Influence of Nongovernmental Organizations on Forming Country Image and Developing the Country Brand Using Public Diplomacy
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More about this item
Keywords
Employers’ Organizations; internationalization of SME; country image; public diplomacy; nation brand;All these keywords.
JEL classification:
- F10 - International Economics - - Trade - - - General
- L31 - Industrial Organization - - Nonprofit Organizations and Public Enterprise - - - Nonprofit Institutions; NGOs; Social Entrepreneurship
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