IDEAS home Printed from https://ideas.repec.org/a/sae/loceco/v29y2014i4-5p541-560.html
   My bibliography  Save this article

Competitiveness through cooperation: Analysis of spatial patterns and inter-jurisdictional collaboration in the place branding of Ontario communities, Canada

Author

Listed:
  • Evan Cleave
  • Godwin Arku

Abstract

Place branding is an important tool of economic development, underpinned by neoliberal policy and the processes of global competitiveness as communities at all geographic scales are becoming the primary nexus for economic development, and are forced to compete with one another for finite resources, direct investment, talent and immigrants, and tourism. Within the framework of global competition, it is often argued that communities can undertake inter-jurisdictional cooperation to enhance their competitiveness. To this end, this paper attempts to fill a gap in place branding literature by examining whether there are clusters of communities that currently have the potential to cooperate in their branding efforts. This research uses spatial autocorrelation of place brands amongst the communities of Ontario, Canada, to identify potential global patterns in branding and groups of neighbouring communities with similar brand messages. The results of this analysis show that Ontario has the potential for as many as 20 clusters in a variety of economic sectors. The existence of these clusters, therefore, provides a template for future place branding policy development within the province, allowing the participating communities an opportunity to remain relevant against global competitors.

Suggested Citation

  • Evan Cleave & Godwin Arku, 2014. "Competitiveness through cooperation: Analysis of spatial patterns and inter-jurisdictional collaboration in the place branding of Ontario communities, Canada," Local Economy, London South Bank University, vol. 29(4-5), pages 541-560, June.
    • Handle: RePEc:sae:loceco:v:29:y:2014:i:4-5:p:541-560
    DOI: 10.1177/0269094214535716
    as

