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Cristallising A Concept: A Bibliometric Analysis Of Corporate Social Responsibility And Sustainability

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  • Casiana Ille

    (Doctoral School of Economics, Faculty of Economics and Business, University of Oradea, Romania)

Abstract

Corporate Social Responsibility (CSR) is still a developing domain both in study and practice surrounded by a lot of confusion as many authors have previously shown despite the considerable broad spectrum of approaches. Starting with the Ancient times and until nowadays, the notion has displayed sometimes chameleonic features and there are still discussions regarding a consensus on the topic. While the CSR concept can be traced back to Ancient times and contoured in the 1950’s, the Corporate Sustainability (CS) concept can only be traced to the late 1980s when the concept of sustainable development (SD) was gaining momentum, as research conducted in the field has shown. Both CSR and corporate sustainability (CS) concepts have been in the spotlight in the last two decades and some researchers even use the terms interchangeably while others argue that the terms are different: similar, but not the same. Other authors dispute that each concept has a different origin that unravels a distinct pathway but they have both focalized on the same spot, using similar definitions, assumptions, same networks and measurement. More recent research suggests that CSR should be regarded and integrated as a component of CS strategy either as a transitional step or the final one for the business rather than keeping the two concepts on different pathways. Even though the concepts are brought lately more together, the common theoretical aspects need more attention and a thorough discussion, some authors argue. Therefore, this research proposes a bibliometric analysis of the existing literature on CSR and CS during the past three decades since the globalisation of the terms. The approach of this study is comparative, seeking to picture the evolution of the global interest on the subject compared to the focus of the Romanian research regarding CSR and CS and SD.

Suggested Citation

  • Casiana Ille, 2021. "Cristallising A Concept: A Bibliometric Analysis Of Corporate Social Responsibility And Sustainability," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(1), pages 101-113, July.
    • Handle: RePEc:ora:journl:v:1:y:2021:i:1:p:101-113
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    File URL: http://anale.steconomiceuoradea.ro/volume/2021/n1/009.pdf
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    References listed on IDEAS

    as
    1. Werther, William Jr. & Chandler, David, 2005. "Strategic corporate social responsibility as global brand insurance," Business Horizons, Elsevier, vol. 48(4), pages 317-324.
    2. Carroll, Archie B., 1991. "The pyramid of corporate social responsibility: Toward the moral management of organizational stakeholders," Business Horizons, Elsevier, vol. 34(4), pages 39-48.
    3. Mehrnaz Ashrafi & Gregory M. Magnan & Michelle Adams & Tony R. Walker, 2020. "Understanding the Conceptual Evolutionary Path and Theoretical Underpinnings of Corporate Social Responsibility and Corporate Sustainability," Sustainability, MDPI, vol. 12(3), pages 1-17, January.
    4. World Commission on Environment and Development,, 1987. "Our Common Future," OUP Catalogue, Oxford University Press, number 9780192820808.
    5. Ciprian Obrad & Dalia Petcu & Vasile Gherheş & Sorin Suciu, 2011. "Corporate Social Responsibility in Romanian Companies – between Perceptions and Reality," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 13(29), pages 43-55, February.
    6. Thomas Dyllick & Kai Hockerts, 2002. "Beyond the business case for corporate sustainability," Business Strategy and the Environment, Wiley Blackwell, vol. 11(2), pages 130-141, March.
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    More about this item

    Keywords

    CSR; corporate sustainability; sustainable development;
    All these keywords.

    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • L25 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Performance

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