella & Piccioni, Niccolò & Bartoli, Chiara, 2023. "Becoming a tree when I will be dead? Why not! Generation X, Y and Z, and innovative green death practices," Journal of Retailing and Consumer Services, Elsevier, vol. 75(C).
- Changpeng Shao & Sen Lin, 2024. "Do psychological costs matter? The mechanism of perceived value on green consumption behaviour," Palgrave Communications, Palgrave Macmillan, vol. 11(1), pages 1-14, December.
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Keywords
Green products; Young consumers’; Theory of planned behavior; Behavior intention;All these keywords.
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