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The Effect Of Internal And External Factors On Strategic Management For Innovation Processes At The Company Level

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  • Daniel RUSU

Abstract

It presents the effect that the internal and external factors produce regarding the organization of the operations within the company. The requirement to implement strategic management for the innovation processes present at the company level is motivated. Structural interactions of internal and external factors regarding the organization of the company's operations were identified. Within the strategic management for the innovation processes at the company level, a hierarchy is built for the factors from the internal and external environment.

Suggested Citation

  • Daniel RUSU, 2021. "The Effect Of Internal And External Factors On Strategic Management For Innovation Processes At The Company Level," Proceedings of the INTERNATIONAL MANAGEMENT CONFERENCE, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 15(1), pages 408-418, November.
    • Handle: RePEc:rom:mancon:v:15:y:2021:i:1:p:408-418
    DOI: 10.24818/IMC/2021/02.19
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    References listed on IDEAS

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