    Download full text from publisher

    File URL: https://journals.sagepub.com/doi/10.1177/0269094214535716
    Download Restriction: no
    File URL: https://libkey.io/10.1177/0269094214535716?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Nicola Bellini, 2004. "Territorial Governance and Area Image," Symphonya. Emerging Issues in Management, Niccolò Cusano University, issue 1 Public .
    2. Ivan Turok, 2009. "The Distinctive City: Pitfalls in the Pursuit of Differential Advantage," Environment and Planning A, , vol. 41(1), pages 13-30, January.
    3. Ian R. Gordon & Paul C. Cheshire, 1998. "original: Territorial competition: Some lessons for policy," The Annals of Regional Science, Springer;Western Regional Science Association, vol. 32(3), pages 321-346.
    4. Carola Simon & Paulus Huigen & Peter Groote, 2010. "Analysing Regional Identities In The Netherlands," Tijdschrift voor Economische en Sociale Geografie, Royal Dutch Geographical Society KNAG, vol. 101(4), pages 409-421, September.
    5. Jamie Peck, 2002. "Political Economies of Scale: Fast Policy, Interscalar Relations, and Neoliberal Workfare," Economic Geography, Taylor & Francis Journals, vol. 78(3), pages 331-360, July.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Eunok Im, 2015. "The Effects of Interlocal Collaboration on Local Economic Performance: Investigation of Korean Cases," ERSA conference papers ersa15p1391, European Regional Science Association.
    2. Evan Cleave & Godwin Arku & Merlin Chatwin, 2019. "Are they Surgeons? or are they Plumbers? Assessing the Role of Private Sector Consultants in Place Branding and Other Place-Based Economic Development Strategies," Public Organization Review, Springer, vol. 19(2), pages 179-200, June.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Martijn J. Burger & Bert van der Knaap & Ronald S. Wall, 2013. "Revealed competition for greenfield investments between European regions," Journal of Economic Geography, Oxford University Press, vol. 13(4), pages 619-648, July.
    2. Inès Hassen & Massimo Giovanardi, 2021. "Deflecting national ideologies: Exploring identity management trajectories of medium-sized cities," Environment and Planning A, , vol. 53(6), pages 1525-1546, September.
    3. Ryan Anders Whitney & David López-García, 2023. "Fast-track institutionalization: The opening of urban planning best practice agencies in Mexico City," Environment and Planning C, , vol. 41(3), pages 600-616, May.
    4. Gary Warnaby & David Bennison & Dominic Medway, 2011. "Branding a Roman Frontier in the Twenty-first Century," Chapters, in: Andy Pike (ed.), Brands and Branding Geographies, chapter 15, Edward Elgar Publishing.
    5. Neil Lee, 2017. "Powerhouse of cards? Understanding the ‘Northern Powerhouse’," Regional Studies, Taylor & Francis Journals, vol. 51(3), pages 478-489, March.
    6. Shutian Zhou & Guofang Zhai & Yijun Shi, 2018. "What Drives the Rise of Metro Developments in China? Evidence from Nantong," Sustainability, MDPI, vol. 10(8), pages 1-20, August.
    7. Peter Mayerhofer & Oliver Fritz & Dieter Pennerstorfer, 2010. "Dritter Bericht zur internationalen Wettbewerbsfähigkeit Wiens," WIFO Studies, WIFO, number 42430, April.
    8. Michela Lazzeroni & Nicola Bellini & Gisella Cortesi & Anna Loffredo, 2013. "The Territorial Approach to Cultural Economy: New Opportunities for the Development of Small Towns," European Planning Studies, Taylor & Francis Journals, vol. 21(4), pages 452-472, April.
    9. Argentino Pessoa, 2013. "Competitiveness, Clusters And Policy At The Regional Level: Rhetoric Vs. Practice In Designing Policy For Depressed Regions," Regional Science Inquiry, Hellenic Association of Regional Scientists, vol. 0(1), pages 101-116, June.
    10. Sabrina Petersohn & Thomas Heinze, 2018. "Professionalization of bibliometric research assessment. Insights from the history of the Leiden Centre for Science and Technology Studies (CWTS)," Science and Public Policy, Oxford University Press, vol. 45(4), pages 565-578.
    11. Ugo Rossi & Arturo Di Bella, 2017. "Start-up urbanism: New York, Rio de Janeiro and the global urbanization of technology-based economies," Environment and Planning A, , vol. 49(5), pages 999-1018, May.
    12. Di Novi, C. & Piacenza, M. & Robone, S. & Turati, G., 2015. "How does fiscal decentralization affect within-regional disparities in well-being? Evidence from health inequalities in Italy," Health, Econometrics and Data Group (HEDG) Working Papers 15/23, HEDG, c/o Department of Economics, University of York.
    13. Rahel Nüssli & Christian Schmid, 2016. "Beyond the Urban–Suburban Divide: Urbanization and the Production of the Urban in Zurich North," International Journal of Urban and Regional Research, Wiley Blackwell, vol. 40(3), pages 679-701, May.
    14. Stephen Syrett & Leandro Sepulveda, 2011. "Realising the Diversity Dividend: Population Diversity and Urban Economic Development," Environment and Planning A, , vol. 43(2), pages 487-504, February.
    15. Karlsson, Charlie & Johansson, Börje, 2006. "Regional Development and Knowledge," Working Paper Series in Economics and Institutions of Innovation 76, Royal Institute of Technology, CESIS - Centre of Excellence for Science and Innovation Studies.
    16. Yong-Sook Lee & Eun-Jung Hwang, 2012. "Global Urban Frontiers through Policy Transfer? Unpacking Seoul’s Creative City Programmes," Urban Studies, Urban Studies Journal Limited, vol. 49(13), pages 2817-2837, October.
    17. Neil Lee, 2014. "The Creative Industries and Urban Economic Growth in the UK," Environment and Planning A, , vol. 46(2), pages 455-470, February.
    18. Xuefei Ren, 2017. "Land acquisition, rural protests, and the local state in China and India," Environment and Planning C, , vol. 35(1), pages 25-41, February.
    19. Xiaobo Su, 2012. "Transnational Regionalization and the Rescaling of the Chinese State," Environment and Planning A, , vol. 44(6), pages 1327-1347, June.
    20. Graham Haughton & Rachel Naylor, 2008. "Reflexive Local and Regional Economic Development and International Policy Transfer," Local Economy, London South Bank University, vol. 23(2), pages 167-178, May.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:sae:loceco:v:29:y:2014:i:4-5:p:541-560. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: SAGE Publications (email available below). General contact details of provider: http://www.lsbu.ac.uk/index.shtml .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.