Self-serving incentives impair collective decisions by increasing conformity
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DOI: 10.1371/journal.pone.0224725
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- Fergus G Neville & John Drury & Stephen D Reicher & Sanjeedah Choudhury & Clifford Stott & Roger Ball & Daniel C Richardson, 2020. "Self-categorization as a basis of behavioural mimicry: Experiments in The Hive," PLOS ONE, Public Library of Science, vol. 15(10), pages 1-17, October.
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