Competitive Asymmetry Among B-schools Based on Graduate Outcome and Institute Financial Performance: The Need for Academic Parity

The B-school scenario in India is vast; with institutions in thousands, and hundreds of thousands in annual intake. Despite availability of ranking metrics, these portray only a partial picture of the top institutes alone, leaving the majority of Indian B-schools unmapped. The competitive arena for institutes is asymmetric, creating a problem with existing indexes as they do not aid aspirants or major stakeholders to make accurate estimates of institutional performance. Using secondary data from a statutory body (AICTE), the paper studies how this asymmetry is played out in aspects of graduate outcome performance- namely outturn and placement, as well as institutional financial performances within the context of a single state. Publicly available information from media and other intelligence reports have been further leveraged to augment facts. The study clusters institutes based on graduate outturn and placements into a vulnerability-risk grid, allowing accurate assessments of how B-schools are performing across a selected time-period. Financial risk assessment also helps in identifying the problem hotspots which require direct intervention. The paper is unique in its contribution to classifying risks among management institutes using a method which is scalable and adaptable. It identifies key imperatives to establish academic parity, by clustering deficit aspects based on the level of the b-schools performance.